Vital Farms Management

Management criteria checks 4/4

Vital Farms' CEO is Russell Diez-Canseco, appointed in May 2019, he has a tenure of 3.42 years. His total yearly compensation is $2.16M , comprised of 28.9% salary and 71.1% bonuses, including company stock and options. He directly owns 0.36% of the company’s shares, worth $2.03M. The average tenure of the management team and the board of directors is 2.1 years and 3.4 years respectively.

Key information

Russell Diez-Canseco

Chief executive officer

US$2.2m

Total compensation

CEO salary percentage	28.9%
CEO tenure	4yrs
CEO ownership	0.4%
Management average tenure	2.1yrs
Board average tenure	3.4yrs

Recent management updates

Recent updates

Vital Farms' (NASDAQ:VITL) Returns On Capital Not Reflecting Well On The Business

Dec 29

Vital Farms Grows Revenue Against High Inflation Backdrop

Dec 17

Calculating The Fair Value Of Vital Farms, Inc. (NASDAQ:VITL)

Oct 28

Vital Farms: Taking A Look At This Spawner After The Recent Pullback

Oct 13

Capital Allocation Trends At Vital Farms (NASDAQ:VITL) Aren't Ideal

Sep 10

Does This Valuation Of Vital Farms, Inc. (NASDAQ:VITL) Imply Investors Are Overpaying?

Jun 14

Vital Farms: An Egg-Cellent Stock To Watch

May 28

Vital Farms, Inc.'s (NASDAQ:VITL) Popularity With Investors Under Threat As Stock Sinks 26%

Mar 27

With A 3.7% Return On Equity, Is Vital Farms, Inc. (NASDAQ:VITL) A Quality Stock?

Feb 03

Is Vital Farms, Inc. (NASDAQ:VITL) Expensive For A Reason? A Look At Its Intrinsic Value

Jan 13

Should You Review Recent Insider Transactions At Vital Farms, Inc. (NASDAQ:VITL)?

Dec 22

Vital Farms: Put Your 'Eggs' In This Basket

Dec 08

Does Vital Farms's (NASDAQ:VITL) Statutory Profit Adequately Reflect Its Underlying Profit?

Nov 30

Vital Farms prices secondary equity offering, shares up 5% premarket

Nov 12

Vital Farms EPS beats by $0.05, beats on revenue

Nov 10

Going Eggstatic With Vital Farms Continued

Oct 28

CEO Compensation Analysis

How has Russell Diez-Canseco's remuneration changed compared to Vital Farms's earnings?
Date	Total Comp.	Salary	Company Earnings
Mar 26 2023	n/a	n/a	US$10m
Dec 25 2022	US$2m	US$625k	US$1m
Sep 25 2022	n/a	n/a	-US$4m
Jun 26 2022	n/a	n/a	-US$6m
Mar 27 2022	n/a	n/a	-US$3m
Dec 26 2021	US$2m	US$486k	US$2m
Sep 26 2021	n/a	n/a	US$5m
Jun 27 2021	n/a	n/a	US$8m
Mar 28 2021	n/a	n/a	US$10m
Dec 27 2020	US$1m	US$391k	US$9m
Sep 27 2020	n/a	n/a	US$5m
Jun 28 2020	n/a	n/a	US$4m
Mar 29 2020	n/a	n/a	US$1m
Dec 29 2019	US$3m	US$328k	US$2m

Compensation vs Market: Russell's total compensation ($USD2.16M) is about average for companies of similar size in the US market ($USD2.52M).

Compensation vs Earnings: Russell's compensation has been consistent with company performance over the past year.

CEO

Russell Diez-Canseco (49 yo)

4yrs

Tenure

US$2,161,185

Compensation

Mr. Russell Diez-Canseco has been President and Chief Executive Officer of Vital Farms, Inc. since May 1, 2019 and as a Member of Board of Directors since December 2019 and served as Chief Operating Office...

Leadership Team

Name	Position	Tenure	Compensation	Ownership
Matthew O'Hayer	Founder & Executive Chairman	14.3yrs	no data	18.99% $ 107.5m
Russell Diez-Canseco	President	4yrs	US$2.16m	0.36% $ 2.0m
Peter Pappas	Chief Sales Officer	2.6yrs	US$1.34m	0.039% $ 218.8k
Thilo Wrede	Chief Financial Officer	less than a year	no data	no data
Jason Dale	Chief Operating Officer	3.3yrs	no data	0.13% $ 726.8k
Jeffery Dawson	Chief Accounting Officer	no data	no data	0.0062% $ 35.1k
Matthew Siler	Vice President of Investor Relations	2.2yrs	no data	no data
Joanne Bal	General Counsel	2.1yrs	US$1.19m	0.035% $ 200.9k
Kathryn McKeon	Chief Marketing Officer	1.3yrs	no data	0.012% $ 65.3k
Stephanie Coon	Senior Vice President of People & Strategy	1.3yrs	no data	0.034% $ 194.8k
Randy Jennings	Controller	no data	no data	no data

2.1yrs

Average Tenure

49.5yo

Average Age

Experienced Management: VITL's management team is considered experienced (2.1 years average tenure).

Board Members

Name	Position	Tenure	Compensation	Ownership
Matthew O'Hayer	Founder & Executive Chairman	14.3yrs	no data	18.99% $ 107.5m
Russell Diez-Canseco	President	3.4yrs	US$2.16m	0.36% $ 2.0m
Denny Post	Lead Independent Director	3.4yrs	US$149.52k	0.022% $ 124.3k
Glenda Flanagan	Independent Director	2.8yrs	US$123.47k	0.021% $ 117.4k
Kelly Kennedy	Independent Director	3.4yrs	US$145.92k	0.021% $ 117.4k
Karl Khoury	Independent Director	8.3yrs	US$137.50k	0.35% $ 2.0m
Gisel Ruiz	Independent Director	3yrs	US$143.27k	0.043% $ 242.1k
Kofi Amoo-Gottfried	Independent Director	2.3yrs	US$125.00k	0.016% $ 92.3k

3.4yrs

Average Tenure

53yo

Average Age

Experienced Board: VITL's board of directors are considered experienced (3.4 years average tenure).

Vital Farms Management

Management criteria checks 4/4

Key information

Recent management updates

Vital Farms Announces Executive Changes

High number of new directors

High number of new and inexperienced directors

Vital Farms, Inc., Annual General Meeting, Jun 08, 2022

Vital Farms, Inc. Announces the Resignation of Brent Drever from the Board of Directors

Vital Farms Appoints Kathryn McKeon as Chief Marketing Officer

Recent updates

Investor sentiment improves as stock rises 22%

Vital Farms, Inc. Provides Earnings Guidance for the Fiscal Year 2023

First quarter 2023 earnings released: EPS: US$0.17 (vs US$0.038 loss in 1Q 2022)

Full year 2022 earnings released: EPS: US$0.031 (vs US$0.061 in FY 2021)

Vital Farms Announces Executive Changes

Price target increased to US$18.14

High number of new directors

Third quarter 2022 earnings released: EPS: US$0.018 (vs US$0.033 loss in 3Q 2021)

Vital Farms, Inc. Re-Affirms Earnings Guidance for the Year of 2022

Vital Farms, Inc. to Report Q3, 2022 Results on Nov 03, 2022

Founder & Executive Chairman exercised options to buy US$420k worth of stock.

Vital Farms: Only Catalysts Playing Out Can Justify Current Pricing

Vital Farms Grows Roots in Regenerative Agriculture with the Launch of New Restorative Eggs

Second quarter 2022 earnings: EPS and revenues exceed analyst expectations

Vital Farms, Inc. Provides Earnings Guidance for the Fiscal Year of 2022

Vital Farms Q2 2022 Earnings Preview

Vital Farms, Inc. to Report Q2, 2022 Results on Aug 04, 2022

Vital Farms: Taking Market Share In The Egg Distribution Space

Founder & Executive Chairman recently bought US$97k worth of stock

Vital Farms, Inc. Provides Earnings Guidance for the Fiscal Year 2022

Price target decreased to US$18.79

First quarter 2022 earnings: EPS exceeds analyst expectations

Price target decreased to US$20.36

High number of new and inexperienced directors

Vital Farms, Inc., Annual General Meeting, Jun 08, 2022

Vital Farms, Inc. to Report Q1, 2022 Results on May 05, 2022

Consensus forecasts updated

Vital Farms Introduces True Blues, Pasture-Raised Heirloom Blue Eggs

Consensus forecasts updated

Consensus forecasts updated

Price target decreased to US$21.21

Vital Farms: Revisiting The Investment Thesis

Full year 2021 earnings: EPS and revenues exceed analyst expectations

Vital Farms, Inc. to Report Q4, 2021 Results on Mar 10, 2022

Vital Farms, Inc. Announces the Resignation of Brent Drever from the Board of Directors

Vital Farms Appoints Kathryn McKeon as Chief Marketing Officer

Chief Operating Officer & Secretary notifies of intention to sell stock

Vital Farms' (NASDAQ:VITL) Returns On Capital Not Reflecting Well On The Business

Vital Farms Grows Revenue Against High Inflation Backdrop

Founder & Executive Chairman recently bought US$89k worth of stock

Third quarter 2021 earnings released: US$0.033 loss per share (vs US$0.049 profit in 3Q 2020)

Calculating The Fair Value Of Vital Farms, Inc. (NASDAQ:VITL)

Vital Farms: Taking A Look At This Spawner After The Recent Pullback

Price target decreased to US$24.57

Founder & Executive Chairman recently bought US$86k worth of stock

Capital Allocation Trends At Vital Farms (NASDAQ:VITL) Aren't Ideal

Price target decreased to US$25.50

Consensus forecasts updated

Founder & Executive Chairman recently bought US$89k worth of stock

Vital Farms, Inc. Reaffirms Revenue Guidance for the Full Year of 2021

Second quarter 2021 earnings released: EPS US$0.098 (vs US$0.23 in 2Q 2020)

Price target decreased to US$26.67

Vital Farms Introduces Breakfast Bars: Bite-Sized Comfort Food

Vital Farms, Inc.(NasdaqGM:VITL) dropped from Russell 3000E Value Index

Does This Valuation Of Vital Farms, Inc. (NASDAQ:VITL) Imply Investors Are Overpaying?

President exercised options and sold US$251k worth of stock

Vital Farms: An Egg-Cellent Stock To Watch

Consensus forecasts updated

Chief Operating Officer & Secretary exercised options and sold US$416k worth of stock

First quarter 2021 earnings released: EPS US$0.088 (vs US$0.075 in 1Q 2020)

Vital Farms, Inc. Provides Earnings Guidance for the Full Fiscal Year 2021

Investor sentiment deteriorated over the past week

President notifies of intention to sell stock

President exercised options and sold US$342k worth of stock

Consensus forecasts updated

Investor sentiment deteriorated over the past week

Vital Farms, Inc.'s (NASDAQ:VITL) Popularity With Investors Under Threat As Stock Sinks 26%

Vital Farms, Inc. Provides Revenue Guidance for the Full Year of Fiscal 2021

Full year 2020 earnings released: EPS US$0.31 (vs US$0.092 in FY 2019)