company background image

Brave Bison Group AIM:BBSN Stock Report

Last Price


Market Cap







26 Sep, 2022


Company Financials +
BBSN fundamental analysis
Snowflake Score
Future Growth3/6
Past Performance2/6
Financial Health5/6

BBSN Stock Overview

Brave Bison Group plc operates as a digital advertising agency in the United Kingdom, Europe, the Asia-Pacific, and internationally.

Brave Bison Group Competitors

Price History & Performance

Summary of all time highs, changes and price drops for Brave Bison Group
Historical stock prices
Current Share PriceUK£0.019
52 Week HighUK£0.026
52 Week LowUK£0.013
1 Month Change-4.88%
3 Month Change8.33%
1 Year Change18.18%
3 Year Change25.81%
5 Year Change73.33%
Change since IPO-97.29%

Recent News & Updates

Shareholder Returns

BBSNGB Interactive Media and ServicesGB Market

Return vs Industry: BBSN exceeded the UK Interactive Media and Services industry which returned -34.7% over the past year.

Return vs Market: BBSN exceeded the UK Market which returned -14.4% over the past year.

Price Volatility

Is BBSN's price volatile compared to industry and market?
BBSN volatility
BBSN Average Weekly Movement10.1%
Interactive Media and Services Industry Average Movement7.0%
Market Average Movement5.2%
10% most volatile stocks in GB Market10.8%
10% least volatile stocks in GB Market2.6%

Stable Share Price: BBSN is more volatile than 75% of UK stocks over the past 3 months, typically moving +/- 10% a week.

Volatility Over Time: BBSN's weekly volatility (10%) has been stable over the past year, but is still higher than 75% of UK stocks.

About the Company


Brave Bison Group plc operates as a digital advertising agency in the United Kingdom, Europe, the Asia-Pacific, and internationally. It engages in the creation, distribution, and monetization of online video content through The Hook on Instagram; The Wave House on TikTok; and Slick on Snapchat, as well as on behalf of channel partners, such as PGA Tour and US Open on YouTube. The company also buys media across advertising platforms, as well as directly from creators; and manages transactional platforms for customers.

Brave Bison Group Fundamentals Summary

How do Brave Bison Group's earnings and revenue compare to its market cap?
BBSN fundamental statistics
Market CapUK£21.08m
Earnings (TTM)UK£1.31m
Revenue (TTM)UK£29.09m


P/E Ratio


P/S Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report
BBSN income statement (TTM)
Cost of RevenueUK£15.04m
Gross ProfitUK£14.05m
Other ExpensesUK£12.73m

Last Reported Earnings

Jun 30, 2022

Next Earnings Date


Earnings per share (EPS)0.0012
Gross Margin48.29%
Net Profit Margin4.51%
Debt/Equity Ratio4.1%

How did BBSN perform over the long term?

See historical performance and comparison
We’ve recently updated our valuation analysis.


Is BBSN undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score


Valuation Score 4/6

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Below Fair Value

  • Significantly Below Fair Value

  • Analyst Forecast

Key Valuation Metric

Which metric is best to use when looking at relative valuation for BBSN?

Other financial metrics that can be useful for relative valuation.

BBSN key valuation metrics and ratios. From Price to Earnings, Price to Sales and Price to Book to Price to Earnings Growth Ratio, Enterprise Value and EBITDA.
Key Statistics
Enterprise Value/Revenue0.6x
Enterprise Value/EBITDA5.7x
PEG Ratio0.7x

Price to Earnings Ratio vs Peers

How does BBSN's PE Ratio compare to its peers?

BBSN PE Ratio vs Peers
The above table shows the PE ratio for BBSN vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyPEEstimated GrowthMarket Cap
Peer Average14.9x
NWOR National World
DBOX Digitalbox
BOOM Audioboom Group
BBSN Brave Bison Group

Price-To-Earnings vs Peers: BBSN is expensive based on its Price-To-Earnings Ratio (16.1x) compared to the peer average (14.9x).

Price to Earnings Ratio vs Industry

How does BBSN's PE Ratio compare vs other companies in the European Interactive Media and Services Industry?

Price-To-Earnings vs Industry: BBSN is good value based on its Price-To-Earnings Ratio (16.1x) compared to the European Interactive Media and Services industry average (25.2x)

Price to Earnings Ratio vs Fair Ratio

What is BBSN's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

BBSN PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio16.1x
Fair PE Ratio18.7x

Price-To-Earnings vs Fair Ratio: BBSN is good value based on its Price-To-Earnings Ratio (16.1x) compared to the estimated Fair Price-To-Earnings Ratio (18.7x).

Share Price vs Fair Value

What is the Fair Price of BBSN when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: BBSN (£0.02) is trading below our estimate of fair value (£0.6)

Significantly Below Fair Value: BBSN is trading below fair value by more than 20%.

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

Analyst Forecast: Insufficient data to show price forecast.

Discover undervalued companies

Future Growth

How is Brave Bison Group forecast to perform in the next 1 to 3 years based on estimates from 1 analyst?

Future Growth Score


Future Growth Score 3/6

  • Earnings vs Savings Rate

  • Earnings vs Market

  • High Growth Earnings

  • Revenue vs Market

  • High Growth Revenue

  • Future ROE


Forecasted annual earnings growth

Earnings and Revenue Growth Forecasts

Analyst Future Growth Forecasts

Earnings vs Savings Rate: BBSN's forecast earnings growth (22.2% per year) is above the savings rate (0.9%).

Earnings vs Market: BBSN's earnings (22.2% per year) are forecast to grow faster than the UK market (8.9% per year).

High Growth Earnings: BBSN's earnings are expected to grow significantly over the next 3 years.

Revenue vs Market: BBSN's revenue (3.4% per year) is forecast to grow slower than the UK market (4.5% per year).

High Growth Revenue: BBSN's revenue (3.4% per year) is forecast to grow slower than 20% per year.

Earnings per Share Growth Forecasts

Future Return on Equity

Future ROE: Insufficient data to determine if BBSN's Return on Equity is forecast to be high in 3 years time

Discover growth companies

Past Performance

How has Brave Bison Group performed over the past 5 years?

Past Performance Score


Past Performance Score 2/6

  • Quality Earnings

  • Growing Profit Margin

  • Earnings Trend

  • Accelerating Growth

  • Earnings vs Industry

  • High ROE


Historical annual earnings growth

Earnings and Revenue History

Quality Earnings: BBSN has a large one-off loss of £745.0K impacting its June 30 2022 financial results.

Growing Profit Margin: BBSN became profitable in the past.

Past Earnings Growth Analysis

Earnings Trend: BBSN has become profitable over the past 5 years, growing earnings by 60% per year.

Accelerating Growth: BBSN has become profitable in the last year, making the earnings growth rate difficult to compare to its 5-year average.

Earnings vs Industry: BBSN has become profitable in the last year, making it difficult to compare its past year earnings growth to the Interactive Media and Services industry (22.9%).

Return on Equity

High ROE: BBSN's Return on Equity (15%) is considered low.

Discover strong past performing companies

Financial Health

How is Brave Bison Group's financial position?

Financial Health Score


Financial Health Score 5/6

  • Short Term Liabilities

  • Long Term Liabilities

  • Debt Level

  • Reducing Debt

  • Debt Coverage

  • Interest Coverage

Financial Position Analysis

Short Term Liabilities: BBSN's short term assets (£12.0M) exceed its short term liabilities (£9.8M).

Long Term Liabilities: BBSN's short term assets (£12.0M) exceed its long term liabilities (£436.0K).

Debt to Equity History and Analysis

Debt Level: BBSN has more cash than its total debt.

Reducing Debt: BBSN's debt to equity ratio has increased from 2.3% to 4.1% over the past 5 years.

Debt Coverage: BBSN's debt is well covered by operating cash flow (1162.2%).

Interest Coverage: BBSN's interest payments on its debt are well covered by EBIT (21x coverage).

Balance Sheet

Discover healthy companies


What is Brave Bison Group current dividend yield, its reliability and sustainability?

Dividend Score


Dividend Score 0/6

  • Notable Dividend

  • High Dividend

  • Stable Dividend

  • Growing Dividend

  • Earnings Coverage

  • Cash Flow Coverage

Dividend Yield vs Market

Notable Dividend: Unable to evaluate BBSN's dividend yield against the bottom 25% of dividend payers, as the company has not reported any recent payouts.

High Dividend: Unable to evaluate BBSN's dividend yield against the top 25% of dividend payers, as the company has not reported any recent payouts.

Stability and Growth of Payments

Stable Dividend: Insufficient data to determine if BBSN's dividends per share have been stable in the past.

Growing Dividend: Insufficient data to determine if BBSN's dividend payments have been increasing.

Earnings Payout to Shareholders

Earnings Coverage: Insufficient data to calculate payout ratio to determine if its dividend payments are covered by earnings.

Cash Payout to Shareholders

Cash Flow Coverage: Unable to calculate sustainability of dividends as BBSN has not reported any payouts.

Discover strong dividend paying companies


How experienced are the management team and are they aligned to shareholders interests?


Average management tenure


Brave Bison Group has no CEO, or we have no data on them.

Leadership Team

Experienced Management: BBSN's management team is not considered experienced ( 0.8 years average tenure), which suggests a new team.

Board Members

Experienced Board: BBSN's board of directors are not considered experienced ( 2.6 years average tenure), which suggests a new board.


Who are the major shareholders and have insiders been buying or selling?

Insider Trading Volume

Insider Buying: Insufficient data to determine if insiders have bought more shares than they have sold in the past 3 months.

Recent Insider Transactions

AIM:BBSN Recent Insider Transactions by Companies or Individuals
DateValueNameEntityRoleSharesMax Price
29 Apr 22BuyUK£2,000Philippa NorridgeIndividual111,111UK£0.018

Ownership Breakdown

What is the ownership structure of BBSN?
Owner TypeNumber of SharesOwnership Percentage
Private Companies75,408,8977.0%
General Public133,835,39512.4%
VC/PE Firms167,521,40715.5%
Individual Insiders338,313,55731.3%

Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.

Top Shareholders

Top 25 shareholders own 86.24% of the company
OwnershipNameSharesCurrent ValueChange %Portfolio %
Oliver Green
241,468,473£4.7m0%no data
Merchant Capital Manager Limited
Lombard Odier Asset Management (Europe) Limited
Simon Davies
64,941,559£1.3m0%no data
Vesuvius Ltd
56,014,648£1.1m0%no data
W H Ireland Group plc, Asset Management Arm
James Deleon
30,000,000£585.0k0%no data
Premier Fund Managers Limited
Canaccord Genuity Wealth (International) Limited
Barclays Bank PLC, Wealth and Investment Management Division
20,543,041£400.6k0%no data
A J Bell Holdings Limited, Asset Management Arm
16,648,159£324.6k0%no data
Global Prime Partners Ltd, Asset Management Arm
Plum Tree Limited
11,117,369£216.8k0%no data
Charles Stanley & Co. Ltd, Asset Management Arm
9,254,549£180.5k0%no data
Killik Asset Management
Jarvis Securities plc, Asset Management Arm
HBOS Investment Fund Managers Limited
7,096,742£138.4k0%no data
Tilney Group
Bank Julius Bär & Co Ltd., Asset Management Arm
5,500,000£107.3k0%no data
Lockwood Advisors, Inc.
5,158,626£100.6k0%no data
IG Group Holdings Plc, Asset Management Arm
Penta Asset Management
4,491,552£87.6k0%no data
HSBC Global Asset Management (UK) Limited
3,728,364£72.7k0%no data
UBS Asset Management
3,083,000£60.1k0%no data
Talkco Ltd
2,262,087£44.1k0%no data

Company Information

Brave Bison Group plc's employee growth, exchange listings and data sources

Key Information

  • Name: Brave Bison Group plc
  • Ticker: BBSN
  • Exchange: AIM
  • Founded: 2011
  • Industry: Interactive Media and Services
  • Sector: Media
  • Implied Market Cap: UK£21.076m
  • Shares outstanding: 1.08b
  • Website:

Number of Employees


  • Brave Bison Group plc
  • The Varnish Works
  • 3 Bravingtons Walk
  • London
  • Greater London
  • N1 9AJ
  • United Kingdom


TickerExchangePrimary SecuritySecurity TypeCountryCurrencyListed on
BBSNAIM (London Stock Exchange AIM Market)YesOrdinary SharesGBGBPNov 2013
RT7DB (Deutsche Boerse AG)YesOrdinary SharesDEEURNov 2013

Company Analysis and Financial Data Status

All financial data provided by Standard & Poor's Capital IQ.
DataLast Updated (UTC time)
Company Analysis2022/09/26 00:00
End of Day Share Price2022/09/26 00:00
Annual Earnings2021/12/31

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.