SYF logo

Synchrony Financial Stock Price

NYSE:SYF Community·US$23.8b Market Cap
  • 4 Narratives written by author
  • 0 Comments on narratives written by author
  • 73 Fair Values set on narratives written by author

SYF Share Price Performance

US$70.84
11.62 (19.62%)
US$77.00
Fair Value
US$70.84
11.62 (19.62%)
8.0% undervalued intrinsic discount
US$77.00
Fair Value
Price US$70.84
AnalystLowTarget US$77.00
AnalystConsensusTarget US$89.22
barmoss US$105.00

SYF Community Narratives

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Fair Value US$77 8.0% undervalued intrinsic discount

Credit Actions And Tariffs Will Squeeze Net Margins

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Fair Value US$89.22 20.6% undervalued intrinsic discount

Retail Partnerships And Expanding Programs Will Drive Confidence In The Coming Year

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Fair Value
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Fair Value US$105 32.5% undervalued intrinsic discount

Synchrony Financial's Fair Value Heading to 105 in the Future

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US$89.22
20.6% undervalued intrinsic discount
Revenue
18.93% p.a.
Profit Margin
18.24%
Future PE
10.35x
Price in 2029
US$115.9
US$77
8.0% undervalued intrinsic discount
Revenue
19.01% p.a.
Profit Margin
16.33%
Future PE
9.93x
Price in 2029
US$99.83
US$103
31.2% undervalued intrinsic discount
Revenue
22.55% p.a.
Profit Margin
17.58%
Future PE
11.32x
Price in 2029
US$133.66

Trending Discussion

Updated Narratives

SYF logo

Synchrony Financial's Fair Value Heading to 105 in the Future

Fair Value: US$105 32.5% undervalued intrinsic discount
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SYF: Future Returns Will Rely On Credit Resilience And Capital Returns

Fair Value: US$89.22 20.6% undervalued intrinsic discount
30 users have set this as their fair value
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SYF: Future P/E Reset Will Balance Rate Cap And Credit Cycle Risks

Fair Value: US$77 8.0% undervalued intrinsic discount
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Snowflake Analysis

Very undervalued with excellent balance sheet and pays a dividend.

2 Risks
5 Rewards

Synchrony Financial Key Details

US$9.9b

Revenue

US$0

Cost of Revenue

US$9.9b

Gross Profit

US$6.4b

Other Expenses

US$3.5b

Earnings

Last Reported Earnings
Mar 31, 2026
Next Reporting Earnings
n/a
10.46
100.00%
35.55%
99.7%
View Full Analysis

About SYF

Founded
1932
Employees
20000
CEO
Brian Doubles
WebsiteView website
www.synchrony.com

Synchrony Financial, together with its subsidiaries, operates as a consumer financial services company in the United States. The company provides credit products, such as credit cards, commercial credit products, and consumer installment loans. It also offers private label credit cards, dual and general purpose co-branded cards, short- and long-term installment loans, and consumer banking products; and deposit products, including certificates of deposit, individual retirement accounts, money market accounts, savings accounts, and sweep and affinity deposits, as well as accepts deposits through third-party firms. In addition, the company provides debt cancellation products to its credit card customers through online and mobile channels; and healthcare payments and financing solutions under the CareCredit and Walgreens brands; payments and financing solutions in the apparel, specialty retail, outdoor, music, and luxury industries, such as American Eagle, Dick's Sporting Goods, Guitar Center, Pandora, Polaris, Suzuki, and Sweetwater. It offers its credit products through programs established with a group of national and regional retailers, local merchants, manufacturers, buying groups, industry associations, and healthcare service providers; and deposit products through various channels, such as digital and print. It serves digital, health and wellness, retail, home, auto, telecommunications, pet, outdoor, and other industries. The company was founded in 1932 and is headquartered in Stamford, Connecticut.

Recent SYF News & Updates

Narrative Update Jun 02

SYF: Future Returns Will Rely On Credit Resilience And Capital Returns

Narrative Update: Synchrony Financial The updated analyst price target for Synchrony Financial has been trimmed by about $1 to $89.22. Analysts are factoring in slightly lower revenue growth and profit margin assumptions, along with a modestly higher discount rate, while still using a similar forward P/E framework.
Narrative Update May 19

SYF: Future P/E Reset Will Balance Rate Cap And Credit Cycle Risks

Synchrony Financial's analyst fair value estimate has moved from $71.25 to $77.00, with analysts pointing to updated revenue growth assumptions, a modestly higher discount rate, slightly lower profit margin expectations, and a higher future P/E multiple following a series of recent price target changes across the Street. Analyst Commentary Recent Street research on Synchrony Financial has been mixed, with several firms adjusting price targets in both directions and at least one downgrade.

Recent updates

No updates