SAGA logo

Saga plc Stock Price

LSE:SAGA Community·UK£951.4m Market Cap
  • 3 Narratives written by author
  • 0 Comments on narratives written by author
  • 18 Fair Values set on narratives written by author

SAGA Share Price Performance

UK£6.53
4.76 (268.09%)
UK£2.72
Fair Value
UK£6.53
4.76 (268.09%)
140.4% overvalued intrinsic discount
UK£2.72
Fair Value
Price UK£6.53
AnalystConsensusTarget UK£2.72
AnalystLowTarget UK£7.95
AnalystHighTarget UK£5.15

SAGA Community Narratives

·
Fair Value UK£2.72 140.4% overvalued intrinsic discount

Later Life Travel Demand And Capital Light Insurance Model Will Support Long Term Prospects

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3users have followed this narrative
·
Fair Value UK£7.95 17.9% undervalued intrinsic discount

Cruise Capacity And Insurance Partnerships Will Pressure Earnings Despite Aging Demographic Tailwinds

1users have liked this narrative
0users have commented on this narrative
1users have followed this narrative
·
Fair Value UK£5.15 26.8% overvalued intrinsic discount

Ageing Demographics And Cruise Demand Will Transform This Over 50s Travel And Insurance Specialist

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3users have followed this narrative
UK£7.95
17.9% undervalued intrinsic discount
Revenue
4.9% p.a.
Profit Margin
13.42%
Future PE
14.79x
Price in 2029
UK£9.88

Trending Discussion

No trending discussion available.

Updated Narratives

SAGA logo

SAGA: Higher Margin Outlook And Richer Future P/E Will Support Upside

Fair Value: UK£7.95 17.9% undervalued intrinsic discount
1 users have set this as their fair value
0 users have commented on this narrative
0 users have liked this narrative
SAGA logo

Ageing Demographics And Cruise Demand Will Transform This Over 50s Travel And Insurance Specialist

Fair Value: UK£5.15 26.8% overvalued intrinsic discount
3 users have set this as their fair value
0 users have commented on this narrative
0 users have liked this narrative
SAGA logo

Later Life Travel Demand And Capital Light Insurance Model Will Support Long Term Prospects

Fair Value: UK£2.72 140.4% overvalued intrinsic discount
3 users have set this as their fair value
0 users have commented on this narrative
0 users have liked this narrative

Snowflake Analysis

High growth potential and slightly overvalued.

2 Risks
3 Rewards

Saga plc Key Details

UK£666.1m

Revenue

UK£342.0m

Cost of Revenue

UK£324.1m

Gross Profit

UK£320.0m

Other Expenses

UK£4.1m

Earnings

Last Reported Earnings
Jan 31, 2026
Next Reporting Earnings
Sep 30, 2026
0.028
48.66%
0.62%
875.0%
View Full Analysis

About SAGA

Founded
1950
Employees
2936
CEO
Michael Hazell
WebsiteView website
www.corporate.saga.co.uk

Saga plc, together with its subsidiaries, provides package and cruise holidays, general insurance, and personal finance products and services in the United Kingdom. It operates through three segments: Travel, Insurance, and Other Businesses and Central Costs. The company offers travel, motor, home, private medical, and other insurance products. It also operates and delivers ocean and river cruise holidays, as well as package tour and other holiday products; and provides savings accounts, equity release, legal services, mortgages, investment products and services. In addition, the company is involved in mailing house; publishing and delivering content provision of insurance broking, repair of automotive vehicles, debt service, motor accident management, and printing and mailing services; Saga Money which offers personal finance products; and Saga Publishing business. The company was founded in 1950 and is headquartered in London, the United Kingdom.