Announcement • Aug 06
Build-A-Bear Workshop Launches 2026 Halloween Collection Featuring All-New Jumping Spider Plush Build-A-Bear Workshop launched its 2026 Halloween collection, featuring the all-new Jumping Spider plush as the centerpiece of the company's seasonal 'Spooky Stuff You Love' campaign. The collection arrives Aug. 6 online and at participating Build-A-Bear Workshop locations. Inspired by the growing popularity of jumping spiders among animal enthusiasts and social media audiences, the Jumping Spider plush transforms one of nature's most fascinating creatures into a cuddly Halloween companion. Through Build-A-Bear's interactive Make-Your-Own Experience, guests can bring the trend to life by creating and personalizing their own Jumping Spider furry friend with outfits, sounds, scents and accessories. The new character headlines a collection filled with playful personalities, seasonal fashions, and Halloween-themed add-ons designed to help guests create a one-of-a-kind furry friend and a memorable Halloween experience. This year's spooky-cute collection features the following plush: Jumping Spider – The all-new Halloween star inspired by the internet's fascination with real-life jumping spiders, reimagined as a soft and huggable furry friend. Guests can also get the spider in Mini Beans and bag charm form. Posable Bat – A Halloween favorite featuring poseable wings that allow guests to create fun and expressive displays. Giant Posable Bat – A larger-than-life version of the fan-favorite bat designed for collectors and Halloween enthusiasts. Mystical Werewolf – A friendly spin on a legendary Halloween creature with a playful personality and seasonal style. Enchanting Kitty – A festive feline dressed for spooky-season adventures and fall celebrations. Batty Kitty – A returning favorite that combines feline charm with Halloween-inspired flair. Owloween Cauldron Mashimal – A cuddly owl-inspired continuation of the brand's Mashimal collection, which launched this summer, featuring whimsical characters inspired by creative combinations of animals, objects, and playful personalities. Vault Collection Pumpkin Pal Teddy – A nostalgic fan-favorite brought back from the Build-A-Bear vault for a new generation of Halloween celebrations. The assortment also includes Halloween-themed Mini Beans collectibles featuring Jumping Spider, Midnight Bat, Mystical Werewolf, Batty Kitty, and Candy Corn Longhorn, along with seasonal fashions, sounds, scents, and accessories that allow guests to personalize their furry friends. Fans can also celebrate Halloween on the go with collectible bag charms, including the Jumping Spider, Bat, Spooky Kitty, and Spooky Cute Bear. The Halloween collection will be available while supplies last beginning Aug. 6 at participating Build-A-Bear Workshop locations and online. Announcement • Jul 31
Build-A-Bear Workshop Launches New Harry Potter Collection Build-A-Bear Workshop® invited witches, wizards and Muggles alike to celebrate Harry Potter™'s birthday with the launch of an all-new Harry Potter collection available online and at participating Build-A-Bear Workshop locations beginning July 30, just in time for Harry Potter's birthday on July 31. New additions to the collection include a new Harry Potter Bear, Harry and Ron-inspired sweater fashions, and an all-new assortment of Mini Beans® plush featuring the beloved mascots of each Hogwarts™ House: the Gryffindor™ Lion, Ravenclaw™ Raven, Hufflepuff™ Badger and Slytherin™ Snake. Fans can complete their collections with returning favorites including Hogwarts™ House robes and scarves, Hogwarts™ school uniform fashions, the Sorting Hat™ with sound, Light-Up Wand with sound, Firebolt™ broom wristie, Harry Potter Bear Carrier and more. The expanded collection gives longtime fans and a new generation of witches and wizards an opportunity to showcase their Hogwarts™ house pride, create personalized gifts and commemorate the stories that continue to inspire audiences worldwide.