LSE:DGEBeverage
Diageo Weighs Guinness Spin Off As Portfolio And Pricing Story Shifts
Diageo (LSE:DGE) is reported to be considering a potential spin off of its Guinness brand following a period of challenging financial results.
The company is also pursuing new brand partnerships and product launches as consumer demand shifts towards lower priced spirits.
These moves suggest Diageo is reassessing how Guinness and its broader portfolio fit together after a weaker trading period.
For anyone following global drinks groups, Diageo is one of the largest listed spirits and beer...