WPP (WPP) Aperçu de l'action
WPP plc, société de transformation créative, fournit des services de communication, d'expérience, de commerce et de technologie en Amérique du Nord, au Royaume-Uni, en Europe continentale occidentale, en Asie-Pacifique, en Amérique latine, en Afrique, au Moyen-Orient et en Europe centrale et orientale. Plus de détails
| Score flocon de neige | |
|---|---|
| Évaluation | 5/6 |
| Croissance future | 3/6 |
| Performances passées | 0/6 |
| Santé financière | 2/6 |
| Dividendes | 2/6 |
Récompenses
Analyse des risques
WPP Community Fair Values
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Analyst Price Targets
WPP plc Concurrents
Historique des prix et performances
| Historique des cours de bourse | |
|---|---|
| Prix actuel de l'action | UK£2.66 |
| Plus haut sur 52 semaines | UK£6.16 |
| Plus bas sur 52 semaines | UK£2.19 |
| Bêta | 0.60 |
| Variation sur 1 mois | 10.34% |
| Variation sur 3 mois | -11.99% |
| Variation sur 1 an | -54.98% |
| Variation sur 3 ans | -70.12% |
| Variation sur 5 ans | -73.17% |
| Évolution depuis l'introduction en bourse | 431.20% |
Nouvelles et mises à jour récentes
Recent updates
WPP: Reset Revenue Outlook And Sector Pressures Will Constrain Future Repricing
Narrative Update on WPP The analyst price target for WPP has been reset to £3.10, down from £3.65, as analysts factor in weaker revenue growth assumptions alongside slightly firmer profit margin expectations. This reflects recent research that kept ratings broadly neutral on the shares.WPP: Weak Margins And AI Uncertainty Will Pressure Future Repricing
Analysts have trimmed WPP's blended price target to the low £3 range, reflecting lower Street targets of £3.10 and £3.00, as well as updated assumptions for weaker profit margins and a much higher implied future P/E multiple. Analyst Commentary Recent Street research around WPP has tilted cautious, with several Bearish analysts revisiting their assumptions on growth, execution and valuation.
WPP: AI Uncertainty Will Eventually Give Way To Agency Model Re Rating
Analysts have trimmed their fair value estimates and lowered price targets for WPP to around £3.00 to £3.10 per share, reflecting higher discount rates, softer margin expectations and a higher assumed future P/E of about 27x, even as some recent research highlights that the business model is intact but still needs better organic growth momentum. Analyst Commentary Recent research on WPP clusters around neutral ratings with modestly trimmed price targets, but the tone is mixed.WPP: AI Uncertainty And Weak 2026 Outlook Will Pressure Equity Repricing
Our updated narrative reflects a lower fair value estimate for WPP, alongside a reduced analyst price target range, with recent moves such as Citi cutting its target to £3.10 and Barclays raising its target to £3.00 helping to frame a more cautious but still balanced view on the shares. Analyst Commentary Recent research updates present a mixed but generally cautious mood around WPP, with several price targets adjusted to levels closer to where the shares have been trading.WPP: AI Uncertainty And Restructuring Will Support Long-Term Share Re-Rating
Analysts have reduced their fair value estimate for WPP, with the average price target moving to £3.65. This reflects more cautious assumptions on revenue growth and the discount rate, while maintaining a broadly neutral stance on the shares.WPP: AI Uncertainty And Prolonged Turnaround Will Reshape Balance Sheet And Deal Prospects
Narrative Update: WPP Analysts have reset their price targets on WPP to £3.65. This reflects a more cautious stance as they weigh ongoing AI related uncertainty, recent target cuts and views that the company still faces a prolonged turnaround and balance sheet challenges.Earnings Working Against WPP plc's (LON:WPP) Share Price Following 25% Dive
Feb 06
WPP: Turnaround And AI Fears Will Set Up Repricing Potential
Analysts have trimmed their consolidated fair value estimate for WPP from £5.50 to £5.10 per share. This reflects lower Street price targets around £3.60 to £3.65 and ongoing concerns about turnaround progress, balance sheet strength and uncertainty around artificial intelligence impacts on the business.WPP: Prolonged Turnaround Will Likely Pressure Balance Sheet Despite Deal Speculation
Analysts have trimmed their average price targets for WPP, with reductions such as £5.50 to £5.10 and £4.20 to £3.60. These changes reflect updated views on the company’s prolonged turnaround, balance sheet needs, and uncertainty around potential corporate interest in the group or its assets.WPP: Prolonged Turnaround Will Likely Pressure Margins And Balance Sheet
Analysts have reduced their price target on WPP to approximately $24 from about $27, reflecting expectations of weaker organic revenue growth, softer margins, and a longer, more challenging turnaround that warrants a slightly higher risk premium and lower valuation multiple. Analyst Commentary Recent Street research reflects a more guarded stance on WPP, with multiple bearish analysts lowering price targets and highlighting execution and balance sheet risks that could weigh on the company valuation over the medium term.WPP: Restructuring And AI Initiatives Will Drive Long-Term Share Re-Rating
Analysts have trimmed their price targets on WPP by roughly $3 per share, or about 10 to 15 percent, as they factor in a more cautious outlook tied to prolonged restructuring, balance sheet concerns, and slightly lower medium term growth expectations. Analyst Commentary Recent Street research on WPP highlights a mixed backdrop, with analysts balancing incremental optimism on valuation against ongoing concerns around execution risk and balance sheet strength.WPP: Ongoing Restructuring Efforts Will Provide Long-Term Upside Potential
Analysts have recently lowered their price targets for WPP, with reductions such as from $27 to $24 and from 420 GBp to 360 GBp. They cite concerns over the company's ongoing restructuring efforts, muted growth prospects, and the need for a stronger balance sheet. Analyst Commentary Recent analyst reports on WPP highlight a mix of cautious optimism and growing concerns regarding the company’s prospects, strategic initiatives, and valuation.WPP plc (LON:WPP) Not Doing Enough For Some Investors As Its Shares Slump 27%
Nov 06WPP: Ongoing Restructuring Efforts Will Support Long-Term Earnings Recovery
WPP's analyst price targets have been revised downward, most notably to 510 GBp from 550 GBp, 360 GBp from 420 GBp, and $24 from $27, as analysts cite slower revenue growth expectations and ongoing restructuring challenges as reasons for the updates. Analyst Commentary Following the recent downward revisions in price targets for WPP, analysts shared both optimistic and cautious perspectives regarding the company’s prospects.These 4 Measures Indicate That WPP (LON:WPP) Is Using Debt Extensively
Oct 28AI Adoption And Unified Data Will Transform Digital Advertising
Analysts have reduced their price target for WPP from $27 to $24, citing expectations of a cautious outlook and slightly weaker organic sales growth as the company prepares for another restructuring cycle. Analyst Commentary As WPP enters a new restructuring phase and prepares to report its third-quarter results, analysts remain divided on the company's trajectory, weighing both potential opportunities and challenges.AI Adoption And Unified Data Will Transform Digital Advertising
WPP's fair value estimate has been revised downward, with analyst price targets moving notably lower, such as a decrease from $27 to $24 and from 575 GBp to 450 GBp. The changes are attributed to ongoing restructuring concerns and expectations of slower organic sales growth. Analyst Commentary Recent analyst updates reflect increased scrutiny on WPP’s outlook, with the majority of coverage showing caution around both execution and medium-term growth potential.WPP (LON:WPP) Has Announced That Its Dividend Will Be Reduced To £0.075
Oct 06WPP's (LON:WPP) Dividend Will Be Reduced To £0.075
Sep 05AI Adoption And Unified Data Will Transform Digital Advertising
Analysts have reduced WPP's price target, citing persistent weak organic growth, heightened uncertainty from AI-driven industry disruption, and deteriorating market sentiment, with the consensus fair value now standing at £4.54. Analyst Commentary Bearish analysts cite concerns over continued low organic growth rates in the advertising sector, with WPP’s top-line momentum described as lackluster since 2017.WPP's (LON:WPP) Dividend Is Being Reduced To £0.075
Aug 21WPP plc's (LON:WPP) CEO Might Not Expect Shareholders To Be So Generous This Year
May 16WPP (LON:WPP) Has Announced A Dividend Of £0.244
Mar 26WPP's (LON:WPP) Dividend Will Be £0.244
Mar 11
GroupM's New Client Wins Like Amazon Will Improve Future Performance
WPP's investment in AI and operational efficiencies aims to boost revenues and margins through enhanced insights and streamlined operations.Is WPP plc (LON:WPP) Potentially Undervalued?
Feb 20WPP plc's (LON:WPP) Intrinsic Value Is Potentially 59% Above Its Share Price
Jan 06The Price Is Right For WPP plc (LON:WPP)
Dec 04At UK£8.18, Is WPP plc (LON:WPP) Worth Looking At Closely?
Nov 19Here's Why WPP (LON:WPP) Has A Meaningful Debt Burden
Oct 11Investors Appear Satisfied With WPP plc's (LON:WPP) Prospects
Aug 26WPP (LON:WPP) Will Pay A Dividend Of £0.15
Aug 10Benign Growth For WPP plc (LON:WPP) Underpins Its Share Price
May 22WPP (LON:WPP) Is Paying Out A Dividend Of £0.244
Apr 16WPP (LON:WPP) Is Due To Pay A Dividend Of £0.244
Mar 28Rendement pour les actionnaires
| WPP | GB Media | GB Marché | |
|---|---|---|---|
| 7D | 2.3% | 0.5% | -0.2% |
| 1Y | -55.0% | -11.9% | 19.7% |
Rendement vs Industrie: WPP a sous-performé le secteur UK Media qui a rapporté -11.9 % au cours de l'année écoulée.
Rendement vs marché: WPP a sous-performé le marché UK qui a rapporté 19.7 % au cours de l'année écoulée.
Volatilité des prix
| WPP volatility | |
|---|---|
| WPP Average Weekly Movement | 7.4% |
| Media Industry Average Movement | 6.8% |
| Market Average Movement | 5.6% |
| 10% most volatile stocks in GB Market | 11.5% |
| 10% least volatile stocks in GB Market | 3.2% |
Cours de l'action stable: WPP n'a pas connu de volatilité de prix significative au cours des 3 derniers mois par rapport au marché UK.
Volatilité au fil du temps: La volatilité hebdomadaire de WPP ( 7% ) est restée stable au cours de l'année écoulée.
À propos de l'entreprise
| Fondée | Salariés | PDG | Site web |
|---|---|---|---|
| 1985 | 98,655 | Cindy Rose Quackenbush | www.wpp.com |
WPP plc, société de transformation créative, fournit des services de communication, d'expérience, de commerce et de technologie en Amérique du Nord, au Royaume-Uni, en Europe continentale occidentale, en Asie-Pacifique, en Amérique latine, en Afrique, au Moyen-Orient et en Europe centrale et orientale. La société opère à travers trois segments : Agences globales intégrées, Relations publiques et Agences spécialisées. Elle propose des services de stratégie marketing, d'idéation créative, de production, de commerce, de marketing d'influence, de gestion des médias sociaux et de mise en œuvre technologique ; des services de stratégie, de planification, d'achat et d'activation de médias, de médias commerciaux, d'analyse de données et de conseil ; et des services de gestion des médias, d'affaires publiques, de réputation, de gestion des risques et des crises, de gestion des médias sociaux et de conseil stratégique.
WPP plc Résumé des fondamentaux
| WPP statistiques fondamentales | |
|---|---|
| Capitalisation boursière | UK£2.88b |
| Bénéfices(TTM) | -UK£215.00m |
| Recettes(TTM) | UK£13.55b |
Le site WPP est-il surévalué ?
Voir Juste valeur et analyse de l'évaluationBénéfices et recettes
| WPP compte de résultat (TTM) | |
|---|---|
| Recettes | UK£13.55b |
| Coût des recettes | UK£11.40b |
| Marge brute | UK£2.15b |
| Autres dépenses | UK£2.36b |
| Les revenus | -UK£215.00m |
Derniers bénéfices déclarés
Dec 31, 2025
Prochaine date de publication des résultats
s/o
| Résultat par action (EPS) | -0.20 |
| Marge brute | 15.84% |
| Marge bénéficiaire nette | -1.59% |
| Ratio dettes/capitaux propres | 178.1% |
Quelles ont été les performances à long terme de WPP?
Voir les performances historiques et les comparaisonsDividendes
Le site WPP verse-t-il des dividendes fiables ?
Voir WPP l'historique des dividendes et les indices de référence| WPP dates des dividendes | |
|---|---|
| Date ex-dividende | Jun 04 2026 |
| Date de paiement du dividende | Jul 03 2026 |
| Jours jusqu'au dividende Ex | 33 days |
| Jours jusqu'à la date de paiement du dividende | 62 days |
Le site WPP verse-t-il des dividendes fiables ?
Voir WPP l'historique des dividendes et les indices de référenceAnalyse de l'entreprise et données financières
| Données | Dernière mise à jour (heure UTC) |
|---|---|
| Analyse de l'entreprise | 2026/05/01 08:05 |
| Cours de l'action en fin de journée | 2026/05/01 00:00 |
| Les revenus | 2025/12/31 |
| Revenus annuels | 2025/12/31 |
Sources de données
Les données utilisées dans notre analyse de l'entreprise proviennent de S&P Global Market Intelligence LLC. Les données suivantes sont utilisées dans notre modèle d'analyse pour générer ce rapport. Les données sont normalisées, ce qui peut entraîner un délai avant que la source ne soit disponible.
| Paquet | Données | Cadre temporel | Exemple de source américaine * |
|---|---|---|---|
| Finances de l'entreprise | 10 ans |
| |
| Estimations consensuelles des analystes | +3 ans |
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| Prix du marché | 30 ans |
| |
| Propriété | 10 ans |
| |
| Gestion | 10 ans |
| |
| Principaux développements | 10 ans |
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* Exemple pour les titres américains ; pour les titres non américains, des formulaires réglementaires et des sources équivalentes sont utilisés.
Sauf indication contraire, toutes les données financières sont basées sur une période annuelle mais mises à jour trimestriellement. C'est ce qu'on appelle les données des douze derniers mois (TTM) ou des douze derniers mois (LTM). En savoir plus.
Modèle d'analyse et flocon de neige
Les détails du modèle d’analyse utilisé pour générer ce rapport sont disponibles sur notre page Github; nous proposons également des guides expliquant comment utiliser nos rapports et des tutoriels sur Youtube.
Découvrez l'équipe de classe mondiale qui a conçu et construit le modèle d'analyse Simply Wall St.
Indicateurs de l'industrie et du secteur
Nos indicateurs de secteur et de section sont calculés toutes les 6 heures par Simply Wall St. Les détails de notre processus sont disponibles sur Github.
Sources des analystes
WPP plc est couverte par 33 analystes. 12 de ces analystes ont soumis les estimations de revenus ou de bénéfices utilisées comme données d'entrée dans notre rapport. Les soumissions des analystes sont mises à jour tout au long de la journée.
| Analyste | Institution |
|---|---|
| JULIEN ROCH | Barclays |
| Sarah Simon | Berenberg |
| Annick Maas | Bernstein |