Persimmon Management
Management criteria checks 2/4
Persimmon's CEO is Dean Finch, appointed in Sep 2020, has a tenure of 5.67 years. total yearly compensation is £3.11M, comprised of 26.4% salary and 73.6% bonuses, including company stock and options. directly owns 0.026% of the company’s shares, worth £890.18K. The average tenure of the management team and the board of directors is 2.3 years and 3 years respectively.
Key information
Dean Finch
Chief executive officer
UK£3.1m
Total compensation
| CEO salary percentage | 26.37% |
| CEO tenure | 5.7yrs |
| CEO ownership | 0.03% |
| Management average tenure | 2.3yrs |
| Board average tenure | 3yrs |
Recent management updates
Recent updates
PSN: Forward Order Book And Higher Future P E Multiple Will Support Returns
Analysts have trimmed Persimmon's fair value estimate and lowered the average price target by £2.20 to reflect slightly softer assumptions on revenue growth and profit margins, even as recent Street research points to a modest uplift in target prices from £16.00 to £16.10 and from £14.80 to £15.14, along with a higher assumed future P/E multiple. Analyst Commentary Recent Street research on Persimmon offers a mix of cautious tweaks and incremental optimism around valuation, providing a more nuanced picture of how expectations are being reset.PSN: Forward Order Book Progress Will Support Future Completion Volumes
Analysts have lifted Persimmon's price target slightly, with recent moves such as Morgan Stanley's increase to £16.10 and Barclays' to £15.14, supported by modestly lower fair value estimates and small adjustments to discount rate, revenue growth, profit margin and future P/E assumptions. Analyst Commentary Recent research on Persimmon points to a mixed but generally constructive view, with several price targets adjusted in a tight range and one downgrade adding a more cautious voice.PSN: Forward Order Book And Lower Discount Rate Will Support Upside Potential
Narrative Update The updated analyst price target for Persimmon moves slightly higher to about £16.10 from roughly £16.28, as analysts factor in more cautious revenue growth and profit margin assumptions, partly balanced by modestly higher P/E expectations and recent target lifts from several banks. Analyst Commentary Recent research on Persimmon shows a mix of cautious and constructive views, with modest target changes and at least one downgrade shaping how the market is thinking about valuation, execution and future growth potential.PSN: Recent Rating Split And Lower Discount Rate Will Support Upside Potential
Analysts have nudged their target on Persimmon slightly higher, with small improvements in fair value estimates and a modestly lower discount rate supporting the recent £1,514 price target update, while keeping overall growth and margin assumptions broadly unchanged. Analyst Commentary Recent research on Persimmon has been mixed, with some bullish analysts nudging price targets higher while at least one bearish analyst has shifted to a more cautious stance.PSN: Mixed Rating Shifts And Modest Assumption Tweaks Will Shape Share Price Resilience
Analysts have nudged their fair value estimate for Persimmon slightly higher to £16.26, reflecting small adjustments to assumptions on discount rate, revenue growth and future P/E. The revised estimate also factors in recent Street research, including a modest price target increase from Citi and a downgrade from Deutsche Bank.PSN: Higher Future P/E Assumptions Will Support Share Price Resilience
Narrative Update on Persimmon Analysts have nudged their fair value estimate for Persimmon higher to £16.23 from £16.14, citing refreshed assumptions on discount rates, revenue growth, profit margins and future P/E that collectively support a slightly richer price target despite a recent downgrade and only a modest target increase of 2 GBp from Citi. Analyst Commentary Recent commentary on Persimmon has been mixed, with one downgrade offset by a small target lift.At UK£14.50, Is Persimmon Plc (LON:PSN) Worth Looking At Closely?
Jan 29
PSN: Higher P/E Assumptions And Revenue Outlook Will Support Future Upside
Analysts have raised their fair value estimate for Persimmon to approximately £16.14 from about £15.76, citing revised assumptions for revenue growth, discount rate and future P/E that align with recent price target changes and rating actions on the stock. Analyst Commentary Recent research on Persimmon has been mixed, with valuation work and rating actions pointing to both upside potential and execution risks.PSN: Contract Discipline And Higher P/E Assumptions Will Support Future Upside
Analysts have nudged their fair value estimate for Persimmon up from £14.63 to about £15.76, citing slightly adjusted assumptions for discount rate, revenue growth, profit margin and future P/E, as they refine their models following recent sector research. Analyst Commentary Recent research on a peer in a different sector highlights how markets can react strongly to contract news and changing expectations, which is useful context when thinking about Persimmon's refined fair value range.Persimmon Plc (LON:PSN) Doing What It Can To Lift Shares
Jan 08
PSN: Strong Balance Sheet And Cash Focus Will Support Premium Earnings Multiple
Analysts have nudged their fair value estimate for Persimmon modestly higher from £17.87 to £18.15. This reflects a slightly richer future earnings multiple, despite tempering assumptions for revenue growth and profit margins alongside a higher discount rate.Persimmon (LON:PSN) Will Be Looking To Turn Around Its Returns
Dec 09PSN: Upcoming Contract Wins And Margin Stability Will Support Measured Performance
Analysts have modestly increased their fair value estimate for Persimmon to $14.63, citing improved revenue growth projections and ongoing margin stability based on recent industry research. Analyst Commentary Recent analyst coverage highlights both optimistic and cautious perspectives regarding Persimmon's future performance.Are Investors Undervaluing Persimmon Plc (LON:PSN) By 47%?
Nov 20PSN: Future Housing Demand Will Drive Market Share And Earnings Stability
Persimmon's analyst price target was reduced from £14.50 to £13.00, as analysts cite a softer outlook on profit margins and discount rate adjustments, despite stable revenue growth projections. Analyst Commentary Recent analyst updates reflect a cautious but balanced outlook for Persimmon, with valuation adjustments reflecting both stable growth expectations and concerns about profitability.Is It Time To Consider Buying Persimmon Plc (LON:PSN)?
Oct 05UK Housing Demand Will Fuel Future Market Expansion
Analysts remain split on Persimmon, with bullish sentiment driven by new site openings and an improved operating outlook balancing persistent near-term concerns over affordability and margins, resulting in an unchanged consensus price target of £14.92. Analyst Commentary Bullish analysts raise targets and recommendations due to Persimmon's continued success in opening new sites and increasing the number of active sites, which supports growth expectations.Market Cool On Persimmon Plc's (LON:PSN) Earnings
Sep 02Is Persimmon Plc (LON:PSN) Trading At A 45% Discount?
Aug 12Persimmon's (LON:PSN) Returns On Capital Not Reflecting Well On The Business
Jul 08The Price Is Right For Persimmon Plc (LON:PSN)
May 17Is There Now An Opportunity In Persimmon Plc (LON:PSN)?
Apr 25
Vertical Integration And Brand Diversification Will Strengthen Future Margins
Strong land investment strategy and brand diversification support growth, high margins, and capture different market segments, driving future revenue and operational efficiency.Persimmon Plc (LON:PSN) Shares Could Be 45% Below Their Intrinsic Value Estimate
Feb 23Returns On Capital Signal Tricky Times Ahead For Persimmon (LON:PSN)
Feb 01At UK£11.80, Is Persimmon Plc (LON:PSN) Worth Looking At Closely?
Jan 17Is Persimmon Plc (LON:PSN) Trading At A 30% Discount?
Nov 16Slammed 26% Persimmon Plc (LON:PSN) Screens Well Here But There Might Be A Catch
Nov 16Returns On Capital Signal Tricky Times Ahead For Persimmon (LON:PSN)
Nov 01What Is Persimmon Plc's (LON:PSN) Share Price Doing?
Oct 16Investors Still Waiting For A Pull Back In Persimmon Plc (LON:PSN)
Oct 01We Think You Can Look Beyond Persimmon's (LON:PSN) Lackluster Earnings
Aug 15Persimmon Plc Just Recorded A 5.2% Revenue Beat: Here's What Analysts Think
Aug 10Estimating The Intrinsic Value Of Persimmon Plc (LON:PSN)
Jul 05Persimmon (LON:PSN) Will Be Looking To Turn Around Its Returns
Jun 20Is Persimmon Plc (LON:PSN) Potentially Undervalued?
Jun 05With Persimmon Plc (LON:PSN) It Looks Like You'll Get What You Pay For
May 01Persimmon Plc Just Beat Revenue By 7.5%: Here's What Analysts Think Will Happen Next
Mar 14What Does Persimmon Plc's (LON:PSN) Share Price Indicate?
Feb 27Estimating The Intrinsic Value Of Persimmon Plc (LON:PSN)
Jan 19Persimmon Plc's (LON:PSN) Business Is Yet to Catch Up With Its Share Price
Jan 04Some Investors May Be Worried About Persimmon's (LON:PSN) Returns On Capital
Nov 06Is Now An Opportune Moment To Examine Persimmon Plc (LON:PSN)?
Aug 25Persimmon (LON:PSN) Will Be Looking To Turn Around Its Returns
Jul 26Persimmon Plc (LON:PSN) Shares Could Be 26% Above Their Intrinsic Value Estimate
Jun 11The Returns On Capital At Persimmon (LON:PSN) Don't Inspire Confidence
Apr 26At UK£12.15, Is It Time To Put Persimmon Plc (LON:PSN) On Your Watch List?
Mar 16Persimmon Plc's (LON:PSN) Intrinsic Value Is Potentially 23% Below Its Share Price
Feb 13CEO Compensation Analysis
| Date | Total Compensation | Salary | Company Earnings |
|---|---|---|---|
| Dec 31 2025 | UK£3m | UK£820k | UK£286m |
| Sep 30 2025 | n/a | n/a | UK£271m |
| Jun 30 2025 | n/a | n/a | UK£256m |
| Mar 31 2025 | n/a | n/a | UK£262m |
| Dec 31 2024 | UK£3m | UK£796k | UK£267m |
| Sep 30 2024 | n/a | n/a | UK£262m |
| Jun 30 2024 | n/a | n/a | UK£256m |
| Mar 31 2024 | n/a | n/a | UK£256m |
| Dec 31 2023 | UK£2m | UK£747k | UK£255m |
| Sep 30 2023 | n/a | n/a | UK£293m |
| Jun 30 2023 | n/a | n/a | UK£331m |
| Mar 31 2023 | n/a | n/a | UK£446m |
| Dec 31 2022 | UK£2m | UK£747k | UK£561m |
| Sep 30 2022 | n/a | n/a | UK£648m |
| Jun 30 2022 | n/a | n/a | UK£736m |
| Mar 31 2022 | n/a | n/a | UK£762m |
| Dec 31 2021 | UK£3m | UK£725k | UK£787m |
| Sep 30 2021 | n/a | n/a | UK£790m |
| Jun 30 2021 | n/a | n/a | UK£792m |
| Mar 31 2021 | n/a | n/a | UK£715m |
| Dec 31 2020 | UK£763k | UK£190k | UK£638m |
Compensation vs Market: Dean's total compensation ($USD4.23M) is above average for companies of similar size in the UK market ($USD3.14M).
Compensation vs Earnings: Dean's compensation has increased by more than 20% in the past year.
CEO
Dean Finch (59 yo)
5.7yrs
Tenure
UK£3,108,751
Compensation
Mr. Dean Kendal Finch, B.Sc, MBA, ACA, has been an Independent Non-Executive Director of Diploma PLC since May 21, 2021. He serves as Director at Home Builders Federation since June 2025. Mr. Finch has bee...
Leadership Team
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| Group Chief Executive & Executive Director | 5.7yrs | UK£3.11m | 0.026% £ 890.2k | |
| CFO & Executive Director | 1.9yrs | UK£1.82m | 0.0057% £ 192.0k | |
| Chief Commercial Officer | no data | no data | no data | |
| Acting MD of the Cornwall & West Devon | 2.3yrs | no data | no data | |
| Managing Director - UK | 1.3yrs | no data | no data | |
| Managing Director of Persimmon Homes West Wales | no data | no data | no data | |
| Company Secretary | 9.7yrs | no data | no data | |
| Group Financial Controller | no data | no data | no data |
2.3yrs
Average Tenure
58yo
Average Age
Experienced Management: PSN's management team is considered experienced (2.3 years average tenure).
Board Members
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| Group Chief Executive & Executive Director | 5.7yrs | UK£3.11m | 0.026% £ 890.2k | |
| CFO & Executive Director | 1.9yrs | UK£1.82m | 0.0057% £ 192.0k | |
| Chairman of the Board | 7.9yrs | UK£362.25k | 0.010% £ 344.3k | |
| Senior Independent Non-Executive Director | 5.8yrs | UK£98.31k | no data | |
| Independent Non-Executive Director | 1.3yrs | UK£69.98k | 0.00031% £ 10.5k | |
| Independent Non-Executive Director | 5.3yrs | UK£69.98k | 0.00032% £ 10.9k | |
| Independent Non-Executive Director | 1.7yrs | UK£86.98k | no data | |
| Independent Non-Executive Director | 3yrs | UK£74.98k | no data | |
| Independent Non-Executive Director | 3yrs | UK£69.98k | no data |
3.0yrs
Average Tenure
58yo
Average Age
Experienced Board: PSN's board of directors are considered experienced (3 years average tenure).
Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/05/01 04:05 |
| End of Day Share Price | 2026/05/01 00:00 |
| Earnings | 2025/12/31 |
| Annual Earnings | 2025/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
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| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
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| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
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Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Persimmon Plc is covered by 34 analysts. 18 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Jonathan Bell | Barclays |
| Rajesh Patki | Barclays |
| Emily Biddulph | Barclays |