OTB Share Price Performance
UK£1.39
1.39 (0.00%)
51.4% undervalued intrinsic discount
UK£2.86
Fair Value
Price UK£1.39
AnalystConsensusTarget UK£2.86
TibiT UK£3.03
AnalystHighTarget UK£3.50
Fair ValueUK£2.86
Share Pricen/a
Analysis Article • May 20
On the Beach Group plc Stock Price
- 3 Narratives written by author
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- 45 Fair Values set on narratives written by author
OTB Community Narratives
AN
Fair Value
·Fair Value UK£2.86 51.4% undervalued intrinsic discount
Expanding City Breaks And Ireland Markets Will Transform Digital Travel
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19users have followed this narrative
TI
Fair Value
·Fair Value UK£3.03 54.1% undervalued intrinsic discount
Sunny Returns with On the Beach
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AN
Fair Value
·Fair Value UK£3.5 60.3% undervalued intrinsic discount
Package Holiday Shift And New Markets Will Support Long Term Earnings Expansion
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Sunny Returns with On the Beach
On the Beach tries to grow from a smaller online travel player by moving into new trip types and new countries, while also aiming for higher-end holidays. A new tie-up with a big budget airline could help it offer more choice and sharper prices, but the travel market can be hard to pin down and competition stays intense.Read more
Expanding City Breaks And Ireland Markets Will Transform Digital Travel
On the Beach is pushing beyond its classic beach-holiday roots by adding city breaks and entering Ireland, giving shoppers far more choice and bringing in new customers. The upside depends on its app and automation keeping the booking experience smooth and costs low, while tougher rules, climate concerns, and fierce online rivals could squeeze demand and profits.Read more
AN
UK£2.86
51.4% undervalued intrinsic discount
Fair Value
Revenue
16.24% p.a.
Profit Margin
20.45%
Future PE
11.64x
Price in 2029
UK£3.69
Package Holiday Shift And New Markets Will Support Long Term Earnings Expansion
On the Beach is leaning into a growing taste for all-in-one holidays, while pushing into new trip types like city breaks and cruises to reach far more customers. The upside hinges on its app and tech making repeat bookings cheaper to win, but missteps in these new markets or rising tech costs could spoil the story.Read more
AN
UK£3.5
60.3% undervalued intrinsic discount
Fair Value
Revenue
18.46% p.a.
Profit Margin
19.83%
Future PE
13.96x
Price in 2029
UK£4.54
Trending Discussion
Recently Updated Narratives
TI
Sunny Returns with On the Beach
Fair Value: UK£3.03 54.1% undervalued intrinsic discount
8 fair values setusers have set this as their fair value
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AN
OTB: Rebased P/E Assumptions Will Support Future Margin Resilience
Fair Value: UK£2.86 51.4% undervalued intrinsic discount
19 fair values setusers have set this as their fair value
0 commentsusers have commented on this narrative
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AN
Package Holiday Shift And New Markets Will Support Long Term Earnings Expansion
Fair Value: UK£3.5 60.3% undervalued intrinsic discount
0 fair values setusers have set this as their fair value
0 commentsusers have commented on this narrative
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Snowflake Analysis
On the Beach Group plc Key Details
Last Reported Earnings
Mar 31, 2026
Next Reporting Earnings
n/a
- 0.13
- 100.00%
- 16.02%
- 21.7%
About OTB
- Founded
- 2003
- Employees
- 505
- CEO
- WebsiteView website
On the Beach Group plc operates as an online retailer of short haul beach holidays under the On the Beach brand in the United Kingdom and Republic of Ireland. The company provides its services through onthebeach.co.uk, sunshine.co.uk, and www.onthebeach.ie websites. It also operates as tour operator; internet travel agent; travel agent; in-house bedbank; and transport broker. In addition, the company offers employee trust and property management services. On the Beach Group plc was founded in 2003 and is headquartered in Manchester, the United Kingdom.
Recent OTB News & Updates
Narrative Update • May 18
