NasdaqGS:BKNGHospitality
Booking Holdings Links Route 66 Centennial Deal To Valuation Story
Booking.com, part of Booking Holdings (NasdaqGS:BKNG), has been named Official Travel Partner of the Route 66 Centennial.
The partnership centers on the 2026 centennial celebrations of Route 66, a year-long series of road trip themed events across the historic highway.
The agreement positions Booking.com as a key platform for travelers planning lodging and related services along the Route 66 corridor.
For Booking Holdings, known for its global travel brands and online booking platforms,...