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AO World plc Stock Price

LSE:AO. Community·UK£623.1m Market Cap
  • 3 Narratives written by author
  • 0 Comments on narratives written by author
  • 8 Fair Values set on narratives written by author

AO. Share Price Performance

UK£1.11
0.13 (13.10%)
UK£1.43
Fair Value
UK£1.11
0.13 (13.10%)
22.3% undervalued intrinsic discount
UK£1.43
Fair Value
Price UK£1.11
AnalystConsensusTarget UK£1.43
AnalystLowTarget UK£1.05
AnalystHighTarget UK£1.70

AO. Community Narratives

AnalystConsensusTarget·
Fair Value UK£1.43 22.3% undervalued intrinsic discount

Recycling Initiatives And Vertical Integration Will Drive Future Profitability

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AnalystLowTarget·
Fair Value UK£1.05 6.1% overvalued intrinsic discount

Intense E-Commerce Competition Will Squeeze Margins Yet Reveal Promise

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AnalystHighTarget·
Fair Value UK£1.7 34.5% undervalued intrinsic discount

E-commerce Rise And Smart Home Trends Will Unlock New Potential

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UK£1.7
34.5% undervalued intrinsic discount
Revenue
10.75% p.a.
Profit Margin
4.16%
Future PE
19.63x
Price in 2029
UK£2.19
UK£1.43
22.3% undervalued intrinsic discount
Revenue
7.69% p.a.
Profit Margin
4.09%
Future PE
18.39x
Price in 2028
UK£1.85
UK£1.05
6.1% overvalued intrinsic discount
Revenue
7.08% p.a.
Profit Margin
3.46%
Future PE
14.96x
Price in 2028
UK£1.35

Trending Discussion

Updated Narratives

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AO.: Higher Future P/E Assumptions Will Support A More Bullish Outlook

Fair Value: UK£1.7 34.5% undervalued intrinsic discount
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AO.: Share Buybacks Will Drive Stronger Returns Despite Slightly Higher Risk

Fair Value: UK£1.43 22.3% undervalued intrinsic discount
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Intense E-Commerce Competition Will Squeeze Margins Yet Reveal Promise

Fair Value: UK£1.05 6.1% overvalued intrinsic discount
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Snowflake Analysis

Flawless balance sheet with reasonable growth potential.

3 Risks
1 Reward

AO World plc Key Details

UK£1.2b

Revenue

UK£912.0m

Cost of Revenue

UK£299.0m

Gross Profit

UK£287.8m

Other Expenses

UK£11.2m

Earnings

Last Reported Earnings
Sep 30, 2025
Next Reporting Earnings
n/a
0.02
24.69%
0.92%
1.2%
View Full Analysis

About AO.

Founded
2000
Employees
3000
CEO
John Roberts
WebsiteView website
www.ao-world.com

AO World plc, together with its subsidiaries, engages in the online retailing of domestic appliances and ancillary services in the United Kingdom and Germany. It retails fridges and freezers, laundry products, and dishwashers, as well as smart tech, computing, and TV and entertainment products through its e-commerce platforms. The company also engages in the production of content, including imagery, videos, how-to guides and lifestyle contents, and energy efficiency ratings; and operation of waste electrical and electronic equipment (WEEE) and plastics recycling facilities, as well as distribution centers. In addition, the company offers musicMagpie, a reverse supply chain platform that provides customers options to train in tech and to buy second-life products. Further, it provides logistics and transport services. The company sells its products through its website, marketplaces, and third-party websites. AO World plc was founded in 2000 and is headquartered in Bolton, the United Kingdom.

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