YouGov Ownership

Who are the major shareholders and have insiders been buying or selling?


Recent Insider Transactions

AIM:YOU Recent Insider Transactions by Companies or Individuals
DateValueNameEntityRoleSharesMax Price
02 Feb 24SellUK£4,130,000Stephan ShakespeareIndividual350,000UK£11.80
02 Feb 24SellUK£59,250Rosemary LeithIndividual5,000UK£11.85
15 Jan 24SellUK£5,085Rosemary LeithIndividual450UK£11.30
11 Dec 23BuyUK£5,202Richard RiversIndividual513UK£10.14
11 Dec 23BuyUK£49,291Sundip ChahalIndividual4,861UK£10.14
31 Mar 23BuyUK£14,854,437Stephan ShakespeareIndividual1,563,625UK£9.50
31 Mar 23SellUK£14,854,437Stephan ShakespeareIndividual1,563,625UK£9.50

Insider Trading Volume

Insider Buying: YOU insiders have only sold shares in the past 3 months.


Ownership Breakdown

What is the ownership structure of YOU?
Owner TypeNumber of SharesOwnership Percentage
Private Companies152,5740.132%
Public Companies963,5350.832%
Employee Share Scheme1,686,2071.46%
Individual Insiders2,746,4522.37%
VC/PE Firms7,360,1116.35%
General Public7,706,0576.65%
Institutions95,224,68382.2%

Dilution of Shares: Shareholders have been diluted in the past year, with total shares outstanding growing by 5.5%.


Top Shareholders

Top 25 shareholders own 66.96% of the company
OwnershipNameSharesCurrent ValueChange %Portfolio %
9.46%
Liontrust Asset Management PLC
10,957,027UK£120.5m-4.1%0.58%
6.81%
BlackRock, Inc.
7,892,150UK£86.8m0.65%no data
6.35%
Octopus Investments Limited
7,360,111UK£81.0m-0.77%4.45%
5.42%
abrdn plc
6,283,621UK£69.1m-7.19%0.07%
5.34%
T. Rowe Price Group, Inc.
6,181,946UK£68.0m-2.28%0.01%
4.42%
Brown Capital Management, LLC
5,118,948UK£56.3m2.01%0.83%
2.59%
Capital Research and Management Company
2,997,794UK£33.0m0%no data
2.48%
Investec Wealth & Investment Limited
2,868,699UK£31.6m-3.58%0.33%
2.41%
Charles Stanley & Co. Ltd, Asset Management Arm
2,794,703UK£30.7m-0.79%0.32%
2.32%
HSBC Global Asset Management (UK) Limited
2,691,651UK£29.6m-0.82%0.02%
1.93%
Canaccord Genuity Wealth (International) Limited
2,238,889UK£24.6m24.3%0.42%
1.76%
Herald Investment Management Ltd.
2,040,374UK£22.4m-3.77%1.78%
1.53%
Stephan Shakespeare
1,773,029UK£19.5m-16.5%no data
1.46%
Kabouter Management, LLC
1,689,606UK£18.6m-26.2%3.22%
1.46%
YouGov plc, Employee Benefit Trust
1,686,207UK£18.5m-23.9%no data
1.41%
Rathbones Investment Management Limited
1,628,434UK£17.9m43%0.06%
1.37%
Columbia Management Investment Advisers, LLC
1,588,697UK£17.5m-11.1%0.01%
1.24%
SEB Investment Management AB
1,437,031UK£15.8m6.51%0.04%
1.18%
Wasatch Advisors LP
1,361,925UK£15.0m-7.19%0.07%
1.09%
Skandinaviska Enskilda Banken AB, Private Banking, Investment Banking, and Insurance Arm
1,263,261UK£13.9m6.86%0.41%
1.08%
Canaccord Genuity Asset Management Limited
1,250,000UK£13.8m13.6%0.55%
1%
UBS Asset Management AG
1,159,808UK£12.8m28.9%no data
0.99%
Evelyn Partners Investment Management LLP
1,150,643UK£12.7m-0.14%0.16%
0.95%
Brooks MacDonald Asset Management
1,095,407UK£12.0m-1.98%1.23%
0.91%
Harding Loevner LP
1,057,727UK£11.6m22.8%0.04%
Simply Wall Street Pty Ltd (ACN 600 056 611), is a Corporate Authorised Representative (Authorised Representative Number: 467183) of Sanlam Private Wealth Pty Ltd (AFSL No. 337927). Any advice contained in this website is general advice only and has been prepared without considering your objectives, financial situation or needs. You should not rely on any advice and/or information contained in this website and before making any investment decision we recommend that you consider whether it is appropriate for your situation and seek appropriate financial, taxation and legal advice. Please read our Financial Services Guide before deciding whether to obtain financial services from us.