NYSE:BBAIIT
BigBear.ai Holdings (BBAI) Is Up 5.4% After Kraft Group AI Pact And Patriots Sponsorship News
Earlier this week, BigBear.ai announced a new partnership with the Kraft Group, including an agreement with International Forest Products LLC to apply AI to strengthen global supply chain transparency and a marketing deal that makes BigBear.ai an Official Sponsor of the New England Patriots.
This combination of an enterprise-focused AI collaboration and a high-profile sports sponsorship could broaden BigBear.ai’s commercial reach while raising brand recognition beyond its traditional...