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Hasbro, Inc.NasdaqGS:HAS Aktienübersicht

Marktkapitalisierung US$12.2b
Aktienkurs
US$86.17
US$112.6
23.5% unterbewertet intrinsischer Abschlag
1Y29.2%
7D-2.2%
1D
Wert des Portfolios
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Hasbro, Inc.

NasdaqGS:HAS Lagerbericht

Marktkapitalisierung: US$12.2b

Hasbro (HAS) Aktienübersicht

Hasbro, Inc. ist als Spielzeug- und Spielehersteller in den Vereinigten Staaten, Europa, Kanada, Mexiko, Lateinamerika, Australien, China und Hongkong tätig. Mehr Details

HAS grundlegende Analyse
Schneeflocken-Punktzahl
Bewertung3/6
Künftiges Wachstum4/6
Vergangene Leistung0/6
Finanzielle Gesundheit3/6
Dividenden4/6

HAS Community Fair Values

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Analyst Price Targets

Top Community Narratives

US$1.9
FV
4.4k% überbewertet intrinsischer Abschlag
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Hasbro, Inc. Wettbewerber

Preisentwicklung & Leistung

Zusammenfassung der Höchst- und Tiefststände sowie der Veränderungen der Aktienkurse für Hasbro
Historische Aktienkurse
Aktueller AktienkursUS$86.17
52-Wochen-HochUS$106.98
52-Wochen-TiefUS$64.85
Beta0.52
1 Monat Veränderung-8.35%
3 Monate Veränderung-13.48%
1 Jahr Veränderung29.17%
3 Jahre Veränderung43.57%
5 Jahre Veränderung-9.52%
Veränderung seit IPO42,240.65%

Aktuelle Nachrichten und Updates

Seeking Alpha May 20

Hasbro: Core Growth Drivers Are Intact (Upgrade)

Summary Hasbro is upgraded to 'Buy' after a recent pullback, with shares offering a compelling entry point near a 5.5% free cash flow yield. Strong MAGIC franchise growth and a favorable film slate are expected to drive revenue acceleration and offset macro headwinds in consumer products. Q1 results showed 13% revenue growth, 360bps margin expansion, and robust free cash flow, despite conservative full-year guidance. HAS's balance sheet strength enables increased buybacks and a secure 3% dividend, supporting a $100 price target as shares recover. Read the full article on Seeking Alpha
Narrativ-Update Apr 23

HAS: Entertainment And Gaming Slate Will Drive Post 2025 Earnings Upside

Analysts have raised their average price target on Hasbro by $13 to $110, citing stronger-than-expected Q4 results, a 2026 outlook that leaves room for gaming upside, a solid entertainment slate, and potential tariff relief that could support earnings despite possible logistics and freight cost pressures. Analyst Commentary Recent research on Hasbro shows a mix of optimism around earnings power and entertainment execution, alongside caution on category share and potential operational hiccups.

Recent updates

Seeking Alpha May 20

Hasbro: Core Growth Drivers Are Intact (Upgrade)

Summary Hasbro is upgraded to 'Buy' after a recent pullback, with shares offering a compelling entry point near a 5.5% free cash flow yield. Strong MAGIC franchise growth and a favorable film slate are expected to drive revenue acceleration and offset macro headwinds in consumer products. Q1 results showed 13% revenue growth, 360bps margin expansion, and robust free cash flow, despite conservative full-year guidance. HAS's balance sheet strength enables increased buybacks and a secure 3% dividend, supporting a $100 price target as shares recover. Read the full article on Seeking Alpha
Narrativ-Update Apr 23

HAS: Entertainment And Gaming Slate Will Drive Post 2025 Earnings Upside

Analysts have raised their average price target on Hasbro by $13 to $110, citing stronger-than-expected Q4 results, a 2026 outlook that leaves room for gaming upside, a solid entertainment slate, and potential tariff relief that could support earnings despite possible logistics and freight cost pressures. Analyst Commentary Recent research on Hasbro shows a mix of optimism around earnings power and entertainment execution, alongside caution on category share and potential operational hiccups.
Narrativ-Update Apr 07

HAS: Entertainment And Gaming Expansion Will Drive Post 2025 Earnings Upside

Analysts trimmed the Hasbro fair value estimate slightly from $112.73 to $112.60. This reflects a mix of higher price targets, such as the new $110 level at UBS, and fresh coverage that highlights both gaming and entertainment opportunities as well as ongoing share and industry headwinds.
Narrativ-Update Mar 24

HAS: Entertainment And Gaming Expansion Will Drive Post 2025 Earnings Power

The updated analyst price target for Hasbro edges lower to about $112.73 from $114.50, as analysts factor in slightly softer assumptions for growth and margins, despite recent research highlighting mixed views on category share, gaming potential, and the upcoming entertainment slate. Analyst Commentary Recent research on Hasbro points to a split view, with some analysts focusing on upside tied to gaming and entertainment, while others highlight pressures in core toy categories and industry growth.
Narrativ-Update Mar 10

HAS: Entertainment Slate And Gaming Upside Will Drive Post 2025 Earnings Power

Analysts have nudged their fair value estimate for Hasbro higher to $114.50 from $113.38, pointing to recent price target increases across the Street, stronger than expected Q4 results, potential gaming upside into 2026, and a solid entertainment slate, with some additional support from tariff and cost assumptions. Analyst Commentary Recent research points to a generally constructive stance on Hasbro, with several firms revising their fair value views higher following the latest quarterly update and outlook commentary.
Narrativ-Update Feb 23

HAS: Higher Media Tie Ins And Margin Execution Will Drive Post 2025 Upside

Analysts have lifted their price targets on Hasbro, supporting a higher implied fair value from about $96 to $113 as they factor in slightly lower revenue growth expectations, modestly higher projected profit margins, and a higher future P/E multiple. Analyst Commentary Recent research has clustered around higher price targets for Hasbro, with several firms adjusting their models to reflect updated assumptions on growth, profitability, and valuation multiples.
Narrativ-Update Feb 08

HAS: Higher Street Expectations And New Media Deals Will Shape Post 2025 Outlook

Analysts have raised their price targets on Hasbro by about $9 to $10, resulting in a higher implied fair value of roughly $96.23 as they cite updated assumptions for revenue growth, profit margins and future P/E multiples. Analyst Commentary Bullish analysts are signaling more confidence in Hasbro's outlook, with several research shops lifting their price targets by about $9 to $10 and one call taking the target to $99 from $89.
Narrativ-Update Jan 24

HAS: Modest UBS Upgrade And Licensing Deals Will Shape Post 2025 Upside

Analysts have modestly raised their price target on Hasbro to US$99 from US$89, tying the change to slightly higher assumptions for fair value, discount rate, revenue growth, profit margin, and future P/E multiples. Analyst Commentary Bullish analysts are tying the higher US$99 price target to a view that the risk and reward trade off has improved, even with only modest tweaks to their underlying assumptions.
Narrativ-Update Jan 07

HAS: Pivot Execution And Q3 EPS Beat Will Shape Post 2025 Upside

Analysts have slightly raised their average price target on Hasbro, with one firm moving from $85 to $87. They cite a solid Q3 EPS beat and early progress on the company’s pivot as key supports for the updated view.
Narrativ-Update Dec 20

HAS: Gaming And Digital Franchise Momentum Will Drive Further Upside Beyond 2025

Analysts have modestly raised their blended price target on Hasbro by a few dollars per share, reflecting confidence that solid Q3 execution, a maturing strategic pivot, and a strengthening Magic and video game pipeline can support slightly faster growth and improved long term earnings power, despite only incremental changes to discount rate and profitability assumptions. Analyst Commentary Bullish analysts highlight that the incremental price target increases reflect growing conviction that Hasbro can deliver upside to prior growth and margin expectations as its strategic pivot gains traction.
Narrativ-Update Dec 06

HAS: Gaming And Digital Franchise Momentum Will Drive Further Upside Into 2025

Analysts have nudged their blended price target on Hasbro modestly higher, reflecting increased conviction after a solid Q3 EPS beat and upbeat channel checks around Magic's 2025 comp potential and the company's emerging video game pipeline. Analyst Commentary Bullish analysts highlight that the recent Q3 EPS beat, achieved despite below the line headwinds, underscores improving execution under Hasbro's strategic pivot and supports a gradual rerating of the shares.
Narrativ-Update Nov 22

HAS: Gaming Pipeline Momentum Will Drive Continued Gains Into 2025

Hasbro's analyst price target saw a modest increase of nearly $1 to $91.54, as analysts cite solid quarterly earnings along with confidence in the company's strategic initiatives and upcoming product pipeline. Analyst Commentary Analyst sentiment around Hasbro has shown a positive tilt following recent corporate updates and earnings.
Narrativ-Update Nov 08

HAS: Gaming Segment Outperformance Will Drive Share Gains Into Next Year

Hasbro's analyst price target has edged up slightly, with analysts citing robust performance in key segments and improved earnings visibility as reasons for raising estimates by approximately $0.08 to $90.75. Analyst Commentary Following recent quarterly results and management discussions, analyst sentiment on Hasbro reflects both heightened optimism around core growth drivers and awareness of ongoing risks.
Narrativ-Update Oct 24

Gaming And Digital Expansion Will Drive Shareholder Value In The Coming Years

Hasbro's analyst price target has been raised by approximately $1.50 to $90.67. Analysts cite improving profit margins, higher revenue growth expectations, and demonstrated strength in the company's gaming and digital segments.
Narrativ-Update Sep 17

Digital Gaming Expansion Will Unlock APAC And Global Markets

Driven by strong Q2 results, outperformance in Wizards & Digital Gaming, and improved earnings visibility, analysts have modestly raised Hasbro’s consensus price target from $88.33 to $89.17. Analyst Commentary Strong Q2 results and beats across core segments, providing increased near- and long-term earnings visibility.
Analyseartikel Aug 07

Hasbro (NASDAQ:HAS) Has Affirmed Its Dividend Of $0.70

Hasbro, Inc. ( NASDAQ:HAS ) will pay a dividend of $0.70 on the 3rd of September. This means the dividend yield will be...
Analyseartikel Jun 27

Here's Why Hasbro (NASDAQ:HAS) Can Manage Its Debt Responsibly

Howard Marks put it nicely when he said that, rather than worrying about share price volatility, 'The possibility of...
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Neues Narrativ May 26

Disney, Marvel, And Star Wars Will Power Future Digital Gaming

Growth in digital gaming and expanded entertainment partnerships are boosting high-margin revenues and strengthening Hasbro's intellectual property value.
Seeking Alpha Apr 17

Hasbro: The Toymaker Faces Big Questions In Q1 As Tariff Risks Loom

Summary Hasbro, Inc. is undergoing a transformation, focusing on core toys, games, and licensing, but faces short-term risks from tariffs and capped growth expectations. The company shows operational improvements, especially in its gaming and digital segments, but core toy revenues are declining, and tariffs pose significant risks. Hasbro's valuation appears fair but not compelling, with a forward dividend yield of 5.4% and a payout ratio under 70%. Rating HAS stock as a Hold before Q1 earnings; existing investors might stay for the turnaround, but new investors should wait for clearer conditions. Read the full article on Seeking Alpha
Seeking Alpha Mar 06

Hasbro: Improving Economics, New Growth, And An Attractive Undervaluation

Summary Hasbro's profitability has improved post-eOne divestiture, with 2024 being a mostly robust year for the firm despite a slight decline in revenues. The company enjoys a wide economic moat due to valuable intangible assets, cost advantages, and strong network effects, ensuring competitive resilience. Financial metrics show robust performance with high margins and efficient cash conversion, though core consumer product sales have weakened due to inflation. Despite risks like economic cyclicality and potential failed expansions, Hasbro's valuation remains compelling, with shares potentially up to 40% undervalued. Buy rating issued. Read the full article on Seeking Alpha
Neues Narrativ Jan 13

They're already dead; spreadsheets are detached from reality.

Physical retailers barely sell Hasbro merchandise anymore, with many important brands missing. They're not placed front-and-center. This goes for any retailer in the Americas or Europa; this is someth
Seeking Alpha Jan 10

Hasbro: Reshaping The Future

Summary Hasbro, Inc. is going through a turnaround, focusing on core brands and improving earnings through severe cost cuts. The strategy has started to show results with an expanding bottom line. As the toy industry is likely to have low growth, and Hasbro's core asset focus hinders alternative growth avenues, the company will likely have low growth ahead. HAS stock already prices in slow growth that I anticipate. Read the full article on Seeking Alpha
Seeking Alpha Oct 30

Hasbro: Long-Term Outlook Remains Positive Despite Softer Than Anticipated Q3 Results

Summary Hasbro's Q3 results show solid profitability despite a YoY revenue decline, demonstrating the firm's efficiency and scalability amidst a challenging market environment. The company's strong IP portfolio and expansion into digital gaming offer promising avenues for long-term growth, particularly in emerging markets like Southeast Asia. Management's rational focus on long-term profitability and operational efficiency underscores Hasbro's potential to generate outsized returns for shareholders. Risks arising from market cyclicality and competitive pressures still exist and require continuous management by Hasbro's team. Despite short-term volatility and a post-earnings selloff, I calculate a 23% undervaluation in HAS stock and still see a positive long-term outlook, justifying a Buy rating. Read the full article on Seeking Alpha
Seeking Alpha Sep 18

Hasbro: More Focus On Digital Entertainment To Earn A Spot In My Portfolio

Summary Hasbro's CEO Chris Cocks has improved operations, but the unprofitable toys segment remains a concern; focus should shift to Digital and WotC for profitability. Financial health is stable with improved margins and a manageable debt load, but the declining toys segment drags overall revenue. The company should divest from the toys segment and capitalize on high-margin digital products and IPs like D&D and Magic The Gathering. Despite conservative valuation, I will wait to see further developments in the toys segment before considering an investment in Hasbro. Read the full article on Seeking Alpha
Seeking Alpha Aug 08

Hasbro's Q2 2024: Digital Dominance Amid Traditional Toy Challenges

Summary Hasbro, Inc.'s shift to digital gaming and entertainment is driving growth, with earnings and revenue exceeding expectations in Q2 2024. The company's strategic partnerships and investments in digital gaming are paying off, with strong licensing revenue and potential for long-term growth. Despite positive earnings results, Hasbro faces challenges in traditional toy sales and consumer products, leading to a “Hold” rating for investors. Read the full article on Seeking Alpha

Aktionärsrenditen

HASUS LeisureUS Markt
7D-2.2%0.2%1.5%
1Y29.2%33.1%28.6%

Rendite im Vergleich zur Industrie: HAS unter dem Niveau der Branche US Leisure , die im vergangenen Jahr eine Rendite von 33.1% erzielte.

Rendite vs. Markt: HAS entspricht dem US Markt, der im vergangenen Jahr eine Rendite von 28.6 erzielte.

Preisvolatilität

Is HAS's price volatile compared to industry and market?
HAS volatility
HAS Average Weekly Movement5.1%
Leisure Industry Average Movement8.0%
Market Average Movement7.2%
10% most volatile stocks in US Market16.8%
10% least volatile stocks in US Market3.0%

Stabiler Aktienkurs: HAS hatte in den letzten 3 Monaten im Vergleich zum US -Markt keine signifikante Preisvolatilität.

Volatilität im Zeitverlauf: HASDie wöchentliche Volatilität (5%) ist im vergangenen Jahr stabil geblieben.

Über das Unternehmen

GegründetMitarbeiterCEOWebsite
19234,520Chris Cockscorporate.hasbro.com

Hasbro, Inc. ist als Spielzeug- und Spielehersteller in den Vereinigten Staaten, Europa, Kanada, Mexiko, Lateinamerika, Australien, China und Hongkong tätig. Das Unternehmen bietet Sammelkarten und Sammlerstücke, Action-Figuren, Bastel- und Kreativspielprodukte, Puppen, Spielsets, Vorschulspielzeug, Plüschprodukte, Fahrzeuge und spielzeugbezogene Spezialprodukte, Sport-Actionprodukte und -Zubehör sowie andere Verbraucherprodukte und Lizenzprodukte wie Bekleidung, Verlagsprodukte, Haushaltswaren und Elektronik sowie Spielzeugprodukte an. Das Unternehmen beschäftigt sich auch mit der Beschaffung, der Vermarktung und dem Verkauf von Spielwaren und Spielen und fördert seine Marken durch die Auslizenzierung von Warenzeichen, Charakteren und anderen Marken- und geistigen Eigentumsrechten an Dritte durch den Verkauf von Markenprodukten wie Spielwaren und Bekleidung.

Hasbro, Inc.'s Grundlagenzusammenfassung

Wie verhalten sich die Erträge und Einnahmen von Hasbro im Vergleich zum Marktanteil des Unternehmens?
HAS grundlegende Statistiken
MarktanteilUS$12.22b
Gewinn(TTM)-US$222.60m
Umsatz(TTM)US$4.81b
2.5x
Kurs-Umsatz-Verhältnis
-54.8x
Kurs-Gewinn-Verhältnis

Erträge & Einnahmen

Wichtige Rentabilitätsstatistiken aus dem letzten Ergebnisbericht (TTM)
HAS Gewinn- und Verlustrechnung (TTM)
EinnahmenUS$4.81b
Kosten der EinnahmenUS$1.75b
BruttogewinnUS$3.06b
Sonstige AusgabenUS$3.29b
Gewinn-US$222.60m

Zuletzt gemeldete Gewinne

Mar 29, 2026

Datum des nächsten Gewinnberichts

k.A.

Gewinn per Aktie (EPS)-1.57
Bruttomarge63.65%
Nettogewinnspanne-4.62%
Schulden/Eigenkapital-Verhältnis532.8%

Wie hat sich HAS auf lange Sicht entwickelt?

Historische Performance und Vergleiche

Dividenden

3.2%
Aktuelle Dividendenrendite
-177%
Ausschüttungsquote

Zahlt HAS eine zuverlässige Dividende?

Siehe HAS Dividendenhistorie und Benchmarks
Bis wann müssen Sie HAS kaufen, um eine kommende Dividende zu erhalten?
Hasbro Dividendentermine
Ex-Dividenden DatumJun 01 2026
Datum der DividendenzahlungJun 11 2026
Tage bis Ex-Dividende1 day
Tage bis zum Datum der Dividendenzahlung11 days

Zahlt HAS eine zuverlässige Dividende?

Siehe HAS Dividendenhistorie und Benchmarks

Unternehmensanalyse und Finanzdaten Status

DatenZuletzt aktualisiert (UTC-Zeit)
Unternehmensanalyse2026/05/29 18:07
Aktienkurs zum Tagesende2026/05/29 00:00
Gewinne2026/03/29
Jährliche Einnahmen2025/12/28

Datenquellen

Die in unserer Unternehmensanalyse verwendeten Daten stammen von S&P Global Market Intelligence LLC. Die folgenden Daten werden in unserem Analysemodell verwendet, um diesen Bericht zu erstellen. Die Daten sind normalisiert, was zu einer Verzögerung bei der Verfügbarkeit der Quelle führen kann.

PaketDatenZeitrahmenBeispiel US-Quelle *
Finanzdaten des Unternehmens10 Jahre
  • Gewinn- und Verlustrechnung
  • Kapitalflussrechnung
  • Bilanz
Konsensschätzungen der Analysten+3 Jahre
  • Finanzielle Vorausschau
  • Kursziele der Analysten
Marktpreise30 Jahre
  • Aktienkurse
  • Dividenden, Splits und Aktionen
Eigentümerschaft10 Jahre
  • Top-Aktionäre
  • Insiderhandel
Verwaltung10 Jahre
  • Das Führungsteam
  • Direktorium
Wichtige Entwicklungen10 Jahre
  • Ankündigungen des Unternehmens

* Beispiel für US-Wertpapiere, für nicht-US-amerikanische Wertpapiere werden gleichwertige regulatorische Formulare und Quellen verwendet.

Sofern nicht anders angegeben, beziehen sich alle Finanzdaten auf einen Jahreszeitraum, werden aber vierteljährlich aktualisiert. Dies wird als Trailing Twelve Month (TTM) oder Last Twelve Month (LTM) Daten bezeichnet. Erfahren Sie mehr.

Analysemodell und Schneeflocke

Einzelheiten zu dem Analysemodell, mit dem dieser Bericht erstellt wurde, finden Sie auf unserer Github-Seite. Außerdem bieten wir Leitfäden zur Verwendung unserer Berichte und Tutorials auf YouTube an.

Erfahren Sie mehr über das Weltklasse-Team, das das Simply Wall St-Analysemodell entworfen und entwickelt hat.

Metriken für Industrie und Sektor

Unsere Branchen- und Sektionskennzahlen werden alle 6 Stunden von Simply Wall St berechnet. Details zu unserem Verfahren finden Sie auf Github.

Analysten-Quellen

Hasbro, Inc. wird von 31 Analysten beobachtet. 14 dieser Analysten hat die Umsatz- oder Gewinnschätzungen übermittelt, die als Grundlage für unseren Bericht dienen. Die von den Analysten übermittelten Daten werden im Laufe des Tages aktualisiert.

AnalystEinrichtung
John StaszakArgus Research Company
Felicia Kantor HendrixBarclays
David BeckelBerenberg