Prudential Financial (PRU): Assessing Valuation After Expanding Advisor Network and Strategic Partnership with LPL Financial

Simply Wall St

Prudential Financial (PRU) is making waves this year as Prudential Advisors expands its advisor network across the country, welcoming experienced professionals managing close to $3 billion in new client assets. This nearly 9% jump in advisor headcount reflects the company's active push for growth and increased market reach.

See our latest analysis for Prudential Financial.

Prudential’s moves this year, including its earnings beat, growing advisor platform, and the new strategic partnership, stand out even as the share price has slipped 9.7% year-to-date. While recent momentum in the business is clear, the stock’s total shareholder return is down 12.2% over the past year but remains up a robust 74% over the last five years. This demonstrates that long-term compounding is still very much in play.

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The question for investors now is whether Prudential’s recent pullback means the stock is undervalued based on its strong fundamentals, or if the market has already priced in all of this future growth opportunity.

Most Popular Narrative: 7.7% Undervalued

With Prudential Financial’s fair value pegged at $115.71 in the most widely followed narrative, the last close at $106.75 points to a modest upside that reflects cautious optimism about the company’s outlook amid mixed recent performance.

The ongoing shift from public to private retirement savings, along with recent and future retirement reforms, is increasing reliance on annuities and asset management products. These are core segments for Prudential, supporting fee-based revenue and earnings growth opportunities. Expansion into high-growth international markets, such as the continued buildout and success in Brazil and product innovation in Asia, enables Prudential to benefit from the expanding global middle class, enhancing top-line growth and future premium volume.

Read the complete narrative.

What’s really fueling this valuation? One detail buries the lead: the numbers assume a big turnaround in future profit margins and fresh growth from new international markets. Want to see which fundamental shifts in profitability could power this price target? Find out what the narrative reveals about Prudential’s next phase.

Result: Fair Value of $115.71 (UNDERVALUED)

Have a read of the narrative in full and understand what's behind the forecasts.

However, persistent headwinds from Prudential’s legacy annuity runoff and intensifying competition in retirement products could pose challenges to the consensus outlook for earnings growth.

Find out about the key risks to this Prudential Financial narrative.

Another View: Premium Pricing Signals Caution

Looking through the lens of the price-to-earnings ratio, Prudential trades at 14.5 times earnings, making it pricier than both its industry average (13.2x) and peer group (13.3x). While this suggests investors expect more growth or quality, it could also mean less future upside if results fall short. Is the market overestimating potential here?

See what the numbers say about this price — find out in our valuation breakdown.

NYSE:PRU PE Ratio as at Nov 2025

Build Your Own Prudential Financial Narrative

If you see things differently or want to dig deeper into the numbers, you can build your own perspective on Prudential in just a few minutes, and Do it your way

A great starting point for your Prudential Financial research is our analysis highlighting 3 key rewards and 1 important warning sign that could impact your investment decision.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

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