Rocky Brands, Inc. designs, manufactures, and markets footwear and apparel under the Rocky, Georgia Boot, Durango, Lehigh, and licensed Michelin brand names in the United States, Canada, and internationally.
Flawless balance sheet and undervalued.
Share Price & News
How has Rocky Brands's share price performed over time and what events caused price changes?
Latest Share Price and Events
Stable Share Price: RCKY's share price has been volatile over the past 3 months.
7 Day Return
1 Year Return
Return vs Industry: RCKY underperformed the US Luxury industry which returned 9.5% over the past year.
Return vs Market: RCKY underperformed the US Market which returned 16.3% over the past year.
Price Volatility Vs. Market
How volatile is Rocky Brands's share price compared to the market and industry in the last 5 years?
Simply Wall St News
1 week ago | Simply Wall StRocky Brands, Inc.'s (NASDAQ:RCKY) Shares Not Telling The Full Story
2 weeks ago | Simply Wall StIs Rocky Brands, Inc. (NASDAQ:RCKY) An Attractive Dividend Stock?
4 weeks ago | Simply Wall StShould You Be Impressed By Rocky Brands' (NASDAQ:RCKY) Returns on Capital?
Is Rocky Brands undervalued compared to its fair value and its price relative to the market?
Undervalued compared to fair value
Share Price vs. Fair Value
Below Fair Value: RCKY ($23.28) is trading below our estimate of fair value ($47.64)
Significantly Below Fair Value: RCKY is trading below fair value by more than 20%.
Price To Earnings Ratio
PE vs Industry: RCKY is good value based on its PE Ratio (12x) compared to the US Luxury industry average (26.5x).
PE vs Market: RCKY is good value based on its PE Ratio (12x) compared to the US market (18.9x).
Price to Earnings Growth Ratio
PEG Ratio: Insufficient data to calculate RCKY's PEG Ratio to determine if it is good value.
Price to Book Ratio
PB vs Industry: RCKY is good value based on its PB Ratio (1x) compared to the US Luxury industry average (1.1x).
How is Rocky Brands forecast to perform in the next 1 to 3 years based on estimates from 1 analyst?
Forecasted annual revenue growth
Earnings and Revenue Growth Forecasts
Analyst Future Growth Forecasts
Earnings vs Savings Rate: Insufficient data to determine if RCKY's forecast earnings growth is above the savings rate (2.2%).
Earnings vs Market: Insufficient data to determine if RCKY's earnings are forecast to grow faster than the US market
High Growth Earnings: Insufficient data to determine if earnings are expected to grow significantly over the next 3 years.
Revenue vs Market: RCKY's revenue (3.2% per year) is forecast to grow slower than the US market (9.4% per year).
High Growth Revenue: RCKY's revenue (3.2% per year) is forecast to grow slower than 20% per year.
Earnings per Share Growth Forecasts
Future Return on Equity
Future ROE: Insufficient data to determine if RCKY's Return on Equity is forecast to be high in 3 years time
How has Rocky Brands performed over the past 5 years?
Historical annual earnings growth
Earnings and Revenue History
Quality Earnings: RCKY has high quality earnings.
Growing Profit Margin: RCKY's current net profit margins (5.6%) are lower than last year (5.9%).
Past Earnings Growth Analysis
Earnings Trend: RCKY's earnings have grown significantly by 29.7% per year over the past 5 years.
Accelerating Growth: RCKY's has had negative earnings growth over the past year, so it can't be compared to its 5-year average.
Earnings vs Industry: RCKY had negative earnings growth (-7.1%) over the past year, making it difficult to compare to the Luxury industry average (-41.2%).
Return on Equity
High ROE: RCKY's Return on Equity (8.7%) is considered low.
How is Rocky Brands's financial position?
Financial Position Analysis
Short Term Liabilities: RCKY's short term assets ($140.8M) exceed its short term liabilities ($26.2M).
Long Term Liabilities: RCKY's short term assets ($140.8M) exceed its long term liabilities ($9.5M).
Debt to Equity History and Analysis
Debt Level: RCKY is debt free.
Reducing Debt: RCKY has no debt compared to 5 years ago when its debt to equity ratio was 25.5%.
Debt Coverage: RCKY has no debt, therefore it does not need to be covered by operating cash flow.
Interest Coverage: RCKY has no debt, therefore coverage of interest payments is not a concern.
What is Rocky Brands's current dividend yield, its reliability and sustainability?
Current Dividend Yield
Dividend Yield vs Market
Notable Dividend: RCKY's dividend (2.41%) is higher than the bottom 25% of dividend payers in the US market (1.62%).
High Dividend: RCKY's dividend (2.41%) is low compared to the top 25% of dividend payers in the US market (4.36%).
Stability and Growth of Payments
Stable Dividend: Whilst dividend payments have been stable, RCKY has been paying a dividend for less than 10 years.
Growing Dividend: RCKY's dividend payments have increased, but the company has only paid a dividend for 7 years.
Current Payout to Shareholders
Dividend Coverage: With its reasonably low payout ratio (28.8%), RCKY's dividend payments are well covered by earnings.
Future Payout to Shareholders
Future Dividend Coverage: Insufficient data to determine if a dividend will be paid in 3 years and that it will be covered by earnings.
How experienced are the management team and are they aligned to shareholders interests?
Average management tenure
Jason Brooks (48 yo)
Mr. Jason S. Brooks has been Chief Executive Officer and President of Rocky Brands, Inc. since May 19, 2017. Mr. Brooks served as President of Core Brands - Rocky Brands US, LLC at Rocky Brands, Inc. from ...
CEO Compensation Analysis
Compensation vs Market: Jason's total compensation ($USD542.75K) is below average for companies of similar size in the US market ($USD1.30M).
Compensation vs Earnings: Jason's compensation has been consistent with company performance over the past year.
|Executive VP||3.42yrs||US$423.28k||no data|
|President of Operations||3.25yrs||US$406.79k||0.058% |
|President of Manufacturing & Sourcing Operations||3.92yrs||US$372.15k||0.015% |
|President of Core Brand Sales||3.17yrs||US$356.52k||0.015% |
|Secretary & Independent Director||27.58yrs||US$104.53k||1.33% |
|Senior VP of Sales & Operations Lehigh||no data||no data||no data|
|Vice President of Women Occupational Business Development||17.17yrs||no data||no data|
|Vice President of Strategy Execution & Process Improvement||9.42yrs||no data||no data|
|Vice President of Commercial Military Division||6.08yrs||no data||no data|
|Director of Product Development||6.08yrs||no data||no data|
Experienced Management: RCKY's management team is seasoned and experienced (5 years average tenure).
|Secretary & Independent Director||27.58yrs||US$104.53k||1.33% |
|Chairman of the Board||15.58yrs||US$100.00k||4.19% |
|Independent Director||20.58yrs||US$116.53k||0.34% |
|Independent Director||24.58yrs||US$104.53k||0.15% |
|Independent Director||3.33yrs||US$104.53k||0.29% |
|Independent Director||16.58yrs||US$110.53k||0.22% |
|Independent Director||16.58yrs||US$113.53k||0.33% |
|Independent Director||3.33yrs||US$104.53k||0.10% |
|Independent Director||0.83yr||US$18.75k||0.017% |
Experienced Board: RCKY's board of directors are seasoned and experienced ( 16.1 years average tenure).
Who are the major shareholders and have insiders been buying or selling?
Insider Trading Volume
Insider Buying: Insufficient data to determine if insiders have bought more shares than they have sold in the past 3 months.
Recent Insider Transactions
Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.
Rocky Brands, Inc.'s company bio, employee growth, exchange listings and data sources
- Name: Rocky Brands, Inc.
- Ticker: RCKY
- Exchange: NasdaqGS
- Founded: 1932
- Industry: Footwear
- Sector: Consumer Durables
- Market Cap: US$171.393m
- Shares outstanding: 7.32m
- Website: https://www.rockybrands.com
Number of Employees
- Rocky Brands, Inc.
- 39 East Canal Street
- United States
|Ticker||Exchange||Primary Security||Security Type||Country||Currency||Listed on|
|RCKY||NasdaqGS (Nasdaq Global Select)||Yes||Common Stock||US||USD||Feb 1993|
|RCK||DB (Deutsche Boerse AG)||Yes||Common Stock||DE||EUR||Feb 1993|
Rocky Brands, Inc. designs, manufactures, and markets footwear and apparel under the Rocky, Georgia Boot, Durango, Lehigh, and licensed Michelin brand names in the United States, Canada, and internationall ...
Company Analysis and Financial Data Status
|Data||Last Updated (UTC time)|
|Company Analysis||2020/08/09 00:07|
|End of Day Share Price||2020/08/07 00:00|
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.