- United States
- /
- Hospitality
- /
- NasdaqGS:TCOM
Trip.com Group (NasdaqGS:TCOM) Valuation Check After Antitrust And Securities Investigations
Trip.com Group (TCOM) is back in focus after disclosing an antitrust investigation by Chinese market regulators, with several law firms, including Rosen Law Firm, launching probes into potential securities claims for shareholders.
See our latest analysis for Trip.com Group.
After the January 14 disclosure of the antitrust probe, when Trip.com Group’s American Depositary Shares dropped 17% in a single session, the stock’s recent 30 day share price return of 14.49% and year to date share price return of 27.82% decline contrast with a stronger 3 year total shareholder return of 51.94%. This suggests that recent momentum has faded while longer term holders still have positive overall results.
If this kind of regulatory shock has you reassessing your watchlist, it could be a good moment to broaden your search with our screener of 22 top founder-led companies.
With Trip.com Group trading below some valuation estimates, yet facing an active antitrust probe and securities investigations, is the current weakness a potential entry point or is the market already adjusting for slower growth ahead?
Most Popular Narrative: 38.3% Undervalued
Trip.com Group’s most followed narrative pegs fair value at $87.08 versus a last close of $53.77, framing the stock as materially below that estimate while the antitrust probe keeps sentiment unsettled.
Ongoing investment in proprietary artificial intelligence, personalized recommendation engines, and integrated "one-stop" trip planning tools (like Trip.Planner and Intelli-Trip) is driving higher user engagement, stronger repeat bookings, and better operating leverage, supporting margin expansion and increased customer lifetime value.
Curious what sits behind that gap between price and fair value? The narrative leans on solid revenue growth, firm margins, and a richer earnings profile over time. Result: Fair Value of $87.08 (UNDERVALUED)
Have a read of the narrative in full and understand what's behind the forecasts.
However, that upside story could be challenged if the antitrust probe leads to tougher terms with partners, or if rising competition forces heavier marketing and promotional spending.
Find out about the key risks to this Trip.com Group narrative.
Next Steps
With a mix of concern around the probe and optimism in the valuation story, it makes sense to move fast and check the full picture for yourself. You can weigh both sides of the argument by reviewing our summary of 5 key rewards and 1 important warning sign.
Looking for more investment ideas?
If Trip.com Group has sharpened your focus, do not stop here. Use the screener to spot other ideas that match the kind of portfolio you want to build.
- Spot potential mispricings early by checking our list of 51 high quality undervalued stocks that could suit a price conscious approach.
- Strengthen your defensive side by scanning 78 resilient stocks with low risk scores that score well on stability and risk controls.
- Get ahead of the crowd by reviewing our screener containing 23 high quality undiscovered gems that many investors may not be watching yet.
This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
Valuation is complex, but we're here to simplify it.
Discover if Trip.com Group might be undervalued or overvalued with our detailed analysis, featuring fair value estimates, potential risks, dividends, insider trades, and its financial condition.
Access Free AnalysisHave feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team@simplywallst.com
About NasdaqGS:TCOM
Trip.com Group
Through its subsidiaries, operates as a travel service provider for accommodation reservation, transportation ticketing, packaged tours, in-destination, corporate travel management, and other travel-related services in China and internationally.
Very undervalued with flawless balance sheet.
Similar Companies
Market Insights
Weekly Picks

An Undervalued 3.3Moz Gold Project in Canada
Coca-Cola’s Enduring Moat in a Health-Conscious World: Steady Compounder Poised for 5-10% Annual Returns Through Emerging Market Dominance
Xero: Growth Was Priced In — Execution Is Not
Nu holdings will continue to disrupt the South American banking market
Recently Updated Narratives

Is Ubisoft the Market’s Biggest Pricing Error? Why Forensic Value Points to €33 Per Share

Is This Lens Maker Mispriced? A Blind Spot in Plain Sight
From Porcelain to Silicon: Why the World’s Most Famous Toilet Maker is Now an AI Powerhouse
Popular Narratives

Is Ubisoft the Market’s Biggest Pricing Error? Why Forensic Value Points to €33 Per Share

Analyst Commentary Highlights Microsoft AI Momentum and Upward Valuation Amid Growth and Competitive Risks

