Criteo Valuation

Is CRTO undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

3/6

Valuation Score 3/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of CRTO when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: CRTO ($38.12) is trading below our estimate of fair value ($145.04)

Significantly Below Fair Value: CRTO is trading below fair value by more than 20%.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for CRTO?

Key metric: As CRTO is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for CRTO. This is calculated by dividing CRTO's market cap by their current earnings.
What is CRTO's PE Ratio?
PE Ratio20.7x
EarningsUS$101.49m
Market CapUS$2.11b

Price to Earnings Ratio vs Peers

How does CRTO's PE Ratio compare to its peers?

The above table shows the PE ratio for CRTO vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average99.9x
IBTA Ibotta
173.2x64.9%US$2.0b
MGNI Magnite
130.4x49.3%US$2.3b
IAS Integral Ad Science Holding
54x26.6%US$1.7b
PUBM PubMatic
42.1x-3.2%US$739.9m
CRTO Criteo
20.7x16.2%US$2.1b

Price-To-Earnings vs Peers: CRTO is good value based on its Price-To-Earnings Ratio (20.7x) compared to the peer average (99.9x).


Price to Earnings Ratio vs Industry

How does CRTO's PE Ratio compare vs other companies in the US Media Industry?

5 CompaniesPrice / EarningsEstimated GrowthMarket Cap
DISH DISH Network
2.5x-71.9%US$3.08b
GTN Gray Television
2.8x-29.4%US$434.68m
ABLV Able View Global
3.8xn/aUS$35.81m
ANTE AirNet Technology
0.3xn/aUS$7.58m
CRTO 20.7xIndustry Avg. 15.3xNo. of Companies7PE01632486480+
5 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: CRTO is expensive based on its Price-To-Earnings Ratio (20.7x) compared to the US Media industry average (14.4x).


Price to Earnings Ratio vs Fair Ratio

What is CRTO's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

CRTO PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio20.7x
Fair PE Ratio19.8x

Price-To-Earnings vs Fair Ratio: CRTO is expensive based on its Price-To-Earnings Ratio (20.7x) compared to the estimated Fair Price-To-Earnings Ratio (19.8x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst CRTO forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$38.12
US$51.92
+36.2%
17.0%US$66.00US$36.00n/a13
Nov ’25US$33.44
US$52.08
+55.7%
17.2%US$66.00US$36.00n/a13
Oct ’25US$40.16
US$56.42
+40.5%
11.7%US$67.00US$42.00n/a12
Sep ’25US$47.43
US$55.83
+17.7%
11.5%US$67.00US$42.00n/a12
Aug ’25US$46.96
US$49.75
+6.0%
15.9%US$67.00US$39.00n/a12
Jul ’25US$37.88
US$43.54
+14.9%
9.7%US$55.00US$35.00n/a14
Jun ’25US$39.02
US$43.54
+11.6%
9.7%US$55.00US$35.00n/a14
May ’25US$35.15
US$38.25
+8.8%
16.3%US$55.00US$30.00n/a14
Apr ’25US$35.12
US$37.29
+6.2%
17.3%US$55.00US$30.00n/a14
Mar ’25US$32.75
US$36.71
+12.1%
13.8%US$47.00US$30.00n/a14
Feb ’25US$26.22
US$32.27
+23.1%
22.0%US$47.00US$22.00n/a15
Jan ’25US$25.32
US$32.57
+28.6%
22.2%US$47.00US$22.00n/a14
Dec ’24US$24.93
US$32.57
+30.7%
22.2%US$47.00US$22.00n/a14
Nov ’24US$27.99
US$40.60
+45.1%
12.9%US$54.00US$32.00US$33.4415
Oct ’24US$29.20
US$40.64
+39.2%
13.4%US$54.00US$32.00US$40.1614
Sep ’24US$29.64
US$41.50
+40.0%
19.0%US$66.00US$32.00US$47.4314
Aug ’24US$33.34
US$41.57
+24.7%
18.8%US$66.00US$32.00US$46.9614
Jul ’24US$33.74
US$41.57
+23.2%
18.8%US$66.00US$32.00US$37.8814
Jun ’24US$32.50
US$41.92
+29.0%
19.1%US$66.00US$32.00US$39.0213
May ’24US$31.06
US$42.08
+35.5%
18.7%US$66.00US$32.00US$35.1513
Apr ’24US$31.51
US$42.08
+33.6%
18.7%US$66.00US$32.00US$35.1213
Mar ’24US$32.97
US$42.08
+27.6%
18.7%US$66.00US$32.00US$32.7513
Feb ’24US$30.20
US$37.58
+24.4%
26.3%US$66.00US$27.00US$26.2213
Jan ’24US$26.06
US$37.89
+45.4%
26.1%US$66.00US$27.00US$25.3214
Dec ’23US$26.71
US$38.04
+42.4%
26.9%US$66.00US$27.00US$24.9313
Nov ’23US$25.48
US$38.81
+52.3%
26.2%US$66.00US$27.00US$27.9913

Analyst Forecast: Target price is more than 20% higher than the current share price, but analysts are not within a statistically confident range of agreement.


Discover undervalued companies