Digital Transformation And Cloud Adoption Will Power Cybersecurity Consolidation

Published
29 Jul 25
Updated
09 Aug 25
AnalystHighTarget's Fair Value
US$40.00
53.1% undervalued intrinsic discount
09 Aug
US$18.77
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1Y
-46.6%
7D
-9.5%

Author's Valuation

US$40.0

53.1% undervalued intrinsic discount

AnalystHighTarget Fair Value

Key Takeaways

  • AI-driven platform, major consolidation deals, and unique integrations position Rapid7 for significant growth in recurring revenue, margin expansion, and market share.
  • New go-to-market leadership and entry into federal markets create fresh growth opportunities and support ongoing reacceleration in top-line performance and free cash flow.
  • Prolonged sales cycles, heavy competition, legacy product decline, and ongoing transition challenges threaten revenue growth, margin improvement, and long-term market share expansion.

Catalysts

About Rapid7
    Provides cybersecurity software and services under the Rapid7, Nexpose, and Metasploit brand names.
What are the underlying business or industry changes driving this perspective?
  • Analyst consensus expects the Expansion Command platform and partner ecosystem to drive larger deals over time, but the magnitude may be understated
  • Rapid7 is seeing higher-than-expected average selling prices and more meaningful consolidation wins with strategic, seven-figure deals, suggesting a step-function increase in recurring revenue per customer and upside to ARR growth.
  • While analyst consensus expects platform investments (notably the India SOC and R&D) to support moderate profitability improvement, these investments, together with Rapid7's unique AI-driven SOC capabilities, could enable a structural expansion in gross and net margins as AI automation and scale drive down costs and increase service delivery efficiency over several years.
  • Rapid7's Command platform, uniquely built with open integration, proprietary AI, and managed SOC expertise, positions it as the go-to consolidator as security budgets remain non-discretionary and as compliance burdens mount, enabling the company to gain significant share of wallet and accelerate both top-line and margin growth as regulatory and cyber risk intensify.
  • The emergence of enterprise-scale, multi-year consolidation deals (replacing several legacy vendors at major customers) and the completion of a fully integrated security data platform set up large net retention and upsell opportunities, supporting a reacceleration in ARR and sustained earnings growth, particularly as large existing customers continue their journey toward unified platforms.
  • With the appointment of an experienced Chief Commercial Officer focused on operationalizing go-to-market expansion and the newly secured FedRAMP authorization opening federal market spend, Rapid7 has multiple new greenfield growth runways that could drive reacceleration in revenue, step-up in market share, and rapid expansion in free cash flow as contract wins scale through 2026 and beyond.

Rapid7 Earnings and Revenue Growth

Rapid7 Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?
  • This narrative explores a more optimistic perspective on Rapid7 compared to the consensus, based on a Fair Value that aligns with the bullish cohort of analysts.
  • The bullish analysts are assuming Rapid7's revenue will grow by 6.4% annually over the next 3 years.
  • The bullish analysts assume that profit margins will increase from 3.1% today to 7.7% in 3 years time.
  • The bullish analysts expect earnings to reach $78.3 million (and earnings per share of $1.21) by about August 2028, up from $26.2 million today. The analysts are largely in agreement about this estimate.
  • In order for the above numbers to justify the price target of the more bullish analyst cohort, the company would need to trade at a PE ratio of 47.3x on those 2028 earnings, down from 48.5x today. This future PE is greater than the current PE for the US Software industry at 37.6x.
  • Analysts expect the number of shares outstanding to grow by 2.4% per year for the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 10.8%, as per the Simply Wall St company report.

Rapid7 Future Earnings Per Share Growth

Rapid7 Future Earnings Per Share Growth

Risks

What could happen that would invalidate this narrative?
  • The shift in customer buying behavior toward larger, more strategic consolidation deals with extended sales cycles increases revenue predictability risk and could translate to near-term revenue volatility, as deal timing becomes more difficult to forecast and small dollar upgrades decline.
  • Rapid7's legacy reliance on vulnerability management offerings is evident in commentary about headwinds from this segment, with declines worsening even as new platform sales grow, potentially contributing to revenue stagnation and dragging on net margin improvements if upgrades to new platforms remain lumpy and unpredictable.
  • The company's high sales and marketing expense remains at 33 percent of revenue, and ongoing investments in R&D and a global SOC footprint may constrain operating leverage and compress net margins, especially as Rapid7 faces intense competition from larger vendors consolidating market share.
  • Secular trends favoring all-in-one platforms and increased vendor consolidation pose a competitiveness risk; while Rapid7 is investing in its Command platform, it remains a smaller scaled player compared to industry giants, risking possible share loss and limiting its long-term addressable market, thereby capping potential revenue expansion.
  • Execution risks connected to the transition from transactional sales to a recurring subscription and integrated platform model, as well as the company's efforts to simplify pricing and packaging, may continue to cause earnings volatility and unpredictable financial results-particularly if upsell motions or customer migrations proceed more slowly than anticipated.

Valuation

How have all the factors above been brought together to estimate a fair value?

  • The assumed bullish price target for Rapid7 is $40.0, which is the highest price target estimate amongst analysts. This valuation is based on what can be assumed as the expectations of Rapid7's future earnings growth, profit margins and other risk factors from analysts on the bullish end of the spectrum.
  • However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of $40.0, and the most bearish reporting a price target of just $19.0.
  • In order for you to agree with the bullish analysts, you'd need to believe that by 2028, revenues will be $1.0 billion, earnings will come to $78.3 million, and it would be trading on a PE ratio of 47.3x, assuming you use a discount rate of 10.8%.
  • Given the current share price of $19.82, the bullish analyst price target of $40.0 is 50.4% higher.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

How well do narratives help inform your perspective?

Disclaimer

AnalystHighTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystHighTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystHighTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.

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