St. James's Place Valuation

Is STJ undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

5/6

Valuation Score 5/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of STJ when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: STJ (£9.01) is trading below our estimate of fair value (£16.22)

Significantly Below Fair Value: STJ is trading below fair value by more than 20%.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for STJ?

Key metric: As STJ is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for STJ. This is calculated by dividing STJ's market cap by their current revenue.
What is STJ's PS Ratio?
PS Ratio0.2x
SalesUK£26.80b
Market CapUK£4.81b

Price to Sales Ratio vs Peers

How does STJ's PS Ratio compare to its peers?

The above table shows the PS ratio for STJ vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average6.1x
HL. Hargreaves Lansdown
6.8x3.3%UK£5.2b
SDR Schroders
1.7x-1.7%UK£5.0b
ICG Intermediate Capital Group
7.3x11.7%UK£6.2b
BPT Bridgepoint Group
8.8x16.9%UK£3.0b
STJ St. James's Place
0.2x-98.5%UK£4.9b

Price-To-Sales vs Peers: STJ is good value based on its Price-To-Sales Ratio (0.2x) compared to the peer average (6.1x).


Price to Sales Ratio vs Industry

How does STJ's PS Ratio compare vs other companies in the GB Capital Markets Industry?

18 CompaniesPrice / SalesEstimated GrowthMarket Cap
Industry Avg.3.3x3.7%
STJ St. James's Place
0.2x-98.5%US$6.17b
QLT Quilter
0.3x-83.1%US$2.59b
KWG Kingswood Holdings
0.8xn/aUS$91.45m
STJ 0.2xIndustry Avg. 3.3xNo. of Companies18PS03.26.49.612.816+
18 CompaniesEstimated GrowthMarket Cap
Industry Avg.3.3x18.9%
STJ St. James's Place
0.2x27.3%US$6.17b
No more companies

Price-To-Sales vs Industry: STJ is good value based on its Price-To-Sales Ratio (0.2x) compared to the UK Capital Markets industry average (3.3x).


Price to Sales Ratio vs Fair Ratio

What is STJ's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

STJ PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio0.2x
Fair PS Ratio0.9x

Price-To-Sales vs Fair Ratio: STJ is good value based on its Price-To-Sales Ratio (0.2x) compared to the estimated Fair Price-To-Sales Ratio (0.9x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst STJ forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUK£9.01
UK£9.62
+6.8%
19.2%UK£14.00UK£7.40n/a14
Dec ’25UK£9.02
UK£9.10
+0.9%
18.1%UK£14.00UK£6.90n/a14
Nov ’25UK£8.18
UK£8.96
+9.6%
19.1%UK£14.00UK£6.90n/a14
Oct ’25UK£7.25
UK£8.47
+16.9%
20.7%UK£14.00UK£6.60n/a14
Sep ’25UK£7.25
UK£8.32
+14.8%
22.1%UK£14.00UK£6.20n/a14
Aug ’25UK£7.05
UK£8.12
+15.2%
24.8%UK£14.00UK£5.25n/a15
Jul ’25UK£5.49
UK£7.21
+31.3%
32.1%UK£14.00UK£4.50n/a15
Jun ’25UK£5.00
UK£7.07
+41.5%
34.2%UK£14.00UK£4.50n/a14
May ’25UK£4.33
UK£7.18
+65.7%
33.0%UK£14.00UK£5.00n/a14
Apr ’25UK£4.65
UK£7.19
+54.8%
32.8%UK£14.00UK£5.00n/a14
Mar ’25UK£5.12
UK£7.97
+55.6%
28.6%UK£14.00UK£5.00n/a14
Feb ’25UK£6.47
UK£9.12
+41.0%
19.6%UK£14.00UK£6.53n/a15
Jan ’25UK£6.84
UK£9.96
+45.7%
32.6%UK£18.00UK£6.60n/a15
Dec ’24UK£6.58
UK£9.95
+51.2%
32.7%UK£18.00UK£6.60UK£9.0215
Nov ’24UK£6.43
UK£10.15
+58.0%
32.6%UK£18.00UK£6.60UK£8.1815
Oct ’24UK£8.32
UK£12.73
+53.0%
17.8%UK£19.50UK£9.90UK£7.2516
Sep ’24UK£8.84
UK£12.77
+44.3%
17.8%UK£19.50UK£9.90UK£7.2516
Aug ’24UK£9.19
UK£13.19
+43.5%
16.7%UK£19.50UK£9.90UK£7.0516
Jul ’24UK£10.88
UK£14.46
+33.0%
12.6%UK£19.50UK£11.59UK£5.4917
Jun ’24UK£11.29
UK£14.42
+27.8%
12.6%UK£19.50UK£11.59UK£5.0017
May ’24UK£12.07
UK£14.41
+19.4%
12.5%UK£19.50UK£11.59UK£4.3316
Apr ’24UK£12.11
UK£14.56
+20.2%
12.1%UK£19.50UK£12.00UK£4.6516
Mar ’24UK£12.80
UK£14.37
+12.2%
13.4%UK£19.50UK£11.53UK£5.1216
Feb ’24UK£12.34
UK£14.00
+13.5%
14.4%UK£19.50UK£11.53UK£6.4716
Jan ’24UK£10.95
UK£13.74
+25.5%
16.0%UK£19.50UK£10.20UK£6.8417
Dec ’23UK£11.68
UK£13.66
+17.0%
15.5%UK£19.50UK£10.20UK£6.5817

Analyst Forecast: Target price is less than 20% higher than the current share price.


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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2024/12/18 19:26
End of Day Share Price 2024/12/18 00:00
Earnings2024/06/30
Annual Earnings2023/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

St. James's Place plc is covered by 32 analysts. 6 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Larissa van DeventerBarclays
Robert BateBarclays
Peter RichardsonBerenberg