ProCook Group plc

LSE:PROC Stock Report

Market Cap: UK£39.8m

ProCook Group Management

Management criteria checks 2/4

ProCook Group's CEO is Lee Tappenden, appointed in Sep 2023, has a tenure of 2.08 years. total yearly compensation is £768.00K, comprised of 52.1% salary and 47.9% bonuses, including company stock and options. directly owns 0.21% of the company’s shares, worth £83.51K. The average tenure of the management team and the board of directors is 3 years and 4 years respectively.

Key information

Lee Tappenden

Chief executive officer

UK£768.0k

Total compensation

CEO salary percentage52.08%
CEO tenure2.1yrs
CEO ownership0.2%
Management average tenure3yrs
Board average tenure4yrs

Recent management updates

Recent updates

Is There Now An Opportunity In ProCook Group plc (LON:PROC)?

Oct 04
Is There Now An Opportunity In ProCook Group plc (LON:PROC)?

The Price Is Right For ProCook Group plc (LON:PROC) Even After Diving 26%

Sep 16
The Price Is Right For ProCook Group plc (LON:PROC) Even After Diving 26%

If EPS Growth Is Important To You, ProCook Group (LON:PROC) Presents An Opportunity

Sep 03
If EPS Growth Is Important To You, ProCook Group (LON:PROC) Presents An Opportunity

ProCook Group plc (LON:PROC) Stocks Shoot Up 26% But Its P/E Still Looks Reasonable

Jul 12
ProCook Group plc (LON:PROC) Stocks Shoot Up 26% But Its P/E Still Looks Reasonable

We Think ProCook Group's (LON:PROC) Profit Is Only A Baseline For What They Can Achieve

Jul 11
We Think ProCook Group's (LON:PROC) Profit Is Only A Baseline For What They Can Achieve

Is ProCook Group (LON:PROC) Using Too Much Debt?

Jun 26
Is ProCook Group (LON:PROC) Using Too Much Debt?

Investors Still Aren't Entirely Convinced By ProCook Group plc's (LON:PROC) Revenues Despite 40% Price Jump

Apr 12
Investors Still Aren't Entirely Convinced By ProCook Group plc's (LON:PROC) Revenues Despite 40% Price Jump

Be Wary Of ProCook Group (LON:PROC) And Its Returns On Capital

Mar 26
Be Wary Of ProCook Group (LON:PROC) And Its Returns On Capital
User avatar

Opening 100 New UK Stores Will Expand Customer Base

Expansion of the store network and new product categories aims to increase market reach and attract new customers, driving revenue growth.

These 4 Measures Indicate That ProCook Group (LON:PROC) Is Using Debt Reasonably Well

Feb 24
These 4 Measures Indicate That ProCook Group (LON:PROC) Is Using Debt Reasonably Well

Fewer Investors Than Expected Jumping On ProCook Group plc (LON:PROC)

Jan 29
Fewer Investors Than Expected Jumping On ProCook Group plc (LON:PROC)

A Look At The Fair Value Of ProCook Group plc (LON:PROC)

Jan 01
A Look At The Fair Value Of ProCook Group plc (LON:PROC)

ProCook Group (LON:PROC) May Have Issues Allocating Its Capital

Nov 20
ProCook Group (LON:PROC) May Have Issues Allocating Its Capital

Should You Think About Buying ProCook Group plc (LON:PROC) Now?

Oct 25
Should You Think About Buying ProCook Group plc (LON:PROC) Now?

A Piece Of The Puzzle Missing From ProCook Group plc's (LON:PROC) 26% Share Price Climb

Oct 25
A Piece Of The Puzzle Missing From ProCook Group plc's (LON:PROC) 26% Share Price Climb

ProCook Group (LON:PROC) Has A Pretty Healthy Balance Sheet

Jun 30
ProCook Group (LON:PROC) Has A Pretty Healthy Balance Sheet

ProCook Group plc's (LON:PROC) Shares Not Telling The Full Story

Jun 08
ProCook Group plc's (LON:PROC) Shares Not Telling The Full Story

A Piece Of The Puzzle Missing From ProCook Group plc's (LON:PROC) 28% Share Price Climb

Jan 27
A Piece Of The Puzzle Missing From ProCook Group plc's (LON:PROC) 28% Share Price Climb

There Are Reasons To Feel Uneasy About ProCook Group's (LON:PROC) Returns On Capital

Jan 12
There Are Reasons To Feel Uneasy About ProCook Group's (LON:PROC) Returns On Capital

ProCook Group plc's (LON:PROC) Shares Climb 40% But Its Business Is Yet to Catch Up

Nov 21
ProCook Group plc's (LON:PROC) Shares Climb 40% But Its Business Is Yet to Catch Up

Estimating The Fair Value Of ProCook Group plc (LON:PROC)

Aug 23
Estimating The Fair Value Of ProCook Group plc (LON:PROC)

Under The Bonnet, ProCook Group's (LON:PROC) Returns Look Impressive

Apr 05
Under The Bonnet, ProCook Group's (LON:PROC) Returns Look Impressive

Calculating The Intrinsic Value Of ProCook Group plc (LON:PROC)

Feb 05
Calculating The Intrinsic Value Of ProCook Group plc (LON:PROC)

ProCook Group (LON:PROC) Is Investing Its Capital With Increasing Efficiency

Dec 10
ProCook Group (LON:PROC) Is Investing Its Capital With Increasing Efficiency

A Look At The Intrinsic Value Of ProCook Group plc (LON:PROC)

Jun 14
A Look At The Intrinsic Value Of ProCook Group plc (LON:PROC)

CEO Compensation Analysis

How has Lee Tappenden's remuneration changed compared to ProCook Group's earnings?
DateTotal CompensationSalaryCompany Earnings
Mar 30 2025UK£768kUK£400k

UK£1m

Dec 30 2024n/an/a

UK£764k

Oct 13 2024n/an/a

UK£526k

Jul 13 2024n/an/a

UK£568k

Mar 31 2024UK£454kUK£215k

UK£610k

Compensation vs Market: Lee's total compensation ($USD1.04M) is above average for companies of similar size in the UK market ($USD397.50K).

Compensation vs Earnings: Insufficient data to compare Lee's compensation with company performance.


CEO

Lee Tappenden (55 yo)

2.1yrs
Tenure
UK£768,000
Compensation

Mr. Lee John Tappenden is Chief Executive Officer & Executive Director of ProCook Group plc since September 19, 2023. He joined ProCook Group plc in September 18, 2023. He served as Executive officer of Wa...


Leadership Team

NamePositionTenureCompensationOwnership
Lee Tappenden
CEO & Executive Director2.1yrsUK£768.00k0.21%
£ 83.5k
Daniel O'Neill
Founder & Deputy Chair4yrsUK£50.00k35.65%
£ 14.2m
Daniel Walden
CFO & Executive Director4yrsUK£519.00k0.13%
£ 51.4k
Claire Tait
Marketing Director1.5yrsno datano data
Sarah Wheatley
People & ESG Director4.4yrsUK£63.22kno data
3.0yrs
Average Tenure
53yo
Average Age

Experienced Management: PROC's management team is considered experienced (3 years average tenure).


Board Members

NamePositionTenureCompensationOwnership
Lee Tappenden
CEO & Executive Director2.1yrsUK£768.00k0.21%
£ 83.5k
Daniel O'Neill
Founder & Deputy Chair4yrsUK£50.00k35.65%
£ 14.2m
Daniel Walden
CFO & Executive Director4yrsUK£519.00k0.13%
£ 51.4k
David Stead
Senior Independent Non-Executive Director4yrsUK£45.00k0.032%
£ 12.6k
Margaret Lustman
Independent Non-Executive Director1.3yrsUK£30.00kno data
Brian Hodder
Non-Executive Chairman4yrsUK£95.00k0.036%
£ 14.3k
4.0yrs
Average Tenure
61.5yo
Average Age

Experienced Board: PROC's board of directors are considered experienced (4 years average tenure).


Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/10/05 06:14
End of Day Share Price 2025/10/03 00:00
Earnings2025/03/30
Annual Earnings2025/03/30

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

ProCook Group plc is covered by 2 analysts. 3 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Mark PhotiadesCanaccord Genuity
Jonathan PritchardPeel Hunt LLP