Vera Bradley, Inc.

NasdaqGS:VRA Stock Report

Market Cap: US$72.4m

Vera Bradley Management

Management criteria checks 1/4

Vera Bradley's CEO is Ian Bickley, appointed in Jul 2025, has a tenure of less than a year. directly owns 0.19% of the company’s shares, worth $139.14K. The average tenure of the management team and the board of directors is 5.5 years and 1.8 years respectively.

Key information

Ian Bickley

Chief executive officer

n/a

Total compensation

CEO salary percentagen/a
CEO tenureless than a year
CEO ownership0.2%
Management average tenure5.5yrs
Board average tenure1.8yrs

Recent management updates

Recent updates

Vera Bradley, Inc. (NASDAQ:VRA) Surges 27% Yet Its Low P/S Is No Reason For Excitement

Oct 29
Vera Bradley, Inc. (NASDAQ:VRA) Surges 27% Yet Its Low P/S Is No Reason For Excitement

Vera Bradley Is Still In The Doldrums, And Long-Term Survival Is At Stake

Sep 12

Vera Bradley, Inc.'s (NASDAQ:VRA) 26% Dip Still Leaving Some Shareholders Feeling Restless Over Its P/SRatio

Aug 05
Vera Bradley, Inc.'s (NASDAQ:VRA) 26% Dip Still Leaving Some Shareholders Feeling Restless Over Its P/SRatio

Vera Bradley, Inc.'s (NASDAQ:VRA) 38% Price Boost Is Out Of Tune With Revenues

Jun 10
Vera Bradley, Inc.'s (NASDAQ:VRA) 38% Price Boost Is Out Of Tune With Revenues

Is Vera Bradley (NASDAQ:VRA) In A Good Position To Invest In Growth?

May 07
Is Vera Bradley (NASDAQ:VRA) In A Good Position To Invest In Growth?

Vera Bradley, Inc. (NASDAQ:VRA) May Have Run Too Fast Too Soon With Recent 27% Price Plummet

Mar 16
Vera Bradley, Inc. (NASDAQ:VRA) May Have Run Too Fast Too Soon With Recent 27% Price Plummet

Vera Bradley's Rebranding Has Been A Failure, The Stock Is Not Attractive Yet

Jan 04

Some Vera Bradley, Inc. (NASDAQ:VRA) Shareholders Look For Exit As Shares Take 35% Pounding

Dec 19
Some Vera Bradley, Inc. (NASDAQ:VRA) Shareholders Look For Exit As Shares Take 35% Pounding

Vera Bradley Worth A Flyer On Hopes Of Better Management Or Takeover

Dec 17

Vera Bradley, Inc. Earnings Missed Analyst Estimates: Here's What Analysts Are Forecasting Now

Dec 14
Vera Bradley, Inc. Earnings Missed Analyst Estimates: Here's What Analysts Are Forecasting Now
User avatar

Revitalizing The Company Brand With Project Restoration To Target Affluent Young Demographics And Enhance Revenue Streams

Introduction of Project Restoration and product assortment streamlining aims to enhance brand relevance and customer base, potentially boosting revenues.

Vera Bradley Is Too Risky: 2Q25 Was Challenging, And Does Not Even Include Its Criticized Rebranding

Sep 17

The Consensus EPS Estimates For Vera Bradley, Inc. (NASDAQ:VRA) Just Fell Dramatically

Sep 16
The Consensus EPS Estimates For Vera Bradley, Inc. (NASDAQ:VRA) Just Fell Dramatically

Vera Bradley, Inc.'s (NASDAQ:VRA) Revenues Are Not Doing Enough For Some Investors

Sep 12
Vera Bradley, Inc.'s (NASDAQ:VRA) Revenues Are Not Doing Enough For Some Investors

Vera Bradley: Project Restoration Promising, But Looking For Net Revenue Growth

Jun 18

Vera Bradley, Inc.'s (NASDAQ:VRA) Shareholders Might Be Looking For Exit

Jun 13
Vera Bradley, Inc.'s (NASDAQ:VRA) Shareholders Might Be Looking For Exit

Vera Bradley: A Risky Turnaround Play

Jun 11

Vera Bradley's (NASDAQ:VRA) Earnings Seem To Be Promising

Mar 20
Vera Bradley's (NASDAQ:VRA) Earnings Seem To Be Promising

Vera Bradley: Stitching Together An Opportunity

Mar 20

Should You Investigate Vera Bradley, Inc. (NASDAQ:VRA) At US$8.12?

Nov 18
Should You Investigate Vera Bradley, Inc. (NASDAQ:VRA) At US$8.12?

CEO

Ian Bickley (62 yo)

less than a year
Tenure

Mr. Ian Martin Bickley is Chief Executive Officer since July 31, 2025 and its Independent Director of Vera Bradley, Inc. from November 1, 2024 and serves as its Executive Chairman of the Board since July 0...


Leadership Team

NamePositionTenureCompensationOwnership
Mark Dely
Chief Administrative & Legal Officer and Corporate Secretary9.3yrsUS$900.09k1.3%
$ 942.6k
Alissa Hines
VP of GMM Merchandising1.8yrsUS$504.25kno data
Ian Bickley
Interim CEO & Executive Chairman of the Boardless than a yearno data0.19%
$ 139.1k
Barbara Baekgaard
Co-Founder & Director Emeritus43.5yrsno data8.58%
$ 6.2m
Martin Layding
Chief Financial Officerless than a yearno data0.00089%
$ 644.0
Pamela Sours
Senior Vice President of Operations11.8yrsno datano data
5.5yrs
Average Tenure
58yo
Average Age

Experienced Management: VRA's management team is seasoned and experienced (5.5 years average tenure).


Board Members

NamePositionTenureCompensationOwnership
Ian Bickley
Interim CEO & Executive Chairman of the Board1yrno data0.19%
$ 139.1k
Barbara Baekgaard
Co-Founder & Director Emeritusless than a yearno data8.58%
$ 6.2m
Kristina Cashman
Independent Director5.4yrsUS$155.80k0.17%
$ 120.6k
Robert Hall
Director18.8yrsUS$161.50k1.98%
$ 1.4m
Andrew Meslow
Lead Independent Directorless than a yearno data0.93%
$ 673.6k
Jessica Rodriguez
Independent Director1.8yrsno data0.045%
$ 32.9k
Carrie Tharp
Independent Director5.4yrsUS$148.60k0.17%
$ 120.6k
1.8yrs
Average Tenure
58yo
Average Age

Experienced Board: VRA's board of directors are not considered experienced ( 1.8 years average tenure), which suggests a new board.


Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/11/25 22:06
End of Day Share Price 2025/11/25 00:00
Earnings2025/08/02
Annual Earnings2025/02/01

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

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Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Vera Bradley, Inc. is covered by 14 analysts. 1 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Mark AltschwagerBaird
Oliver ChenCitigroup Inc
Steven MarottaCL King & Associates, Inc.