Wayfair Valuation

Is W undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

4/6

Valuation Score 4/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of W when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: W ($50.53) is trading below our estimate of fair value ($103.86)

Significantly Below Fair Value: W is trading below fair value by more than 20%.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for W?

Other financial metrics that can be useful for relative valuation.

W key valuation metrics and ratios. From Price to Earnings, Price to Sales and Price to Book to Price to Earnings Growth Ratio, Enterprise Value and EBITDA.
Key Statistics
Enterprise Value/Revenue0.7x
Enterprise Value/EBITDA-14.9x
PEG Ration/a

Price to Sales Ratio vs Peers

How does W's PS Ratio compare to its peers?

The above table shows the PS ratio for W vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average1.5x
RH RH
1.5x7.9%US$4.5b
WSM Williams-Sonoma
2.4x2.3%US$18.4b
ARHS Arhaus
1.4x7.7%US$1.8b
BYON Beyond
0.6x13.1%US$920.6m
W Wayfair
0.5x4.9%US$6.0b

Price-To-Sales vs Peers: W is good value based on its Price-To-Sales Ratio (0.5x) compared to the peer average (1.5x).


Price to Earnings Ratio vs Industry

How does W's PE Ratio compare vs other companies in the US Specialty Retail Industry?

0 CompaniesPrice / EarningsEstimated GrowthMarket Cap
Industry Avg.n/a11.6%
n/an/an/a
No. of CompaniesPS048121620

Fetching data

0 CompaniesPrice / EarningsEstimated GrowthMarket Cap
Industry Avg.n/a11.6%
n/an/an/a
No more companies

Price-To-Sales vs Industry: W is expensive based on its Price-To-Sales Ratio (0.5x) compared to the US Specialty Retail industry average (0.4x).


Price to Sales Ratio vs Fair Ratio

What is W's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

W PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio0.5x
Fair PS Ratio0.5x

Price-To-Sales vs Fair Ratio: W is good value based on its Price-To-Sales Ratio (0.5x) compared to the estimated Fair Price-To-Sales Ratio (0.5x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst W forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$50.53
US$70.22
+39.0%
16.1%US$100.00US$50.00n/a31
Apr ’25US$65.85
US$68.12
+3.5%
16.9%US$100.00US$50.00n/a31
Mar ’25US$60.12
US$67.40
+12.1%
16.5%US$97.00US$50.00n/a30
Feb ’25US$51.24
US$70.97
+38.5%
17.3%US$100.00US$52.00n/a31
Jan ’25US$61.70
US$68.47
+11.0%
19.3%US$100.00US$45.00n/a30
Dec ’24US$58.53
US$67.26
+14.9%
20.3%US$100.00US$45.00n/a31
Nov ’24US$44.38
US$71.87
+61.9%
21.2%US$106.00US$45.00n/a30
Oct ’24US$60.57
US$90.24
+49.0%
17.4%US$114.00US$60.00n/a29
Sep ’24US$72.16
US$92.63
+28.4%
18.4%US$139.00US$60.00n/a30
Aug ’24US$75.90
US$61.93
-18.4%
35.7%US$118.00US$25.00n/a29
Jul ’24US$65.01
US$52.00
-20.0%
36.4%US$118.00US$25.00n/a30
Jun ’24US$43.01
US$49.90
+16.0%
38.4%US$118.00US$25.00n/a30
May ’24US$32.27
US$49.70
+54.0%
36.2%US$108.00US$30.00US$50.5330
Apr ’24US$34.34
US$50.38
+46.7%
35.6%US$108.00US$30.00US$65.8529
Mar ’24US$39.33
US$50.30
+27.9%
36.1%US$108.00US$30.00US$60.1230
Feb ’24US$66.51
US$53.45
-19.6%
37.4%US$124.00US$30.00US$51.2429
Jan ’24US$32.89
US$50.86
+54.6%
49.7%US$124.00US$30.00US$61.7029
Dec ’23US$41.63
US$51.25
+23.1%
50.2%US$124.00US$30.00US$58.5328
Nov ’23US$37.82
US$63.07
+66.8%
40.3%US$122.00US$30.00US$44.3828
Oct ’23US$32.55
US$72.37
+122.3%
34.9%US$150.00US$40.00US$60.5727
Sep ’23US$51.05
US$73.36
+43.7%
32.7%US$150.00US$40.00US$72.1628
Aug ’23US$56.82
US$83.11
+46.3%
82.0%US$395.00US$40.00US$75.9028
Jul ’23US$45.32
US$92.15
+103.3%
74.1%US$395.00US$40.00US$65.0127
Jun ’23US$57.30
US$97.81
+70.7%
67.4%US$395.00US$45.00US$43.0127
May ’23US$76.94
US$152.81
+98.6%
47.0%US$395.00US$70.00US$32.2726

Analyst Forecast: Target price is more than 20% higher than the current share price, but analysts are not within a statistically confident range of agreement.


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