adidas AG

XTRA:ADS Rapport sur les actions

Capitalisation boursière : €30.2b

adidas Gestion

Gestion contrôle des critères 3/4

Nous ne disposons actuellement pas d’informations suffisantes sur le PDG.

Informations clés

Bjorn Gulden

Directeur général

€7.4m

Rémunération totale

Pourcentage du salaire du PDG29.80%
Durée du mandat du directeur général3.4yrs
Propriété du PDGn/a
Durée moyenne d'occupation des postes de direction3.4yrs
Durée moyenne du mandat des membres du conseil d'administration5.5yrs

Mises à jour récentes de la gestion

Recent updates

Mise à jour du récit Jun 04

ADS: Recent Pullback And Earnings Delivery Should Support Future Re Rating

Adidas' analyst price target has been revised slightly higher to €198.28 from €196.77. Analysts attribute the change to recent target adjustments across banks, including upgrades linked to the share price pullback and recalibrated earnings expectations.
Article d’analyse May 02

adidas AG Just Beat Earnings Expectations: Here's What Analysts Think Will Happen Next

adidas AG ( ETR:ADS ) just released its latest first-quarter results and things are looking bullish. Results were good...
Mise à jour du récit Apr 27

ADS: China Strength And Buybacks Will Support Future Re Rating

Adidas' analyst fair value estimate has been trimmed by about €3 to €196.77 as analysts factor in slightly more cautious revenue growth assumptions, alongside relatively steady profit margin and P/E expectations, following a series of recent price target revisions across the Street. Analyst Commentary Recent research highlights a mixed but generally constructive read on adidas, with several firms trimming price targets while still expressing confidence in execution and the long-term earnings profile.
Mise à jour du récit Apr 10

ADS: Premium Consumers And Buybacks Will Support Future Re Rating

Adidas' analyst price target has shifted modestly higher to €199.96 from €199.42, as analysts balance recent target cuts with views of steady revenue, stable profit margins and a broadly unchanged future P/E outlook. Analyst Commentary Recent research paints a mixed picture, with several firms trimming their price targets on Adidas while keeping positive ratings, and others flagging risks around guidance and sector pressures.
Mise à jour du récit Mar 26

ADS: Premium Consumers And Buybacks Will Support Future Multiple Expansion

The analyst price target for adidas has been trimmed by a few euros, reflecting slightly lower fair value assumptions and a modest reset in growth and P/E expectations after several firms cut their targets into a €185 to €232 range, while still highlighting solid execution and guidance. Analyst Commentary Recent research has centered on a cluster of price target cuts, with most new targets sitting between €185 and €232 or around $138 for those quoting in U.S. dollars.
Mise à jour du récit Mar 11

ADS: Premium Consumers And Buybacks Will Support Future Margin Resilience

Our analyst fair value estimate for adidas has been reduced from about €221 to €202, reflecting a series of Street price target reductions as analysts factor in more cautious revenue growth, slimmer profit margins, and slightly lower future P/E assumptions. Analyst Commentary Recent Street research on adidas points to a reset lower in price targets, but most firms are still keeping positive or constructive ratings on the shares.
Mise à jour du récit Feb 25

ADS: Premium Consumers And Share Buybacks Will Support Future Margin Resilience

Analysts have trimmed their fair value estimate for adidas by about €1 to roughly €221, reflecting slightly softer assumptions for revenue growth, profit margins and future P/E. This is in line with recent mixed research that includes a reduced price target at Citi, a downgrade at RBC Capital, and a more upbeat initiation at Grupo Santander and higher target at Bernstein.
Mise à jour du récit Feb 11

ADS: Premium Consumers And Buyback Plan Will Support Future Margin Resilience

Analysts have trimmed their consolidated price target for adidas to about €222 from roughly €225, reflecting slightly higher required returns and marginally softer assumptions on growth and profitability, even as some houses still see room for rerating based on sector positioning and the potential for brand recovery. Analyst Commentary Bullish Takeaways Bullish analysts highlight that some sportswear names, including adidas, are viewed as clearly dislocated, with share prices that, in their view, do not fully reflect recent guidance and earnings revisions.
Mise à jour du récit Jan 26

ADS: Premium Consumers And Sports Footwear Demand Will Support Future Margin Resilience

Analysts have made a slight adjustment to their fair value estimate for adidas to €224.84, reflecting updated views on discount rates, revenue growth, profit margins, and future P/E following a mix of recent price target hikes and a downgrade in Street research. Analyst Commentary Recent Street research on adidas offers a mix of optimism and caution, which helps explain the modest tweak to the fair value estimate.
Mise à jour du récit Jan 12

ADS: Premium Consumers And Sports Footwear Shift Will Support Stronger Margins

Analysts have nudged their fair value estimate for adidas higher to about €226.60 from roughly €223.57, reflecting updated price targets and views that greater exposure to premium consumers and sportswear demand could support slightly stronger margins and a modestly higher future P/E. Analyst Commentary Recent street research has tilted constructive on adidas, with several firms adjusting price targets higher in both US dollar and euro terms.
Mise à jour du récit Dec 26

ADS: Brand Strength Will Support Premium Margins As Earnings Power Improves

Analysts have nudged their price target for adidas slightly higher to about EUR 224, supported by new Outperform and Overweight views that emphasize resilient profitability and a modestly richer future earnings multiple, despite slightly softer long term growth assumptions. Analyst Commentary Recent Street research on adidas reflects a generally constructive stance on the shares, with price targets clustered modestly above current levels and supported by expectations of resilient execution, disciplined cost control, and a steady recovery in brand momentum.
Mise à jour du récit Dec 12

ADS: Brand Strength Will Support Premium Margins Despite Intensifying Competitive Pressures

The analyst price target for adidas has been modestly reduced to EUR 222 from EUR 229 as analysts temper their fair value and margin assumptions, despite recent supportive coverage including new Outperform and Overweight ratings. Analyst Commentary Bullish analysts point to a supportive fundamental backdrop for adidas, with recent coverage highlighting confidence in the company’s ability to sustain profitable growth despite a more competitive landscape in sportswear and footwear.
Mise à jour du récit Nov 28

ADS: Revenue Momentum Will Drive Double-Digit Gains Amid Easing Margin Pressures

The analyst price target for adidas has been modestly lowered by approximately EUR 2 to EUR 229. Analysts cite slightly higher discount rates and a conservative outlook for future growth and profitability as the reasons for this adjustment.
Mise à jour du récit Nov 13

ADS: Double-Digit Revenue Growth Will Drive Upside Amid Rising Competition

Analysts have slightly reduced their fair value estimate for adidas, lowering the price target from approximately EUR 234.05 to EUR 231.65 due to modest adjustments to key financial assumptions. These adjustments include slower projected revenue growth and an increased discount rate.
Mise à jour du récit Oct 30

ADS: Stable Profit Margins Will Support Renewed Confidence Amid Legal Scrutiny

Analysts have modestly increased their price target for adidas shares from €234 to €238. They note stable profit margin outlook and minor adjustments to growth assumptions as drivers for the slight upward revision.
Article d’analyse Sep 28

adidas (ETR:ADS) Might Have The Makings Of A Multi-Bagger

Finding a business that has the potential to grow substantially is not easy, but it is possible if we look at a few key...
Mise à jour du récit Sep 19

Rising Health Trends Will Expand Global Athleisure And E-commerce

Given that adidas’s key forward metrics—Future P/E and consensus revenue growth—remain virtually unchanged, the marginal downward revision in its consensus analyst price target to €237.35 likely reflects only minor adjustments in sentiment rather than any significant shifts in underlying fundamentals. What's in the News Mexico is considering legal action against Adidas after the company collaborated with a Mexican American designer to launch a product inspired by traditional Indigenous sandals, citing concerns about big companies using Indigenous designs without proper compensation (Reuters).
Mise à jour du récit Sep 04

Rising Health Trends Will Expand Global Athleisure And E-commerce

With both revenue growth forecasts and future P/E ratios holding steady, consensus analyst price targets for adidas remain unchanged at €241.02. What's in the News Mexico is exploring legal action against Adidas after the company collaborated with designer Willy Chavarria on a show inspired by traditional Indigenous sandals, with President Claudia Sheinbaum noting concerns about misuse of Indigenous designs (Reuters).
Article d’analyse Sep 02

We Think adidas (ETR:ADS) Can Manage Its Debt With Ease

Some say volatility, rather than debt, is the best way to think about risk as an investor, but Warren Buffett famously...
Article d’analyse Jul 25

adidas AG's (ETR:ADS) Price In Tune With Revenues

adidas AG's ( ETR:ADS ) price-to-sales (or "P/S") ratio of 1.5x may not look like an appealing investment opportunity...
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Nouveau récit Nov 07

Retail Innovation And Global Expansion Drive Growth And Earnings Potential

Strategic retail investments and product innovations aim to boost revenue growth through enhanced brand visibility and consumer engagement.

Analyse de la rémunération des PDG

Comment la rémunération de Bjorn Gulden a-t-elle évolué par rapport aux bénéfices de adidas?
DateRémunération totaleSalaireBénéfices de l'entreprise
Mar 31 2026n/an/a

€1b

Dec 31 2025n/an/a

€1b

Sep 30 2025n/an/a

€1b

Jun 30 2025n/an/a

€1b

Mar 31 2025n/an/a

€1b

Dec 31 2024€7m€2m

€756m

Sep 30 2024n/an/a

€381m

Jun 30 2024n/an/a

€196m

Mar 31 2024n/an/a

€85m

Dec 31 2023€9m€2m

-€119m

Sep 30 2023n/an/a

-€179m

Jun 30 2023n/an/a

-€368m

Mar 31 2023n/an/a

-€107m

Dec 31 2022€4mn/a

€228m

Rémunération vs marché: La rémunération totale de Bjorn ($USD 8.51M ) est supérieure à la moyenne des entreprises de taille similaire sur le marché German ($USD 5.53M ).

Rémunération et revenus: La rémunération de Bjorn a été cohérente avec les performances de l'entreprise au cours de l'année écoulée.


PDG

Bjorn Gulden (61 yo)

3.4yrs
Titularisation
€7,383,585
Compensation

Mr. Bjørn Gulden serves as Chairman of the Executive Board and Chief Executive Officer at adidas AG since January 1, 2023. He is also Chairman of the Board, Global Brands at adidas AG. He is also responsib...


Équipe de direction

NomPositionTitularisationCompensationPropriété
Bjorn Gulden
Chairman of Global Brands3.4yrs€7.38mpas de données
Harm Ohlmeyer
CFO & Member of Executive Board9.3yrs€3.32mpas de données
Michelle Robertson
Global Head of HR3.4yrs€2.53mpas de données
Mathieu Sidokpohou
Member of Executive Board & Chief Commercial Officer1.6yrs€1.06mpas de données
Gunter Weigl
Senior VP of Brand Partnerships & Employee Representative Member of Supervisory Board12.9yrs€208.00kpas de données
Linda Evenhuis
Emp Rep Member of Supervisory Boardno data€96.85kpas de données
Thomas Sapper
Employee Representative Member of Supervisory Board & Senior Director of Tech Project Managementno data€128.14kpas de données
Sebastian Steffen
Senior Vice President of Investor Relations & Corporate Communicationsno datapas de donnéespas de données
Jan Heinemann
General Counselno datapas de donnéespas de données
Aimee Arana
Senior VP and GM of Global Product - Training7.2yrspas de donnéespas de données
Markus Morent
Managing Director for Korea1yrpas de donnéespas de données
3.4yrs
Durée moyenne de l'emploi
55.5yo
Âge moyen

Gestion expérimentée: L'équipe de direction de ADS est considérée comme expérimentée (ancienneté moyenne 3.4 ans).


Membres du conseil d'administration

NomPositionTitularisationCompensationPropriété
Gunter Weigl
Senior VP of Brand Partnerships & Employee Representative Member of Supervisory Board7.1yrs€208.00kpas de données
Linda Evenhuis
Emp Rep Member of Supervisory Board2.1yrs€96.85kpas de données
Thomas Sapper
Employee Representative Member of Supervisory Board & Senior Director of Tech Project Management2.1yrs€128.14kpas de données
Jing Ulrich
Independent Member of Supervisory Board7.1yrs€103.00kpas de données
Ian Gallienne
Independent Deputy Chairman of Supervisory Board10yrs€254.00kpas de données
Bodo Uebber
Independent Member of Supervisory Board7.1yrs€308.00kpas de données
Nassef Onssy Sawiris
Independent Deputy Chairman of Supervisory Board10yrs€134.28kpas de données
Christian Klein
Independent Member of Supervisory Board5.8yrs€166.57kpas de données
Birgit Biermann
Employee Representative Member of Supervisory Board3.8yrs€136.28kpas de données
Jackie Joyner-Kersee
Independent Member of Supervisory Board5.1yrs€104.00kpas de données
Bastian Knobloch
Employee Representative Member of the Supervisory Board4.4yrs€105.00kpas de données
Paul Seline
Employee Representative Deputy Chairman of Supervisory Board2.1yrs€159.42kpas de données
5.5yrs
Durée moyenne de l'emploi
59.5yo
Âge moyen

Conseil d'administration expérimenté: Les membres du conseil d'administration de ADS sont considérés comme expérimentés (ancienneté moyenne 5.5 ans).


Analyse de l'entreprise et données financières

DonnéesDernière mise à jour (heure UTC)
Analyse de l'entreprise2026/06/11 19:38
Cours de l'action en fin de journée2026/06/11 00:00
Les revenus2026/03/31
Revenus annuels2025/12/31

Sources de données

Les données utilisées dans notre analyse de l'entreprise proviennent de S&P Global Market Intelligence LLC. Les données suivantes sont utilisées dans notre modèle d'analyse pour générer ce rapport. Les données sont normalisées, ce qui peut entraîner un délai avant que la source ne soit disponible.

PaquetDonnéesCadre temporelExemple de source américaine *
Finances de l'entreprise10 ans
  • Compte de résultat
  • Tableau des flux de trésorerie
  • Bilan
Estimations consensuelles des analystes+3 ans
  • Prévisions financières
  • Objectifs de prix des analystes
Prix du marché30 ans
  • Cours des actions
  • Dividendes, scissions et actions
Propriété10 ans
  • Actionnaires principaux
  • Délits d'initiés
Gestion10 ans
  • L'équipe dirigeante
  • Conseil d'administration
Principaux développements10 ans
  • Annonces de l'entreprise

* Exemple pour les titres américains ; pour les titres non américains, des formulaires réglementaires et des sources équivalentes sont utilisés.

Sauf indication contraire, toutes les données financières sont basées sur une période annuelle mais mises à jour trimestriellement. C'est ce qu'on appelle les données des douze derniers mois (TTM) ou des douze derniers mois (LTM). En savoir plus.

Modèle d'analyse et flocon de neige

Les détails du modèle d’analyse utilisé pour générer ce rapport sont disponibles sur notre page Github; nous proposons également des guides expliquant comment utiliser nos rapports et des tutoriels sur Youtube.

Découvrez l'équipe de classe mondiale qui a conçu et construit le modèle d'analyse Simply Wall St.

Indicateurs de l'industrie et du secteur

Nos indicateurs de secteur et de section sont calculés toutes les 6 heures par Simply Wall St. Les détails de notre processus sont disponibles sur Github.

Sources des analystes

adidas AG est couverte par 61 analystes. 26 de ces analystes ont soumis les estimations de revenus ou de bénéfices utilisées comme données d'entrée dans notre rapport. Les soumissions des analystes sont mises à jour tout au long de la journée.

AnalysteInstitution
Volker BosseBaader Helvea Equity Research
Knut WollerBaader Helvea Equity Research
Jonathan KompBaird