Stock Analysis Report

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Executive Summary

eBay Inc. operates the marketplace and classifieds platforms that connect buyers and sellers worldwide. More Details

Snowflake Analysis

Good value with proven track record.

Similar Companies

Share Price & News

How has eBay's share price performed over time and what events caused price changes?

Latest Share Price and Events

Stable Share Price: EBAY is less volatile than 75% of US stocks over the past 3 months, typically moving +/- 5% a week.

Volatility Over Time: EBAY's weekly volatility (5%) has been stable over the past year.

Market Performance

7 Day Return




US Online Retail


US Market

1 Year Return




US Online Retail


US Market

Return vs Industry: EBAY underperformed the US Online Retail industry which returned 55.8% over the past year.

Return vs Market: EBAY exceeded the US Market which returned 19.6% over the past year.

Shareholder returns

7 Day1.7%0.2%-0.4%
30 Day7.4%-1.4%2.3%
90 Day7.9%-0.7%12.7%
1 Year61.8%59.5%56.0%55.8%22.3%19.5%
3 Year47.5%43.3%87.6%87.5%44.4%34.8%
5 Year120.2%113.8%305.6%304.8%128.7%103.3%

Long-Term Price Volatility Vs. Market

How volatile is eBay's share price compared to the market and industry in the last 5 years?

Simply Wall St News


Is eBay undervalued compared to its fair value and its price relative to the market?


Undervalued compared to fair value

Share Price vs. Fair Value

Below Fair Value: EBAY ($55.42) is trading below our estimate of fair value ($74.02)

Significantly Below Fair Value: EBAY is trading below fair value by more than 20%.

Price To Earnings Ratio

PE vs Industry: EBAY is good value based on its PE Ratio (16.4x) compared to the US Online Retail industry average (32x).

PE vs Market: EBAY is good value based on its PE Ratio (16.4x) compared to the US market (21x).

Price to Earnings Growth Ratio

PEG Ratio: EBAY is poor value based on its PEG Ratio (3.6x)

Price to Book Ratio

PB vs Industry: EBAY is overvalued based on its PB Ratio (13.1x) compared to the US Online Retail industry average (4.9x).

Next Steps

Future Growth

How is eBay forecast to perform in the next 1 to 3 years based on estimates from 26 analysts?


Forecasted annual earnings growth

Earnings and Revenue Growth Forecasts

Analyst Future Growth Forecasts

Earnings vs Savings Rate: EBAY's forecast earnings growth (4.6% per year) is above the savings rate (2%).

Earnings vs Market: EBAY's earnings (4.6% per year) are forecast to grow slower than the US market (21.5% per year).

High Growth Earnings: EBAY's earnings are forecast to grow, but not significantly.

Revenue vs Market: EBAY's revenue (5% per year) is forecast to grow slower than the US market (10.3% per year).

High Growth Revenue: EBAY's revenue (5% per year) is forecast to grow slower than 20% per year.

Earnings per Share Growth Forecasts

Future Return on Equity

Future ROE: EBAY's Return on Equity is forecast to be very high in 3 years time (155.5%).

Next Steps

Past Performance

How has eBay performed over the past 5 years?


Historical annual earnings growth

Earnings and Revenue History

Quality Earnings: EBAY has high quality earnings.

Growing Profit Margin: EBAY's current net profit margins (21.2%) are higher than last year (19.5%).

Past Earnings Growth Analysis

Earnings Trend: EBAY's earnings have declined by 13.3% per year over the past 5 years.

Accelerating Growth: EBAY's earnings growth over the past year (38.5%) exceeds its 5-year average (-13.3% per year).

Earnings vs Industry: EBAY earnings growth over the past year (38.5%) exceeded the Online Retail industry 26.1%.

Return on Equity

High ROE: Whilst EBAY's Return on Equity (85.82%) is outstanding, this metric is skewed due to their high level of debt.

Next Steps

Financial Health

How is eBay's financial position?

Financial Position Analysis

Short Term Liabilities: EBAY's short term assets ($6.7B) exceed its short term liabilities ($3.8B).

Long Term Liabilities: EBAY's short term assets ($6.7B) do not cover its long term liabilities ($11.7B).

Debt to Equity History and Analysis

Debt Level: EBAY's debt to equity ratio (259.5%) is considered high.

Reducing Debt: EBAY's debt to equity ratio has increased from 114.3% to 259.5% over the past 5 years.

Debt Coverage: EBAY's debt is well covered by operating cash flow (32.6%).

Interest Coverage: EBAY's interest payments on its debt are well covered by EBIT (11.1x coverage).

Balance Sheet

Next Steps


What is eBay current dividend yield, its reliability and sustainability?


Current Dividend Yield

Dividend Yield vs Market

Notable Dividend: EBAY's dividend (1.15%) isn’t notable compared to the bottom 25% of dividend payers in the US market (1.39%).

High Dividend: EBAY's dividend (1.15%) is low compared to the top 25% of dividend payers in the US market (3.85%).

Stability and Growth of Payments

Stable Dividend: Whilst dividend payments have been stable, EBAY has been paying a dividend for less than 10 years.

Growing Dividend: EBAY's dividend payments have increased, but the company has only paid a dividend for 2 years.

Current Payout to Shareholders

Dividend Coverage: With its low payout ratio (18.3%), EBAY's dividend payments are well covered by earnings.

Future Payout to Shareholders

Future Dividend Coverage: EBAY's dividends in 3 years are forecast to be well covered by earnings (15.7% payout ratio).

Next Steps


How experienced are the management team and are they aligned to shareholders interests?


Average management tenure


Jamie Iannone (47 yo)



Mr. Jamie Iannone serves as Chief Executive Officer and Director of eBay Inc. since April 27, 2020. Mr. Iannone had been chief operating officer of U.S. e-commerce business at Walmart Inc. since March 03, ...

Leadership Team

Andrew Cring
Interim Chief Financial Officer1.33yrsUS$5.92m0.019%
$ 7.4m
Kristin Yetto
Senior VP & Chief People Officer5.5yrsUS$8.57m0.0010%
$ 400.6k
Jae Lee
Senior Vice President of International5.5yrsUS$8.50m0.043%
$ 16.9m
Peter Thompson
Senior VP & Chief Product Officer1.42yrsUS$11.78m0.0022%
$ 844.5k
Jamie Iannone
CEO, President & Director0.75yrno data0.000030%
$ 11.8k
Brian Doerger
VP & Chief Accounting Officer8.67yrsno data0.0038%
$ 1.5m
Mazen Al-Rawashdeh
Senior VP & CTO1.5yrsno datano data
Joe Billante
Vice President of Investor Relationsno datano datano data
Marie Huber
Senior VP of Legal Affairs5.5yrsUS$7.75m0.0084%
$ 3.3m
Vladimir Dolgov
Head of Russian Marketplaces Business8.58yrsno datano data
Joo-Man Park
Senior Vice President of APAC3.33yrsno datano data
Jan Pedersen
VP & Chief Scientist of Artificial Intelligence2.92yrsno datano data


Average Tenure


Average Age

Experienced Management: EBAY's management team is considered experienced (3.3 years average tenure).

Board Members

Jamie Iannone
CEO, President & Director0.75yrno data0.000030%
$ 11.8k
Robert Swan
Independent Director5.5yrsUS$348.75k0.045%
$ 17.5m
Paul Pressler
Independent Chairman of the Board0.58yrUS$370.00k0.0076%
$ 3.0m
Perry Traquina
Independent Director6yrsUS$358.00k0.0072%
$ 2.8m
Anthony Bates
Independent Director5.83yrsUS$352.50k0.0050%
$ 2.0m
Adriane Brown
Independent Director3.33yrsUS$355.50k0.0022%
$ 868.1k
Bonnie Hammer
Independent Director6yrsUS$345.00k0.0047%
$ 1.8m
Matthew Murphy
Independent Director1.83yrsUS$296.77k0.0019%
$ 734.5k
Kathleen Mitic
Independent Director9.33yrsUS$370.00k0.0046%
$ 1.8m
E. Hayles
Independent Director0.33yrno data0.000010%
$ 3.9k
Logan Green
Independent Director4.58yrsUS$340.00k0.0031%
$ 1.2m
Diana Farrell
Independent Director3.33yrsUS$337.50k0.0020%
$ 769.9k


Average Tenure


Average Age

Experienced Board: EBAY's board of directors are considered experienced (4 years average tenure).


Who are the major shareholders and have insiders been buying or selling?

Insider Trading Volume

Insider Buying: EBAY insiders have only sold shares in the past 3 months.

Recent Insider Transactions

Ownership Breakdown

Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.

Top Shareholders

Company Information

eBay Inc.'s company bio, employee growth, exchange listings and data sources

Key Information

  • Name: eBay Inc.
  • Ticker: EBAY
  • Exchange: NasdaqGS
  • Founded: 1995
  • Industry: Internet and Direct Marketing Retail
  • Sector: Retail
  • Market Cap: US$39.279b
  • Shares outstanding: 689.34m
  • Website:

Number of Employees


  • eBay Inc.
  • 2025 Hamilton Avenue
  • San Jose
  • California
  • 95125
  • United States


TickerExchangePrimary SecuritySecurity TypeCountryCurrencyListed on
EBAYNasdaqGS (Nasdaq Global Select)YesCommon StockUSUSDSep 1998
EBAY *BMV (Bolsa Mexicana de Valores)YesCommon StockMXMXNSep 1998
EBADB (Deutsche Boerse AG)YesCommon StockDEEURSep 1998
EBAYSWX (SIX Swiss Exchange)YesCommon StockCHCHFSep 1998
EBAXTRA (XETRA Trading Platform)YesCommon StockDEEURSep 1998
EBAYSNSE (Santiago Stock Exchange)YesCommon StockCLUSDSep 1998
EBAY-UETLX (Eurotlx)YesCommon StockITEURSep 1998
EBAYWBAG (Wiener Boerse AG)YesCommon StockATEURSep 1998
EBAY34BOVESPA (Bolsa de Valores de Sao Paulo)BDR EACH 2 REPR 1 COM USD0.001BRBRLMar 2012
EBAYBASE (Buenos Aires Stock Exchange)CEDEAR EACH 2 REP 1ARARSJan 2014


eBay Inc. operates the marketplace and classifieds platforms that connect buyers and sellers worldwide. Its Marketplace platform includes its online marketplace at and the eBay suite of mobile app...

Company Analysis and Financial Data Status

All financial data provided by Standard & Poor's Capital IQ.
DataLast Updated (UTC time)
Company Analysis2021/01/20 00:23
End of Day Share Price2021/01/19 00:00
Annual Earnings2019/12/31

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.