WPP plc

LSE:WPP Rapport sur les actions

Capitalisation boursière : UK£4.1b

WPP Croissance future

Future contrôle des critères 3/6

Le chiffre d'affaires de WPP devrait diminuer de 10.1% par an tandis que ses bénéfices annuels devraient croître de 50.1% par an. Le BPA devrait croître de de 65.3% par an. Le rendement des capitaux propres devrait être 18.5% dans 3 ans.

Informations clés

50.1%

Taux de croissance des bénéfices

65.31%

Taux de croissance du BPA

Media croissance des bénéfices32.4%
Taux de croissance des recettes-10.1%
Rendement futur des capitaux propres18.54%
Couverture par les analystes

Good

Dernière mise à jour15 Sep 2026

Mises à jour récentes de la croissance future

Recent updates

Mise à jour du récit • Sep 08

WPP: Execution On Restructuring And Margin Stability Will Shape Medium Term Re Rating

Analysts have lifted their fair value estimate for WPP to £3.64 from £3.49. This reflects a higher Street price target range that now runs up to £5.55 and is supported by updated expectations for revenue trends, profit margins and future P/E levels.
Mise à jour du récit • Aug 21

WPP: Asset Mix And Margin Visibility Will Restrain Medium Term Re Rating

Analysts have raised WPP's fair value estimate to £3.49 from £3.07. This move reflects higher Street price targets in the £390 to £435 range and a view that recent research supports a more balanced outlook on growth, margins and risk.
Mise à jour du récit • Aug 07

WPP: Weak Organic Momentum And Client Losses Will Limit Repricing Potential

WPP's updated analyst price target has shifted higher to align more closely with recent Street targets between £2.40 and £4.35, as analysts weigh mixed views on the timing of any improvement in organic growth against expectations for margin and cash conversion progress in later years. Analyst Commentary Recent research on WPP highlights a wide spread of views on the stock, with price targets ranging from £2.40 to £4.35.
Mise à jour du récit • Jun 29

WPP: Medium Term Margin Delivery Could Resolve Polarised Repricing Debate

The analyst price target for WPP has shifted toward the lower end of the recent £2.40 to £4.35 range. This reflects a mix of more cautious views on the company’s organic growth visibility, along with more constructive expectations around potential margin improvement and future P/E levels.
Mise à jour du récit • Jun 15

WPP: Limited Organic Recovery Visibility Will Constrain Future Repricing Potential

Analysts have adjusted their average price target for WPP to a range of £2.40 to £4.35 per share, reflecting a divided view. Some expect weaker visibility on organic growth, while others see potential for improved margins and cash generation over a longer horizon.
Mise à jour du récit • Jun 01

WPP: Medium Term Margin And Cash Conversion Execution Will Drive Re Rating

Analysts have nudged their fair value estimate for WPP slightly higher, with the implied price target moving up to around £3.07 from about £3.05. This reflects updated assumptions for a lower discount rate, slightly steadier revenue trends, stronger profit margins and a reduced future P/E multiple, supported by recent research citing potential for organic growth, margin improvement and better cash conversion in the coming years.
Mise à jour du récit • May 10

WPP: Weak 2026 Guidance And Sector Pressures Will Limit Future Repricing

Analysts have nudged WPP's average price target slightly higher, with recent moves such as Citi's £0.10 raise and Barclays' lift to £3.00 at Equal Weight reflecting cautious acknowledgement of recent account wins, alongside tempered expectations for profit margins and growth. Analyst Commentary Recent research highlights a mixed backdrop for WPP, with some modest price target increases sitting alongside earlier reductions and continued Neutral or Equal Weight ratings.
Mise à jour du récit • Apr 21

WPP: Reset Revenue Outlook And Sector Pressures Will Constrain Future Repricing

Narrative Update on WPP The analyst price target for WPP has been reset to £3.10, down from £3.65, as analysts factor in weaker revenue growth assumptions alongside slightly firmer profit margin expectations. This reflects recent research that kept ratings broadly neutral on the shares.
Mise à jour du récit • Apr 06

WPP: Weak Margins And AI Uncertainty Will Pressure Future Repricing

Analysts have trimmed WPP's blended price target to the low £3 range, reflecting lower Street targets of £3.10 and £3.00, as well as updated assumptions for weaker profit margins and a much higher implied future P/E multiple. Analyst Commentary Recent Street research around WPP has tilted cautious, with several Bearish analysts revisiting their assumptions on growth, execution and valuation.
Mise à jour du récit • Mar 22

WPP: AI Uncertainty Will Eventually Give Way To Agency Model Re Rating

Analysts have trimmed their fair value estimates and lowered price targets for WPP to around £3.00 to £3.10 per share, reflecting higher discount rates, softer margin expectations and a higher assumed future P/E of about 27x, even as some recent research highlights that the business model is intact but still needs better organic growth momentum. Analyst Commentary Recent research on WPP clusters around neutral ratings with modestly trimmed price targets, but the tone is mixed.
Mise à jour du récit • Mar 07

WPP: AI Uncertainty And Weak 2026 Outlook Will Pressure Equity Repricing

Our updated narrative reflects a lower fair value estimate for WPP, alongside a reduced analyst price target range, with recent moves such as Citi cutting its target to £3.10 and Barclays raising its target to £3.00 helping to frame a more cautious but still balanced view on the shares. Analyst Commentary Recent research updates present a mixed but generally cautious mood around WPP, with several price targets adjusted to levels closer to where the shares have been trading.
Mise à jour du récit • Feb 21

WPP: AI Uncertainty And Restructuring Will Support Long-Term Share Re-Rating

Analysts have reduced their fair value estimate for WPP, with the average price target moving to £3.65. This reflects more cautious assumptions on revenue growth and the discount rate, while maintaining a broadly neutral stance on the shares.
Mise à jour du récit • Feb 06

WPP: AI Uncertainty And Prolonged Turnaround Will Reshape Balance Sheet And Deal Prospects

Narrative Update: WPP Analysts have reset their price targets on WPP to £3.65. This reflects a more cautious stance as they weigh ongoing AI related uncertainty, recent target cuts and views that the company still faces a prolonged turnaround and balance sheet challenges.
Article d’analyse • Feb 06

Earnings Working Against WPP plc's (LON:WPP) Share Price Following 25% Dive

WPP plc ( LON:WPP ) shares have had a horrible month, losing 25% after a relatively good period beforehand. For any...
Mise à jour du récit • Jan 23

WPP: Turnaround And AI Fears Will Set Up Repricing Potential

Analysts have trimmed their consolidated fair value estimate for WPP from £5.50 to £5.10 per share. This reflects lower Street price targets around £3.60 to £3.65 and ongoing concerns about turnaround progress, balance sheet strength and uncertainty around artificial intelligence impacts on the business.
Mise à jour du récit • Jan 09

WPP: Prolonged Turnaround Will Likely Pressure Balance Sheet Despite Deal Speculation

Analysts have trimmed their average price targets for WPP, with reductions such as £5.50 to £5.10 and £4.20 to £3.60. These changes reflect updated views on the company’s prolonged turnaround, balance sheet needs, and uncertainty around potential corporate interest in the group or its assets.
Mise à jour du récit • Dec 17

WPP: Prolonged Turnaround Will Likely Pressure Margins And Balance Sheet

Analysts have reduced their price target on WPP to approximately $24 from about $27, reflecting expectations of weaker organic revenue growth, softer margins, and a longer, more challenging turnaround that warrants a slightly higher risk premium and lower valuation multiple. Analyst Commentary Recent Street research reflects a more guarded stance on WPP, with multiple bearish analysts lowering price targets and highlighting execution and balance sheet risks that could weigh on the company valuation over the medium term.
Mise à jour du récit • Dec 03

WPP: Restructuring And AI Initiatives Will Drive Long-Term Share Re-Rating

Analysts have trimmed their price targets on WPP by roughly $3 per share, or about 10 to 15 percent, as they factor in a more cautious outlook tied to prolonged restructuring, balance sheet concerns, and slightly lower medium term growth expectations. Analyst Commentary Recent Street research on WPP highlights a mixed backdrop, with analysts balancing incremental optimism on valuation against ongoing concerns around execution risk and balance sheet strength.
Mise à jour du récit • Nov 19

WPP: Ongoing Restructuring Efforts Will Provide Long-Term Upside Potential

Analysts have recently lowered their price targets for WPP, with reductions such as from $27 to $24 and from 420 GBp to 360 GBp. They cite concerns over the company's ongoing restructuring efforts, muted growth prospects, and the need for a stronger balance sheet. Analyst Commentary Recent analyst reports on WPP highlight a mix of cautious optimism and growing concerns regarding the company’s prospects, strategic initiatives, and valuation.
Article d’analyse • Nov 06

WPP plc (LON:WPP) Not Doing Enough For Some Investors As Its Shares Slump 27%

The WPP plc ( LON:WPP ) share price has fared very poorly over the last month, falling by a substantial 27%. For any...
Mise à jour du récit • Nov 03

WPP: Ongoing Restructuring Efforts Will Support Long-Term Earnings Recovery

WPP's analyst price targets have been revised downward, most notably to 510 GBp from 550 GBp, 360 GBp from 420 GBp, and $24 from $27, as analysts cite slower revenue growth expectations and ongoing restructuring challenges as reasons for the updates. Analyst Commentary Following the recent downward revisions in price targets for WPP, analysts shared both optimistic and cautious perspectives regarding the company’s prospects.
Article d’analyse • Oct 28

These 4 Measures Indicate That WPP (LON:WPP) Is Using Debt Extensively

Warren Buffett famously said, 'Volatility is far from synonymous with risk.' So it might be obvious that you need to...
Mise à jour du récit • Oct 20

AI Adoption And Unified Data Will Transform Digital Advertising

Analysts have reduced their price target for WPP from $27 to $24, citing expectations of a cautious outlook and slightly weaker organic sales growth as the company prepares for another restructuring cycle. Analyst Commentary As WPP enters a new restructuring phase and prepares to report its third-quarter results, analysts remain divided on the company's trajectory, weighing both potential opportunities and challenges.
Mise à jour du récit • Oct 06

AI Adoption And Unified Data Will Transform Digital Advertising

WPP's fair value estimate has been revised downward, with analyst price targets moving notably lower, such as a decrease from $27 to $24 and from 575 GBp to 450 GBp. The changes are attributed to ongoing restructuring concerns and expectations of slower organic sales growth. Analyst Commentary Recent analyst updates reflect increased scrutiny on WPP’s outlook, with the majority of coverage showing caution around both execution and medium-term growth potential.
Article d’analyse • Oct 06

WPP (LON:WPP) Has Announced That Its Dividend Will Be Reduced To £0.075

WPP plc's ( LON:WPP ) dividend is being reduced from last year's payment covering the same period to £0.075 on the 3rd...
Mise à jour du récit • Sep 04

AI Adoption And Unified Data Will Transform Digital Advertising

Analysts have reduced WPP's price target, citing persistent weak organic growth, heightened uncertainty from AI-driven industry disruption, and deteriorating market sentiment, with the consensus fair value now standing at £4.54. Analyst Commentary Bearish analysts cite concerns over continued low organic growth rates in the advertising sector, with WPP’s top-line momentum described as lackluster since 2017.
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Nouveau récit • Mar 02

GroupM's New Client Wins Like Amazon Will Improve Future Performance

WPP's investment in AI and operational efficiencies aims to boost revenues and margins through enhanced insights and streamlined operations.

Prévisions de croissance des bénéfices et des revenus

LSE:WPP - Estimations futures des analystes et données financières antérieures (GBP Millions )
DateRecettesLes revenusFlux de trésorerie disponibleCash from OpMoy. Nombre d'analystes
12/31/20289,8782465651,6069
12/31/20279,7081823241,49410
12/31/20269,7452742021,1559
6/30/202613,260-2409171,100N/A
3/31/202613,405-227728912N/A
12/31/202513,550-215538724N/A
9/30/202513,86483617818N/A
6/30/202514,177381695912N/A
3/31/202514,4594629341,160N/A
12/31/202414,7415421,1721,408N/A
9/30/202414,7963731,0481,276N/A
6/30/202414,8512039231,143N/A
3/31/202414,8481579721,191N/A
12/31/202314,8451101,0211,238N/A
9/30/202314,8703241,0991,313N/A
6/30/202314,8945371,1781,388N/A
3/31/202314,6626108281,045N/A
12/31/202214,429683477701N/A
9/30/202213,926663532779N/A
6/30/202213,424643586857N/A
3/31/202213,1136401,1611,443N/A
12/31/202112,8016381,7362,029N/A
9/30/202112,6775641,9762,258N/A
6/30/202112,5534902,2252,496N/A
3/31/202112,278-1,2412,0042,275N/A
12/31/202012,003-2,9721,7782,051N/A
6/30/202012,449-2,6181,2071,575N/A
3/31/202012,841-879N/A1,713N/A
12/31/201913,234848N/A1,851N/A
6/30/201911,922533N/A1,495N/A
3/31/201912,484735N/A1,594N/A
12/31/201813,047698N/A1,694N/A
9/30/201815,6241,478N/AN/AN/A
6/30/201815,6471,893N/A1,395N/A
3/31/201815,7251,855N/A1,402N/A
12/31/201713,1461,727N/A1,408N/A
9/30/201716,1521,784N/AN/AN/A
6/30/201715,5031,750N/A1,793N/A
3/31/201714,9461,575N/A1,784N/A
12/31/201614,8871,400N/A1,774N/A
9/30/201613,6611,120N/AN/AN/A
6/30/201612,932840N/A1,607N/A
3/31/201612,5841,000N/A1,483N/A
12/31/201512,2351,160N/A1,360N/A
9/30/201512,0671,219N/A1,450N/A

Prévisions de croissance des analystes

Taux de revenus par rapport au taux d'épargne: WPP devrait devenir rentable au cours des 3 prochaines années, ce qui est considéré comme une croissance plus rapide que le taux d'épargne ( 3.6% ).

Bénéfices vs marché: WPP devrait devenir rentable au cours des 3 prochaines années, ce qui est considéré comme une croissance supérieure à la moyenne du marché.

Croissance élevée des bénéfices: WPP devrait devenir rentable dans les 3 prochaines années.

Chiffre d'affaires vs marché: Les revenus de WPP devraient diminuer au cours des 3 prochaines années ( -10.1% par an).

Croissance élevée des revenus: Les revenus de WPP devraient diminuer au cours des 3 prochaines années ( -10.1% par an).

Prévisions de croissance du bénéfice par action

Rendement futur des capitaux propres

ROE futur: Le retour sur capitaux propres de WPP devrait être faible dans 3 ans ( 18.5 %).

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Analyse de l'entreprise et données financières

DonnéesDernière mise à jour (heure UTC)
Analyse de l'entreprise2026/09/15 15:00
Cours de l'action en fin de journée2026/09/15 00:00
Les revenus2026/06/30
Revenus annuels2025/12/31

Sources de données

Les données utilisées dans notre analyse de l'entreprise proviennent de S&P Global Market Intelligence LLC. Les données suivantes sont utilisées dans notre modèle d'analyse pour générer ce rapport. Les données sont normalisées, ce qui peut entraîner un délai avant que la source ne soit disponible.

PaquetDonnéesCadre temporelExemple de source américaine *
Finances de l'entreprise10 ans
  • Compte de résultat
  • Tableau des flux de trésorerie
  • Bilan
Estimations consensuelles des analystes+3 ans
  • Prévisions financières
  • Objectifs de prix des analystes
Prix du marché30 ans
  • Cours des actions
  • Dividendes, scissions et actions
Propriété10 ans
  • Actionnaires principaux
  • Délits d'initiés
Gestion10 ans
  • L'équipe dirigeante
  • Conseil d'administration
Principaux développements10 ans
  • Annonces de l'entreprise

* Exemple pour les titres américains ; pour les titres non américains, des formulaires réglementaires et des sources équivalentes sont utilisés.

Sauf indication contraire, toutes les données financières sont basées sur une période annuelle mais mises à jour trimestriellement. C'est ce qu'on appelle les données des douze derniers mois (TTM) ou des douze derniers mois (LTM). En savoir plus.

Modèle d'analyse et flocon de neige

Les détails du modèle d’analyse utilisé pour générer ce rapport sont disponibles sur notre page Github ; nous proposons également des guides sur la façon d’utiliser nos rapports et des tutoriels sur YouTube.

Découvrez l' qui a conçu et construit le modèle d'analyse Simply Wall St.

Indicateurs de l'industrie et du secteur

Nos indicateurs de secteur et de section sont calculés toutes les 6 heures par Simply Wall St. Les détails de notre processus sont disponibles sur Github.

Sources des analystes

WPP plc est couverte par 31 analystes. 12 de ces analystes ont soumis les estimations de revenus ou de bénéfices utilisées comme données d'entrée dans notre rapport. Les soumissions des analystes sont mises à jour tout au long de la journée.

AnalysteInstitution
JULIEN ROCHBarclays
Anna PatriceBerenberg
Annick MaasBernstein