NYSE:GAPSpecialty Retail
Gap Bets On Fashiontainment With New Entertainment Chief And LA Hub
Gap Inc. (NYSE:GAP) has created a new Chief Entertainment Officer role and appointed Pam Kaufman.
The company is launching a "Fashiontainment" approach that connects its brands more closely with entertainment and media.
Gap is establishing an entertainment focused hub in Los Angeles to anchor content, partnerships, and collaborations.
The first major licensing effort under this push is the Artist Series, featuring Robert Indiana's LOVE artwork.
Gap Inc. (NYSE:GAP) is known for its core...