Stock Analysis

Curaleaf Holdings (TSX:CURA): Evaluating Valuation After Cannabis Reform Optimism and S&P/TSX Index Inclusion

Curaleaf Holdings (TSX:CURA) has been getting extra investor attention lately after President Trump’s supportive comments on federal cannabis reform. The company’s addition to major S&P/TSX indices and recent product launches also contribute to its story.

See our latest analysis for Curaleaf Holdings.

Sector optimism has surged for Curaleaf alongside President Trump’s comments on cannabis reform and the company’s S&P/TSX index inclusions, sparking improved sentiment around its growth prospects. Curaleaf’s 90-day share price return of 2.4% points to building momentum, even as its one-year total shareholder return stays nearly flat. This reminds investors that the longer-term outlook still hinges on ongoing policy and operational developments.

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But after the recent rally spurred by policy optimism and new launches, investors are left to wonder if Curaleaf is undervalued at these levels or if the market has already priced in the company’s future growth potential.

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Most Popular Narrative: 14.3% Overvalued

With Curaleaf trading at CA$4.38, the most widely followed narrative estimates a fair value of CA$3.83, placing current prices above the calculated target. Analyst consensus suggests the market may be expecting more than what long-term projections justify, setting the stage for some surprising assumptions behind this target.

Rapid expansion and regulatory breakthroughs in international markets, notably the strong sequential and yearly growth in Germany, new entry into Turkey (an 87-million-person underpenetrated market), and advancements such as the first medically certified EU device, meaningfully increase Curaleaf's total addressable market, diversify revenue streams beyond the saturated U.S. market, and are likely to drive sustained long-term revenue growth.

Read the complete narrative.

Want to know why analysts are betting on this price? The narrative banks on breakthrough international moves and an ambitious turnaround in profit margins. Curious what aggressive growth and margin expectations are behind this valuation? The details in the full narrative may surprise you.

Result: Fair Value of $3.83 (OVERVALUED)

Have a read of the narrative in full and understand what's behind the forecasts.

However, persistent pricing pressure and continued regulatory uncertainty could still threaten Curaleaf's ability to meet optimistic growth and profitability targets.

Find out about the key risks to this Curaleaf Holdings narrative.

Another View: What About the SWS DCF Model?

While the analyst consensus sees Curaleaf slightly overvalued based on long-range projections and sector multiples, our SWS DCF model tells a different story. By focusing on cash flows, the DCF approach places Curaleaf’s fair value much higher than today’s price. This suggests an undervalued opportunity by comparison.

Look into how the SWS DCF model arrives at its fair value.

CURA Discounted Cash Flow as at Oct 2025
CURA Discounted Cash Flow as at Oct 2025

Build Your Own Curaleaf Holdings Narrative

If you want to challenge this view or prefer to explore Curaleaf’s potential on your own terms, it takes just a few minutes to shape your own perspective and Do it your way.

A great starting point for your Curaleaf Holdings research is our analysis highlighting 2 key rewards and 2 important warning signs that could impact your investment decision.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

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