Stock Analysis

Don't Ignore The Insider Selling In Nature's Sunshine Products

We'd be surprised if Nature's Sunshine Products, Inc. (NASDAQ:NATR) shareholders haven't noticed that the Executive VP & President of Asia/Pacific (APAC), Daniel Norman, recently sold US$182k worth of stock at US$20.46 per share. The eyebrow raising move amounted to a reduction of 21% in their holding.

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Nature's Sunshine Products Insider Transactions Over The Last Year

In fact, the recent sale by Daniel Norman was the biggest sale of Nature's Sunshine Products shares made by an insider individual in the last twelve months, according to our records. That means that an insider was selling shares at around the current price of US$19.72. We generally don't like to see insider selling, but the lower the sale price, the more it concerns us. Given that the sale took place at around current prices, it makes us a little cautious but is hardly a major concern.

Insiders in Nature's Sunshine Products didn't buy any shares in the last year. You can see the insider transactions (by companies and individuals) over the last year depicted in the chart below. By clicking on the graph below, you can see the precise details of each insider transaction!

Check out our latest analysis for Nature's Sunshine Products

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NasdaqCM:NATR Insider Trading Volume November 21st 2025

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Does Nature's Sunshine Products Boast High Insider Ownership?

Many investors like to check how much of a company is owned by insiders. We usually like to see fairly high levels of insider ownership. It appears that Nature's Sunshine Products insiders own 5.8% of the company, worth about US$20m. While this is a strong but not outstanding level of insider ownership, it's enough to indicate some alignment between management and smaller shareholders.

What Might The Insider Transactions At Nature's Sunshine Products Tell Us?

Insiders sold Nature's Sunshine Products shares recently, but they didn't buy any. And there weren't any purchases to give us comfort, over the last year. Insider ownership isn't particularly high, so this analysis makes us cautious about the company. We're in no rush to buy! So these insider transactions can help us build a thesis about the stock, but it's also worthwhile knowing the risks facing this company. At Simply Wall St, we found 1 warning sign for Nature's Sunshine Products that deserve your attention before buying any shares.

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For the purposes of this article, insiders are those individuals who report their transactions to the relevant regulatory body. We currently account for open market transactions and private dispositions of direct interests only, but not derivative transactions or indirect interests.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.