Stock Analysis

Is FUJIFILM (TSE:4901) Fairly Valued? A Fresh Look After Recent Share Price Pullback

FUJIFILM Holdings (TSE:4901) shares have moved lower over the past week, with investors weighing recent price swings against the company’s steady annual revenue and net income growth. The stock’s long-term performance continues to draw attention from those focused on valuation.

See our latest analysis for FUJIFILM Holdings.

FUJIFILM Holdings’ share price has seen a pullback this week, and while momentum has faded slightly in recent sessions, the company’s strong three- and five-year total shareholder returns of 66% and 114% remind investors that its long-term trend remains impressive despite short-term noise.

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With shares trading below analyst price targets and steady profit growth, the debate now centers on whether FUJIFILM Holdings is currently undervalued or if the market has already factored in its future potential. Could this be a true buying opportunity?

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Price-to-Earnings of 16.8x: Is it justified?

FUJIFILM Holdings’ shares currently trade at a price-to-earnings (P/E) ratio of 16.8x, narrowly above the average for similar companies and the JP Tech industry. With a last close at ¥3,541 and profit growth projected, investors are weighing if this multiple is warranted.

The P/E ratio compares a company’s share price to its per-share earnings, providing insight into how the market values each unit of profit. For a diversified technology company like FUJIFILM Holdings, this metric serves as a quick gauge of investor sentiment about future profitability relative to peers and the industry overall.

While the company’s earnings are forecast to grow at a moderate rate, this slightly higher than average multiple signals the market may be building in positive expectations for continued profit growth and operational stability. The P/E ratio also stands notably below our estimate of the fair P/E (20.6x), suggesting there could be room for a rerating if these expectations are met.

Compared to the broader JP Tech industry average P/E of 14.5x, FUJIFILM Holdings is trading at a premium. This is marginal when considered alongside its profit track record and earnings quality. The market could be anticipating outperformance ahead, and the fair value benchmark gives a sense of where the multiple might trend if sentiment shifts.

Explore the SWS fair ratio for FUJIFILM Holdings

Result: Price-to-Earnings of 16.8x (ABOUT RIGHT)

However, sluggish annual revenue growth and weaker short-term returns may challenge bullish expectations if momentum does not recover in the coming quarters.

Find out about the key risks to this FUJIFILM Holdings narrative.

Another View: Discounted Cash Flow Perspective

Looking at valuation from a different angle, our SWS DCF model suggests FUJIFILM Holdings may be trading slightly above its estimated fair value of ¥3,511. This perspective provides a more cautious read on the current price, indicating that upside might be limited unless future growth surprises. Does this lens change the risk profile for investors?

Look into how the SWS DCF model arrives at its fair value.

4901 Discounted Cash Flow as at Oct 2025
4901 Discounted Cash Flow as at Oct 2025

Simply Wall St performs a discounted cash flow (DCF) on every stock in the world every day (check out FUJIFILM Holdings for example). We show the entire calculation in full. You can track the result in your watchlist or portfolio and be alerted when this changes, or use our stock screener to discover undervalued stocks based on their cash flows. If you save a screener we even alert you when new companies match - so you never miss a potential opportunity.

Build Your Own FUJIFILM Holdings Narrative

For those wanting to take a different approach or dig deeper into the numbers, you can customize your own take in just a few minutes. Do it your way

A great starting point for your FUJIFILM Holdings research is our analysis highlighting 2 key rewards and 1 important warning sign that could impact your investment decision.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

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About TSE:4901

FUJIFILM Holdings

Provides products and services in the fields of healthcare, electronics, business innovation, and imaging in Japan, the United States, Asia, and internationally.

Flawless balance sheet second-rate dividend payer.

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