ENXTPA:RMSLuxury
Cooling Resale Prices for Birkin Bags Might Change The Case For Investing In Hermès (ENXTPA:RMS)
Resale data in early 2026 show that prices for high-end luxury items such as Hermès Birkin bags have eased and waitlists have shortened, pointing to softer secondary-market demand.
This cooling resale appetite matters because it can influence perceptions of Hermès’ brand exclusivity, a core element underpinning its pricing power and desirability.
With softer demand in the luxury resale market emerging, we’ll examine how this shift could influence Hermès’ investment narrative and brand...