Stock Analysis

Not Many Are Piling Into SSP Group plc (LON:SSPG) Just Yet

LSE:SSPG 1 Year Share Price vs Fair Value
LSE:SSPG 1 Year Share Price vs Fair Value
Explore SSP Group's Fair Values from the Community and select yours

SSP Group plc's (LON:SSPG) price-to-sales (or "P/S") ratio of 0.4x may look like a pretty appealing investment opportunity when you consider close to half the companies in the Hospitality industry in the United Kingdom have P/S ratios greater than 1.1x. Although, it's not wise to just take the P/S at face value as there may be an explanation why it's limited.

View our latest analysis for SSP Group

ps-multiple-vs-industry
LSE:SSPG Price to Sales Ratio vs Industry August 12th 2025
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How SSP Group Has Been Performing

With revenue growth that's superior to most other companies of late, SSP Group has been doing relatively well. One possibility is that the P/S ratio is low because investors think this strong revenue performance might be less impressive moving forward. If not, then existing shareholders have reason to be quite optimistic about the future direction of the share price.

Want the full picture on analyst estimates for the company? Then our free report on SSP Group will help you uncover what's on the horizon.

Do Revenue Forecasts Match The Low P/S Ratio?

SSP Group's P/S ratio would be typical for a company that's only expected to deliver limited growth, and importantly, perform worse than the industry.

Taking a look back first, we see that the company managed to grow revenues by a handy 11% last year. This was backed up an excellent period prior to see revenue up by 159% in total over the last three years. So we can start by confirming that the company has done a great job of growing revenues over that time.

Turning to the outlook, the next three years should generate growth of 5.3% each year as estimated by the analysts watching the company. That's shaping up to be similar to the 6.4% each year growth forecast for the broader industry.

With this in consideration, we find it intriguing that SSP Group's P/S is lagging behind its industry peers. It may be that most investors are not convinced the company can achieve future growth expectations.

The Bottom Line On SSP Group's P/S

Generally, our preference is to limit the use of the price-to-sales ratio to establishing what the market thinks about the overall health of a company.

We've seen that SSP Group currently trades on a lower than expected P/S since its forecast growth is in line with the wider industry. Despite average revenue growth estimates, there could be some unobserved threats keeping the P/S low. At least the risk of a price drop looks to be subdued, but investors seem to think future revenue could see some volatility.

You always need to take note of risks, for example - SSP Group has 1 warning sign we think you should be aware of.

If these risks are making you reconsider your opinion on SSP Group, explore our interactive list of high quality stocks to get an idea of what else is out there.

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Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team (at) simplywallst.com.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

About LSE:SSPG

SSP Group

Operates food and beverage outlets in North America, Europe, the United Kingdom, Ireland, the Asia Pacific, Eastern Europe, the Middle East, and internationally.

Reasonable growth potential and fair value.

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