NasdaqGS:SIRIMedia
Is Sirius XM (SIRI) Using Podcast Deals to Reinvent Its Growth Story or Simply Treading Water?
Recently, commentators including Jim Cramer have highlighted Sirius XM’s ongoing struggle to generate growth amid rising competition from streaming platforms, even as it maintains a yield near 5% and seeks support from auto sector trends.
At the same time, PodcastOne’s multiyear extension with Adam Carolla, bringing The Adam Carolla Show to SiriusXM’s Megyn Kelly Channel, underscores SiriusXM’s continued push into high-profile podcast content distribution despite broader concerns about its...