A Fresh Look at Brother Industries (TSE:6448) Valuation Following Launch of DG Series for Automation Markets

Simply Wall St

Brother Industries (TSE:6448) is making waves with the launch of its DG series of High Stiffness Reducers. The company is targeting the evolving robotics and factory automation sectors with this new lineup, which brings enhanced torque, compact designs, and flexible integration options.

See our latest analysis for Brother Industries.

The launch of Brother’s DG series comes as interest in factory automation ramps up, but the shares have drifted this year, with the latest share price at ¥2,471.5. Despite some product breakthroughs and steady business momentum, long-term total shareholder returns tell a different story. The stock is up nearly 72% over five years, suggesting patient investors have still been rewarded over time.

If the robotics push at Brother has you thinking bigger, this is a great moment to broaden your investing radar and discover fast growing stocks with high insider ownership

With solid new products, years of industry know-how, and shares trading at a meaningful discount to analyst price targets, investors must weigh if Brother Industries is simply out of favor or if the market is already pricing in brighter days ahead.

Price-to-Earnings of 12.5x: Is it justified?

Brother Industries is trading at a price-to-earnings (P/E) ratio of 12.5x, lower than peers in the tech sector and below analyst price targets, making the stock look undervalued at its last close of ¥2,471.5.

The price-to-earnings ratio measures the company’s share price relative to per-share earnings, serving as a quick gauge for how much investors are paying for a portion of profits. For a technology company like Brother Industries, a reasonable P/E can reflect both current earnings power and expectations for future growth.

Currently, the market is giving Brother Industries a notable discount. The company’s P/E is below both the industry average (14.3x) and the peer average (13x). In addition, regression modeling suggests a fair P/E for the company could be much higher (17.5x). This points to further potential for share price upside if profitability continues to improve or market sentiment shifts.

Explore the SWS fair ratio for Brother Industries

Result: Price-to-Earnings of 12.5x (UNDERVALUED)

However, the soft one-year share performance and slower recent revenue growth remain reminders that investor sentiment could stay cautious if positive catalysts fail to emerge soon.

Find out about the key risks to this Brother Industries narrative.

Another View: Discounted Cash Flow Valuation

Looking at Brother Industries through the lens of our SWS DCF model, the shares appear even more undervalued, trading about 51% below our estimated fair value of ¥5,040.63. How often does the market actually close these kinds of gaps, and what might trigger such a rethink?

Look into how the SWS DCF model arrives at its fair value.

6448 Discounted Cash Flow as at Oct 2025

Simply Wall St performs a discounted cash flow (DCF) on every stock in the world every day (check out Brother Industries for example). We show the entire calculation in full. You can track the result in your watchlist or portfolio and be alerted when this changes, or use our stock screener to discover undervalued stocks based on their cash flows. If you save a screener we even alert you when new companies match - so you never miss a potential opportunity.

Build Your Own Brother Industries Narrative

If you see things differently or want to take a hands-on approach, you can build a unique perspective in just a few short minutes, so Do it your way.

A great starting point for your Brother Industries research is our analysis highlighting 5 key rewards and 1 important warning sign that could impact your investment decision.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

Valuation is complex, but we're here to simplify it.

Discover if Brother Industries might be undervalued or overvalued with our detailed analysis, featuring fair value estimates, potential risks, dividends, insider trades, and its financial condition.

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