Sun Life Financial Valuation

Is SLF undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

5/6

Valuation Score 5/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of SLF when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: SLF ($51.04) is trading below our estimate of fair value ($133.54)

Significantly Below Fair Value: SLF is trading below fair value by more than 20%.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for SLF?

Other financial metrics that can be useful for relative valuation.

SLF key valuation metrics and ratios. From Price to Earnings, Price to Sales and Price to Book to Price to Earnings Growth Ratio, Enterprise Value and EBITDA.
Key Statistics
Enterprise Value/Revenue1.7x
Enterprise Value/EBITDA11x
PEG Ratio2x

Price to Earnings Ratio vs Peers

How does SLF's PE Ratio compare to its peers?

The above table shows the PE ratio for SLF vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average19.4x
PRU Prudential Financial
16.1x13.9%US$39.7b
AFL Aflac
10.3x-7.6%US$48.1b
MET MetLife
36.7x22.3%US$50.7b
PFG Principal Financial Group
14.4x12.8%US$18.6b
SLF Sun Life Financial
13.3x6.5%US$40.9b

Price-To-Earnings vs Peers: SLF is good value based on its Price-To-Earnings Ratio (13.3x) compared to the peer average (19.4x).


Price to Earnings Ratio vs Industry

How does SLF's PE Ratio compare vs other companies in the US Insurance Industry?

0 CompaniesPrice / EarningsEstimated GrowthMarket Cap
Industry Avg.n/a10.6%
n/an/an/a
No. of CompaniesPE048121620

Fetching data

0 CompaniesPrice / EarningsEstimated GrowthMarket Cap
Industry Avg.n/a10.6%
n/an/an/a
No more companies

Price-To-Earnings vs Industry: SLF is good value based on its Price-To-Earnings Ratio (13.3x) compared to the US Insurance industry average (14.2x).


Price to Earnings Ratio vs Fair Ratio

What is SLF's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

SLF PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio13.3x
Fair PE Ratio17.3x

Price-To-Earnings vs Fair Ratio: SLF is good value based on its Price-To-Earnings Ratio (13.3x) compared to the estimated Fair Price-To-Earnings Ratio (17.3x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst SLF forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$51.04
US$55.57
+8.9%
5.4%US$60.75US$48.31n/a13
Apr ’25US$53.96
US$55.83
+3.5%
5.3%US$61.40US$48.83n/a13
Mar ’25US$53.51
US$55.74
+4.2%
6.0%US$60.81US$46.72n/a13
Feb ’25US$51.96
US$54.71
+5.3%
6.2%US$59.75US$47.05n/a12
Jan ’25US$51.86
US$52.00
+0.3%
8.2%US$57.67US$41.61n/a13
Dec ’24US$50.99
US$52.00
+2.0%
8.2%US$57.67US$41.61n/a13
Nov ’24US$46.12
US$52.04
+12.8%
9.2%US$58.03US$41.87n/a13
Oct ’24US$48.80
US$52.27
+7.1%
9.1%US$58.16US$41.97n/a13
Sep ’24US$49.02
US$52.90
+7.9%
8.7%US$58.31US$42.07n/a15
Aug ’24US$52.30
US$55.03
+5.2%
8.5%US$59.91US$43.23n/a16
Jul ’24US$52.12
US$55.83
+7.1%
5.0%US$59.90US$47.77n/a14
Jun ’24US$48.94
US$54.01
+10.4%
6.8%US$58.66US$44.56n/a15
May ’24US$49.01
US$54.24
+10.7%
4.7%US$57.61US$46.53US$51.0414
Apr ’24US$46.70
US$53.64
+14.9%
6.2%US$57.71US$45.87US$53.9614
Mar ’24US$48.75
US$53.38
+9.5%
7.0%US$57.46US$43.46US$53.5115
Feb ’24US$50.48
US$52.13
+3.3%
5.9%US$56.02US$44.07US$51.9615
Jan ’24US$46.42
US$49.42
+6.5%
6.7%US$55.65US$43.78US$51.8614
Dec ’23US$47.43
US$49.42
+4.2%
6.7%US$55.65US$43.78US$50.9914
Nov ’23US$42.29
US$48.70
+15.2%
7.7%US$57.26US$41.84US$46.1213
Oct ’23US$39.76
US$52.68
+32.5%
6.1%US$60.31US$47.93US$48.8014
Sep ’23US$43.70
US$52.68
+20.6%
6.1%US$60.31US$47.93US$49.0214
Aug ’23US$45.90
US$52.11
+13.5%
7.4%US$60.51US$44.99US$52.3014
Jul ’23US$46.38
US$55.13
+18.9%
5.9%US$61.43US$50.40US$52.1214
Jun ’23US$49.41
US$55.28
+11.9%
6.2%US$61.66US$50.59US$48.9413
May ’23US$49.75
US$58.56
+17.7%
4.7%US$62.44US$51.51US$49.0113

Analyst Forecast: Target price is less than 20% higher than the current share price.


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