WPP Dividends and Buybacks

Dividend criteria checks 6/6

WPP is a dividend paying company with a current yield of 7.13% that is well covered by earnings. Next payment date is on 4th July, 2025 with an ex-dividend date of 5th June, 2025.

Key information

7.1%

Dividend yield

1.3%

Buyback Yield

Total Shareholder Yield8.5%
Future Dividend Yield6.8%
Dividend Growth-3.5%
Next dividend pay date04 Jul 25
Ex dividend date05 Jun 25
Dividend per shareUK£0.394
Payout ratio78%

Recent dividend and buyback updates

WPP (LON:WPP) Has Announced A Dividend Of £0.244

Mar 26
WPP (LON:WPP) Has Announced A Dividend Of £0.244

WPP's (LON:WPP) Dividend Will Be £0.244

Mar 11
WPP's (LON:WPP) Dividend Will Be £0.244

WPP (LON:WPP) Will Pay A Dividend Of £0.15

Aug 10
WPP (LON:WPP) Will Pay A Dividend Of £0.15

Recent updates

WPP (LON:WPP) Has Announced A Dividend Of £0.244

Mar 26
WPP (LON:WPP) Has Announced A Dividend Of £0.244

WPP's (LON:WPP) Dividend Will Be £0.244

Mar 11
WPP's (LON:WPP) Dividend Will Be £0.244
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GroupM's New Client Wins Like Amazon Will Improve Future Performance

Mar 02 WPP's investment in AI and operational efficiencies aims to boost revenues and margins through enhanced insights and streamlined operations.

Is WPP plc (LON:WPP) Potentially Undervalued?

Feb 20
Is WPP plc (LON:WPP) Potentially Undervalued?

WPP plc's (LON:WPP) Intrinsic Value Is Potentially 59% Above Its Share Price

Jan 06
WPP plc's (LON:WPP) Intrinsic Value Is Potentially 59% Above Its Share Price

The Price Is Right For WPP plc (LON:WPP)

Dec 04
The Price Is Right For WPP plc (LON:WPP)

At UK£8.18, Is WPP plc (LON:WPP) Worth Looking At Closely?

Nov 19
At UK£8.18, Is WPP plc (LON:WPP) Worth Looking At Closely?

Here's Why WPP (LON:WPP) Has A Meaningful Debt Burden

Oct 11
Here's Why WPP (LON:WPP) Has A Meaningful Debt Burden

Investors Appear Satisfied With WPP plc's (LON:WPP) Prospects

Aug 26
Investors Appear Satisfied With WPP plc's (LON:WPP) Prospects

WPP (LON:WPP) Will Pay A Dividend Of £0.15

Aug 10
WPP (LON:WPP) Will Pay A Dividend Of £0.15

Benign Growth For WPP plc (LON:WPP) Underpins Its Share Price

May 22
Benign Growth For WPP plc (LON:WPP) Underpins Its Share Price

Upcoming Dividend Payment

TodayApr 24 2025Ex Dividend DateJun 05 2025Dividend Pay DateJul 04 202529 days from Ex DividendBuy in the next 42 days to receive the upcoming dividend

Stability and Growth of Payments

Fetching dividends data

Stable Dividend: WPP's dividends per share have been stable in the past 10 years.

Growing Dividend: WPP's dividend payments have increased over the past 10 years.


Dividend Yield vs Market

WPP Dividend Yield vs Market
How does WPP dividend yield compare to the market?
SegmentDividend Yield
Company (WPP)7.1%
Market Bottom 25% (GB)2.4%
Market Top 25% (GB)6.1%
Industry Average (Media)4.6%
Analyst forecast (WPP) (up to 3 years)6.8%

Notable Dividend: WPP's dividend (7.13%) is higher than the bottom 25% of dividend payers in the UK market (2.36%).

High Dividend: WPP's dividend (7.13%) is in the top 25% of dividend payers in the UK market (6.13%)


Earnings Payout to Shareholders

Earnings Coverage: At its current payout ratio (78.3%), WPP's payments are covered by earnings.


Cash Payout to Shareholders

Cash Flow Coverage: With its reasonably low cash payout ratio (36.1%), WPP's dividend payments are well covered by cash flows.


Discover strong dividend paying companies

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/04/23 07:50
End of Day Share Price 2025/04/23 00:00
Earnings2024/12/31
Annual Earnings2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

WPP plc is covered by 43 analysts. 12 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Hélène CoumesAlphaValue
JULIEN ROCHBarclays
Sarah SimonBerenberg