Stock Analysis

Ollie’s Army Loyalty Metrics and Artisan’s Endorsement Might Change the Case for Investing in OLLI

  • Earlier this quarter, Artisan Small Cap Fund named Ollie’s Bargain Outlet Holdings as one of its top investment picks, underscoring advantages such as its Amazon-resistant retail model, increased access to prime locations due to competitor closures, and robust vendor relationships.
  • An especially notable insight is that Ollie’s loyalty program, Ollie’s Army, now accounts for about 80% of total sales, reflecting both customer retention and effective management strategies supporting expansion efforts.
  • To understand how Artisan’s endorsement and the strength of the Ollie’s Army loyalty program shape the company’s outlook, we’ll explore its updated investment narrative.

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Ollie's Bargain Outlet Holdings Investment Narrative Recap

To be a shareholder in Ollie’s Bargain Outlet Holdings, you must believe that the company’s unique closeout retail model and deep vendor relationships can sustain profitable growth, especially as value-conscious shoppers drive foot traffic and loyalty engagement. The recent focus by Artisan Small Cap Fund highlights these strengths, but is not expected to materially alter the most immediate catalyst, store expansion into prime real estate, or shift the biggest risk, which remains dependence on unpredictable inventory supply.

Among recent company events, the grand opening of Ollie’s 600th store stands out for its relevance to the store expansion catalyst. Continued openings into new markets support the growth strategy mentioned by Artisan and highlight Ollie’s ability to capitalize on available retail space, even while long-term inventory sourcing challenges still merit caution.

By contrast, investors should also be aware of potential shifts in manufacturer behavior that could affect...

Read the full narrative on Ollie's Bargain Outlet Holdings (it's free!)

Ollie's Bargain Outlet Holdings is projected to reach $3.6 billion in revenue and $341.3 million in earnings by 2028. This outlook assumes annual revenue growth of 13.3% and an earnings increase of $128 million from the current earnings of $213.3 million.

Uncover how Ollie's Bargain Outlet Holdings' forecasts yield a $146.60 fair value, a 21% upside to its current price.

Exploring Other Perspectives

OLLI Community Fair Values as at Nov 2025
OLLI Community Fair Values as at Nov 2025

Four private investors in the Simply Wall St Community estimate Ollie’s fair value from as low as US$75.03 to US$4,458.90 per share. While analyst consensus recognizes ongoing store expansion as a catalyst, your own view about inventory supply risks may shape a different outlook for the company’s performance.

Explore 4 other fair value estimates on Ollie's Bargain Outlet Holdings - why the stock might be a potential multi-bagger!

Build Your Own Ollie's Bargain Outlet Holdings Narrative

Disagree with existing narratives? Create your own in under 3 minutes - extraordinary investment returns rarely come from following the herd.

  • A great starting point for your Ollie's Bargain Outlet Holdings research is our analysis highlighting 3 key rewards that could impact your investment decision.
  • Our free Ollie's Bargain Outlet Holdings research report provides a comprehensive fundamental analysis summarized in a single visual - the Snowflake - making it easy to evaluate Ollie's Bargain Outlet Holdings' overall financial health at a glance.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

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