Key Insights
- The projected fair value for Kao is JP¥4,912 based on 2 Stage Free Cash Flow to Equity
- Kao's JP¥5,657 share price indicates it is trading at similar levels as its fair value estimate
- Analyst price target for 4452 is JP¥6,386, which is 30% above our fair value estimate
In this article we are going to estimate the intrinsic value of Kao Corporation (TSE:4452) by taking the expected future cash flows and discounting them to today's value. Our analysis will employ the Discounted Cash Flow (DCF) model. Models like these may appear beyond the comprehension of a lay person, but they're fairly easy to follow.
We would caution that there are many ways of valuing a company and, like the DCF, each technique has advantages and disadvantages in certain scenarios. For those who are keen learners of equity analysis, the Simply Wall St analysis model here may be something of interest to you.
View our latest analysis for Kao
The Model
We're using the 2-stage growth model, which simply means we take in account two stages of company's growth. In the initial period the company may have a higher growth rate and the second stage is usually assumed to have a stable growth rate. To begin with, we have to get estimates of the next ten years of cash flows. Where possible we use analyst estimates, but when these aren't available we extrapolate the previous free cash flow (FCF) from the last estimate or reported value. We assume companies with shrinking free cash flow will slow their rate of shrinkage, and that companies with growing free cash flow will see their growth rate slow, over this period. We do this to reflect that growth tends to slow more in the early years than it does in later years.
A DCF is all about the idea that a dollar in the future is less valuable than a dollar today, so we discount the value of these future cash flows to their estimated value in today's dollars:
10-year free cash flow (FCF) forecast
2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | 2031 | 2032 | 2033 | |
Levered FCF (¥, Millions) | JP¥95.8b | JP¥111.5b | JP¥122.7b | JP¥126.6b | JP¥135.9b | JP¥141.9b | JP¥146.3b | JP¥149.6b | JP¥152.0b | JP¥153.8b |
Growth Rate Estimate Source | Analyst x6 | Analyst x6 | Analyst x6 | Analyst x3 | Analyst x2 | Est @ 4.39% | Est @ 3.12% | Est @ 2.23% | Est @ 1.61% | Est @ 1.18% |
Present Value (¥, Millions) Discounted @ 6.4% | JP¥90.0k | JP¥98.6k | JP¥102.0k | JP¥98.9k | JP¥99.8k | JP¥98.0k | JP¥95.0k | JP¥91.3k | JP¥87.2k | JP¥83.0k |
("Est" = FCF growth rate estimated by Simply Wall St)
Present Value of 10-year Cash Flow (PVCF) = JP¥944b
After calculating the present value of future cash flows in the initial 10-year period, we need to calculate the Terminal Value, which accounts for all future cash flows beyond the first stage. The Gordon Growth formula is used to calculate Terminal Value at a future annual growth rate equal to the 5-year average of the 10-year government bond yield of 0.2%. We discount the terminal cash flows to today's value at a cost of equity of 6.4%.
Terminal Value (TV)= FCF2033 × (1 + g) ÷ (r – g) = JP¥154b× (1 + 0.2%) ÷ (6.4%– 0.2%) = JP¥2.5t
Present Value of Terminal Value (PVTV)= TV / (1 + r)10= JP¥2.5t÷ ( 1 + 6.4%)10= JP¥1.3t
The total value, or equity value, is then the sum of the present value of the future cash flows, which in this case is JP¥2.3t. To get the intrinsic value per share, we divide this by the total number of shares outstanding. Relative to the current share price of JP¥5.7k, the company appears around fair value at the time of writing. The assumptions in any calculation have a big impact on the valuation, so it is better to view this as a rough estimate, not precise down to the last cent.
The Assumptions
Now the most important inputs to a discounted cash flow are the discount rate, and of course, the actual cash flows. You don't have to agree with these inputs, I recommend redoing the calculations yourself and playing with them. The DCF also does not consider the possible cyclicality of an industry, or a company's future capital requirements, so it does not give a full picture of a company's potential performance. Given that we are looking at Kao as potential shareholders, the cost of equity is used as the discount rate, rather than the cost of capital (or weighted average cost of capital, WACC) which accounts for debt. In this calculation we've used 6.4%, which is based on a levered beta of 1.102. Beta is a measure of a stock's volatility, compared to the market as a whole. We get our beta from the industry average beta of globally comparable companies, with an imposed limit between 0.8 and 2.0, which is a reasonable range for a stable business.
SWOT Analysis for Kao
- Debt is not viewed as a risk.
- Earnings declined over the past year.
- Dividend is low compared to the top 25% of dividend payers in the Personal Products market.
- Expensive based on P/E ratio and estimated fair value.
- Annual earnings are forecast to grow faster than the Japanese market.
- Dividends are not covered by earnings.
- Annual revenue is forecast to grow slower than the Japanese market.
Moving On:
Although the valuation of a company is important, it ideally won't be the sole piece of analysis you scrutinize for a company. DCF models are not the be-all and end-all of investment valuation. Instead the best use for a DCF model is to test certain assumptions and theories to see if they would lead to the company being undervalued or overvalued. For instance, if the terminal value growth rate is adjusted slightly, it can dramatically alter the overall result. For Kao, there are three additional factors you should explore:
- Risks: For instance, we've identified 2 warning signs for Kao that you should be aware of.
- Future Earnings: How does 4452's growth rate compare to its peers and the wider market? Dig deeper into the analyst consensus number for the upcoming years by interacting with our free analyst growth expectation chart.
- Other Solid Businesses: Low debt, high returns on equity and good past performance are fundamental to a strong business. Why not explore our interactive list of stocks with solid business fundamentals to see if there are other companies you may not have considered!
PS. Simply Wall St updates its DCF calculation for every Japanese stock every day, so if you want to find the intrinsic value of any other stock just search here.
Valuation is complex, but we're here to simplify it.
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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
About TSE:4452
Kao
Develops and sells hygiene and living care, health and beauty care, life care, cosmetics, and chemical products.
Flawless balance sheet established dividend payer.