Hyatt Hotels Corporation

NYSE:H Stock Report

Market Cap: US$15.0b

Hyatt Hotels Valuation

Is H undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

1/6

Valuation Score 1/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of H when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

US$170.43
Fair Value
5.2% undervalued intrinsic discount
21
Number of Analysts

Below Fair Value: H ($161.54) is trading below our estimate of fair value ($170.43)

Significantly Below Fair Value: H is trading below fair value, but not by a significant amount.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for H?

Key metric: As H is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for H. This is calculated by dividing H's market cap by their current revenue.
What is H's PS Ratio?
PS Ratio4.6x
SalesUS$3.34b
Market CapUS$15.05b

Price to Sales Ratio vs Peers

How does H's PS Ratio compare to its peers?

The above table shows the PS ratio for H vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average3.6x
HTHT H World Group
4x6.28%US$13.5b
EXPE Expedia Group
2.1x6.55%US$30.3b
WH Wyndham Hotels & Resorts
3.8x5.56%US$5.5b
VIK Viking Holdings
4.6x13.24%US$28.3b
H Hyatt Hotels
4.6x18.00%US$15.0b

Price-To-Sales vs Peers: H is expensive based on its Price-To-Sales Ratio (4.6x) compared to the peer average (3.6x).


Price to Sales Ratio vs Industry

How does H's PS Ratio compare vs other companies in the US Hospitality Industry?

27 CompaniesPrice / SalesEstimated GrowthMarket Cap
PENN PENN Entertainment
0.3x3.65%US$1.84b
SABR Sabre
0.2x1.58%US$627.87m
CBRL Cracker Barrel Old Country Store
0.2x0.70%US$603.26m
BLMN Bloomin' Brands
0.1x1.01%US$541.13m
H 4.6xIndustry Avg. 1.6xNo. of Companies27PS01.22.43.64.86+
27 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Sales vs Industry: H is expensive based on its Price-To-Sales Ratio (4.6x) compared to the US Hospitality industry average (1.6x).


Price to Sales Ratio vs Fair Ratio

What is H's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

H PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio4.6x
Fair PS Ratio3.6x

Price-To-Sales vs Fair Ratio: H is expensive based on its Price-To-Sales Ratio (4.6x) compared to the estimated Fair Price-To-Sales Ratio (3.6x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst H forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$161.54
US$167.14
+3.47%
8.78%US$203.00US$145.00n/a21
Nov ’26US$137.41
US$160.63
+16.90%
8.45%US$198.00US$140.00n/a19
Oct ’26US$144.07
US$158.26
+9.85%
8.96%US$198.00US$140.00n/a19
Sep ’26US$144.28
US$155.21
+7.58%
9.39%US$198.00US$138.00n/a19
Aug ’26US$137.50
US$155.00
+12.73%
9.88%US$198.00US$135.00n/a19
Jul ’26US$145.39
US$145.72
+0.23%
11.97%US$198.00US$116.00n/a21
Jun ’26US$132.03
US$143.56
+8.73%
12.21%US$198.00US$116.00n/a20
May ’26US$118.68
US$142.31
+19.91%
15.27%US$201.00US$110.00n/a20
Apr ’26US$121.78
US$157.59
+29.41%
10.23%US$201.00US$127.00n/a21
Mar ’26US$140.95
US$162.28
+15.14%
7.84%US$201.00US$145.00n/a21
Feb ’26US$158.23
US$163.47
+3.31%
8.89%US$198.00US$127.00n/a23
Jan ’26US$156.98
US$163.66
+4.25%
8.80%US$198.00US$127.00n/a22
Dec ’25US$157.94
US$160.52
+1.64%
9.34%US$198.00US$127.00n/a22
Nov ’25US$145.04
US$158.81
+9.49%
8.95%US$200.00US$127.00US$137.4122
Oct ’25US$149.50
US$159.36
+6.60%
9.16%US$200.00US$120.00US$144.0723
Sep ’25US$151.92
US$159.82
+5.20%
9.53%US$200.00US$120.00US$144.2821
Aug ’25US$141.16
US$163.33
+15.71%
10.03%US$204.00US$127.00US$137.5022
Jul ’25US$148.85
US$162.30
+9.04%
10.00%US$204.00US$127.00US$145.3921
Jun ’25US$147.47
US$162.42
+10.13%
10.23%US$204.00US$127.00US$132.0320
May ’25US$149.01
US$160.72
+7.86%
9.81%US$195.00US$120.00US$118.6821
Apr ’25US$158.11
US$159.39
+0.81%
10.70%US$197.00US$120.00US$121.7821
Mar ’25US$157.85
US$147.79
-6.37%
8.88%US$172.00US$120.00US$140.9519
Feb ’25US$130.21
US$133.19
+2.29%
7.74%US$152.00US$111.00US$158.2319
Jan ’25US$130.41
US$128.10
-1.77%
7.59%US$143.00US$110.75US$156.9819
Dec ’24US$118.10
US$125.03
+5.86%
8.47%US$143.00US$104.00US$157.9418
Nov ’24US$104.00
US$128.26
+23.33%
8.03%US$147.00US$107.00US$145.0418
US$167.14
Fair Value
3.4% undervalued intrinsic discount
21
Number of Analysts

Analyst Forecast: Target price is less than 20% higher than the current share price.


Discover undervalued companies

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/11/24 04:03
End of Day Share Price 2025/11/24 00:00
Earnings2025/09/30
Annual Earnings2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Hyatt Hotels Corporation is covered by 39 analysts. 18 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Michael BellisarioBaird
Brandt MontourBarclays
Jack CummingsBerenberg