Instacart (CART): Revisiting Valuation After a 14% Monthly Share Price Rebound

Simply Wall St

Maplebear (CART) has been quietly grinding higher, with the stock up around 14% over the past month after a choppy past 3 months. That move has investors revisiting Instacart’s fundamentals.

See our latest analysis for Maplebear.

Zooming out, that recent 14.1% 1 month share price return has only modestly improved Maplebear’s 1 year total shareholder return of 7.6%. This suggests momentum is building but not yet euphoric at around $44.96 a share.

If Instacart’s move has you rethinking what “quiet compounders” can look like, it is worth scanning fast growing stocks with high insider ownership as a next step for fresh ideas.

With profits rising and shares still trading below analyst targets and some intrinsic value estimates, the key question now is whether Instacart remains undervalued or whether the market is already pricing in most of its future growth.

Most Popular Narrative: 11.3% Undervalued

With Maplebear closing at $44.96 against a most-followed fair value of $50.70, the narrative points to upside that hinges on execution and durability of growth.

Deepening enterprise partnerships and a growing suite of omnichannel retailer integrations (such as Storefront, Carrot Ads, Caper Carts, Carrot Tags) are increasing stickiness with major retail chains, creating new recurring revenue streams and driving higher margin, non transaction based revenues (e.g., advertising, in store tech). This is making the business model less volatile and supporting sustainable margin expansion and earnings resilience.

Read the complete narrative.

Curious how steady, mid single digit growth and rising margins can still justify a richer future earnings multiple than many retailers enjoy today? The narrative leans heavily on expanding high margin revenue streams and a confident outlook for profit scalability. Want to see the exact earnings and revenue path that underpins that fair value call, plus the multiple it assumes years from now? Dive into the full narrative to unpack the numbers behind this valuation story.

Result: Fair Value of $50.70 (UNDERVALUED)

Have a read of the narrative in full and understand what's behind the forecasts.

However, rising labor and regulatory pressures, alongside intensifying competition and retailer-led delivery, could squeeze margins and derail that optimistic earnings trajectory.

Find out about the key risks to this Maplebear narrative.

Another Lens on Valuation

On earnings, Maplebear looks less generous. Its P E of 23.4x is only slightly above the Consumer Retailing average of 22.9x and above its own fair ratio of 18.1x, suggesting the market already prices in a lot of good news. Is that enough margin of safety for you?

See what the numbers say about this price — find out in our valuation breakdown.

NasdaqGS:CART PE Ratio as at Dec 2025

Build Your Own Maplebear Narrative

If this framework does not quite match your view, or you simply prefer hands on research, you can build a custom narrative in minutes: Do it your way.

A good starting point is our analysis highlighting 3 key rewards investors are optimistic about regarding Maplebear.

Ready for your next investing move?

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

Valuation is complex, but we're here to simplify it.

Discover if Maplebear might be undervalued or overvalued with our detailed analysis, featuring fair value estimates, potential risks, dividends, insider trades, and its financial condition.

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