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How Investors Are Reacting To NIKE (NKE) “Win Now” Sport-Centric Overhaul And Leadership Shake-Up
Nike recently detailed sweeping regional leadership changes and progress on its “Win Now” turnaround, including new heads for EMEA and Greater China and a renewed push into sport-led product innovation and wholesale partnerships.
Beyond personnel shifts, the company is attempting a cultural reset by organizing teams around specific sports and linking faster innovation cycles directly to athlete and competition moments.
We’ll now examine how Nike’s “Win Now” turnaround focus on sport-centric...