Stock Analysis

Is There An Opportunity With Clas Ohlson AB (publ)'s (STO:CLAS B) 46% Undervaluation?

OM:CLAS B
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Key Insights

  • Using the 2 Stage Free Cash Flow to Equity, Clas Ohlson fair value estimate is kr610
  • Clas Ohlson is estimated to be 46% undervalued based on current share price of kr329
  • Industry average discount to fair value of 64% suggests Clas Ohlson's peers are currently trading at a higher discount

In this article we are going to estimate the intrinsic value of Clas Ohlson AB (publ) (STO:CLAS B) by taking the forecast future cash flows of the company and discounting them back to today's value. The Discounted Cash Flow (DCF) model is the tool we will apply to do this. There's really not all that much to it, even though it might appear quite complex.

Remember though, that there are many ways to estimate a company's value, and a DCF is just one method. For those who are keen learners of equity analysis, the Simply Wall St analysis model here may be something of interest to you.

Is Clas Ohlson Fairly Valued?

We're using the 2-stage growth model, which simply means we take in account two stages of company's growth. In the initial period the company may have a higher growth rate and the second stage is usually assumed to have a stable growth rate. To start off with, we need to estimate the next ten years of cash flows. Where possible we use analyst estimates, but when these aren't available we extrapolate the previous free cash flow (FCF) from the last estimate or reported value. We assume companies with shrinking free cash flow will slow their rate of shrinkage, and that companies with growing free cash flow will see their growth rate slow, over this period. We do this to reflect that growth tends to slow more in the early years than it does in later years.

Generally we assume that a dollar today is more valuable than a dollar in the future, so we discount the value of these future cash flows to their estimated value in today's dollars:

10-year free cash flow (FCF) forecast

2026202720282029203020312032203320342035
Levered FCF (SEK, Millions) kr893.0mkr1.30bkr1.35bkr1.92bkr2.02bkr2.10bkr2.16bkr2.22bkr2.27bkr2.31b
Growth Rate Estimate SourceAnalyst x1Analyst x2Analyst x2Analyst x1Analyst x1Est @ 3.81%Est @ 3.10%Est @ 2.61%Est @ 2.26%Est @ 2.02%
Present Value (SEK, Millions) Discounted @ 6.4% kr840kr1.1kkr1.1kkr1.5kkr1.5kkr1.4kkr1.4kkr1.4kkr1.3kkr1.2k

("Est" = FCF growth rate estimated by Simply Wall St)
Present Value of 10-year Cash Flow (PVCF) = kr13b

We now need to calculate the Terminal Value, which accounts for all the future cash flows after this ten year period. For a number of reasons a very conservative growth rate is used that cannot exceed that of a country's GDP growth. In this case we have used the 5-year average of the 10-year government bond yield (1.5%) to estimate future growth. In the same way as with the 10-year 'growth' period, we discount future cash flows to today's value, using a cost of equity of 6.4%.

Terminal Value (TV)= FCF2035 × (1 + g) ÷ (r – g) = kr2.3b× (1 + 1.5%) ÷ (6.4%– 1.5%) = kr48b

Present Value of Terminal Value (PVTV)= TV / (1 + r)10= kr48b÷ ( 1 + 6.4%)10= kr26b

The total value, or equity value, is then the sum of the present value of the future cash flows, which in this case is kr39b. To get the intrinsic value per share, we divide this by the total number of shares outstanding. Relative to the current share price of kr329, the company appears quite undervalued at a 46% discount to where the stock price trades currently. Remember though, that this is just an approximate valuation, and like any complex formula - garbage in, garbage out.

dcf
OM:CLAS B Discounted Cash Flow July 21st 2025

Important Assumptions

The calculation above is very dependent on two assumptions. The first is the discount rate and the other is the cash flows. If you don't agree with these result, have a go at the calculation yourself and play with the assumptions. The DCF also does not consider the possible cyclicality of an industry, or a company's future capital requirements, so it does not give a full picture of a company's potential performance. Given that we are looking at Clas Ohlson as potential shareholders, the cost of equity is used as the discount rate, rather than the cost of capital (or weighted average cost of capital, WACC) which accounts for debt. In this calculation we've used 6.4%, which is based on a levered beta of 1.132. Beta is a measure of a stock's volatility, compared to the market as a whole. We get our beta from the industry average beta of globally comparable companies, with an imposed limit between 0.8 and 2.0, which is a reasonable range for a stable business.

View our latest analysis for Clas Ohlson

SWOT Analysis for Clas Ohlson

Strength
  • Earnings growth over the past year exceeded the industry.
  • Currently debt free.
  • Dividends are covered by earnings and cash flows.
Weakness
  • Dividend is low compared to the top 25% of dividend payers in the Specialty Retail market.
Opportunity
  • Annual earnings are forecast to grow for the next 3 years.
  • Trading below our estimate of fair value by more than 20%.
Threat
  • No apparent threats visible for CLAS B.

Moving On:

Whilst important, the DCF calculation shouldn't be the only metric you look at when researching a company. The DCF model is not a perfect stock valuation tool. Instead the best use for a DCF model is to test certain assumptions and theories to see if they would lead to the company being undervalued or overvalued. For instance, if the terminal value growth rate is adjusted slightly, it can dramatically alter the overall result. Why is the intrinsic value higher than the current share price? For Clas Ohlson, there are three additional factors you should further research:

  1. Risks: As an example, we've found 1 warning sign for Clas Ohlson that you need to consider before investing here.
  2. Future Earnings: How does CLAS B's growth rate compare to its peers and the wider market? Dig deeper into the analyst consensus number for the upcoming years by interacting with our free analyst growth expectation chart.
  3. Other Solid Businesses: Low debt, high returns on equity and good past performance are fundamental to a strong business. Why not explore our interactive list of stocks with solid business fundamentals to see if there are other companies you may not have considered!

PS. The Simply Wall St app conducts a discounted cash flow valuation for every stock on the OM every day. If you want to find the calculation for other stocks just search here.

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Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team (at) simplywallst.com.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

About OM:CLAS B

Clas Ohlson

A retail company, sells building, electrical, multimedia, home, and leisure products in Sweden, Norway, Finland, and internationally.

Outstanding track record with flawless balance sheet and pays a dividend.

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