Hepsiburada could move beyond being just an online store in Turkey as it adds payments, lending, and delivery services that can keep customers coming back and open doors to nearby markets. The big question is whether it can pull this off while dealing with Turkey’s inflation, currency swings, rising delivery costs, and tougher competition.Read more
Hepsiburada is leaning into delivery and payments to pull in more outside business and make checkout smoother, which could help it grow beyond its core online store. A new controlling owner and bigger push into customer lending may add momentum, but the story depends on navigating a tough economy and rising operating costs.Read more
Key Takeaways Intensifying competition, regulatory pressures, and heavy investment needs threaten profitability, market share, and the stability of earnings and margins. Macroeconomic volatility and a shift to alternative e-commerce models risk shrinking transaction volumes and undermine long-term revenue growth.Read more
D-Market Elektronik Hizmetler ve Ticaret A.S. operates e-commerce platforms in Turkey. The company operates a retail website that provides electronics and non-electronics products, such as books, sports, toys, kids and baby products, cosmetics, furniture, etc. It also operates HepsiJet that provides last-mile delivery services; HepsiLojistik, which offers fulfillment services; HepsiMat, an offline network of pick-up and drop-off point; HepsiAd that provides advertising service; and Hepsipay and Hepsifinans, which offers e-wallet, e-money, payment facilitation services, and consumer lending. The company was incorporated in 2000 and is headquartered in Istanbul, Turkey. D-Market Elektronik Hizmetler ve Ticaret A.S. is a subsidiary of Joint Stock Company Kaspi.kz.
