How Investors May Respond To Paylocity Holding (PCTY) Becoming Official HCM Partner of the Chicago Bulls

Simply Wall St
  • Paylocity recently announced a multi-year partnership with the Chicago Bulls, becoming the team's Official HCM Software Partner and supporting payroll and HR operations while also sponsoring a youth community initiative.
  • This collaboration provides Paylocity with greater brand visibility and client credibility through its association with a high-profile sports franchise and enhanced community engagement in its home city.
  • We'll examine how Paylocity's expanded exposure through the Chicago Bulls partnership influences its investment narrative and future growth prospects.

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Paylocity Holding Investment Narrative Recap

To consider holding Paylocity shares, an investor needs confidence in the company’s ability to expand its recurring revenue and maintain its edge in a competitive HR tech market. While the Chicago Bulls partnership strengthens brand credibility and local presence, it does not materially alter the immediate catalyst of product adoption or the main risk of slowing revenue momentum flagged in the 2026 fiscal guidance. The announcement is best seen as supporting Paylocity’s longer-term visibility rather than a step-change event. Among recent developments, the July launch of Paylocity for Finance stands out. This expansion into unified HR and finance platforms aligns with the company’s main near-term growth driver: increasing module adoption which can drive higher recurring revenue per client over time, even as penetration could take longer than hoped due to complexity and pricing. In contrast, investors should be aware that forecasts for revenue growth in fiscal 2026 have...

Read the full narrative on Paylocity Holding (it's free!)

Paylocity Holding's outlook projects $2.1 billion in revenue and $380.9 million in earnings by 2028. This reflects a 9.6% annual revenue growth rate and a $153.8 million increase in earnings from the current $227.1 million.

Uncover how Paylocity Holding's forecasts yield a $220.16 fair value, a 27% upside to its current price.

Exploring Other Perspectives

PCTY Community Fair Values as at Sep 2025

Simply Wall St Community members estimate Paylocity’s fair value between US$190 and US$236.06, across three independent analyses. With guidance now pointing to slower revenue growth, it is important to weigh these perspectives and examine how growth expectations shape your own view.

Explore 3 other fair value estimates on Paylocity Holding - why the stock might be worth as much as 36% more than the current price!

Build Your Own Paylocity Holding Narrative

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  • A great starting point for your Paylocity Holding research is our analysis highlighting 4 key rewards that could impact your investment decision.
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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

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