Stock Analysis

YETI (YETI): Revisiting Valuation After a 15% 30-Day Share Price Climb

YETI Holdings (YETI) has quietly pushed higher over the past month, and that climb is getting investors to revisit the story, especially with sales and earnings still ticking upward despite a tougher consumer backdrop.

See our latest analysis for YETI Holdings.

That recent 30 day share price return of 15.25 percent and 90 day gain of 21.48 percent sit in sharp contrast to YETI Holdings 1 year total shareholder return of just 1.11 percent, suggesting momentum is finally starting to build after a sluggish stretch.

If YETI’s move has you rethinking your playbook, it might be a good time to scan fast growing stocks with high insider ownership for other under the radar growth stories with conviction behind them.

Yet with earnings still growing, a steep intrinsic value discount, and shares hovering near analyst targets, investors face a key dilemma: is YETI still mispriced, or is the market now baking in the next leg of growth?

Most Popular Narrative Narrative: 4.9% Overvalued

With YETI Holdings last closing at $42.99 against a narrative fair value near $41, the story leans slightly cautious even as fundamentals improve.

The company's accelerated international expansion, particularly robust growth and brand engagement in Europe and the rapid ramp up in Japan and Asia, is unlocking a large revenue opportunity in underpenetrated markets, this is expected to drive sustained double digit growth internationally and diversify global revenue streams.

Read the complete narrative.

Want to see how steady revenue gains, margin tweaks, and a lower future earnings multiple still support that price tag? The full narrative unpacks the math.

Result: Fair Value of $41 (OVERVALUED)

Have a read of the narrative in full and understand what's behind the forecasts.

However, lingering drinkware category weakness and execution risk around new product launches could quickly undermine both the growth outlook and today’s valuation.

Find out about the key risks to this YETI Holdings narrative.

Another Angle on Valuation

While the narrative fair value pegs YETI as about 4.9 percent overvalued at $41, our DCF model tells a very different story. It suggests fair value closer to $94.57, or a roughly 54.5 percent undervaluation. Is the market underestimating cash flow durability or overvaluing near term risk?

Look into how the SWS DCF model arrives at its fair value.

YETI Discounted Cash Flow as at Dec 2025
YETI Discounted Cash Flow as at Dec 2025

Build Your Own YETI Holdings Narrative

If this take does not quite match your view, or you would rather lean on your own homework, you can build a custom narrative in just a few minutes, starting with Do it your way.

A good starting point is our analysis highlighting 2 key rewards investors are optimistic about regarding YETI Holdings.

Ready for your next investment move?

Do not stop at YETI, broaden your watchlist now with targeted ideas from the Simply Wall St Screener and avoid missing tomorrow’s strongest performers.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

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About NYSE:YETI

YETI Holdings

Designs, retails, and distributes outdoor products under the YETI brand name.

Flawless balance sheet and good value.

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