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Rollins, Inc. Stock Price

NYSE:ROL Community·US$25.7b Market Cap
  • 4 Narratives written by author
  • 0 Comments on narratives written by author
  • 41 Fair Values set on narratives written by author

ROL Share Price Performance

US$53.16
-4.19 (-7.31%)
US$19.63
Fair Value
US$53.16
-4.19 (-7.31%)
170.8% overvalued intrinsic discount
US$19.63
Fair Value
Price US$53.16
Esteban US$19.63
AnalystConsensusTarget US$64.06
AnalystLowTarget US$50.00

ROL Community Narratives

Fair Value
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Fair Value US$19.63 170.8% overvalued intrinsic discount

ROL 05-2026

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Fair Value US$64.06 17.0% undervalued intrinsic discount

ROL: Recurring Contracts And Market Expansion Will Drive Predictable Returns Ahead

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Fair Value US$50 6.3% overvalued intrinsic discount

Harsher Regulations And AI Disruption Will Reduce Profitability

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US$50
6.3% overvalued intrinsic discount
Revenue
7.87% p.a.
Profit Margin
14.9%
Future PE
40.9x
Price in 2029
US$61.15

Trending Discussion

Updated Narratives

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ROL 05-2026

Fair Value: US$19.63 170.8% overvalued intrinsic discount
2 users have set this as their fair value
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ROL: Active Acquisition Program And Mixed Research Views Will Support Upside

Fair Value: US$64.06 17.0% undervalued intrinsic discount
13 users have set this as their fair value
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ROL: Mixed Weather And M&A Signals Will Test Premium P/E Expectations

Fair Value: US$50 6.3% overvalued intrinsic discount
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Snowflake Analysis

Solid track record with mediocre balance sheet.

0 Risks
3 Rewards

Rollins, Inc. Key Details

US$3.8b

Revenue

US$1.8b

Cost of Revenue

US$2.0b

Gross Profit

US$1.5b

Other Expenses

US$529.3m

Earnings

Last Reported Earnings
Mar 31, 2026
Next Reporting Earnings
n/a
1.10
52.60%
13.77%
47.1%
View Full Analysis

About ROL

Founded
1901
Employees
21946
CEO
Jerry Gahlhoff
WebsiteView website
www.rollins.com

Rollins, Inc., through its subsidiaries, provides pest and wildlife control services and protection to residential and commercial customers in the United States and internationally. The company offers pest control services to residential properties protecting from common pests, including rodents, insects, and wildlife. It also provides workplace pest control solutions for customers across various end markets, such as healthcare, food service, and logistics. In addition, the company offers termite protection and ancillary services for both residential and commercial customers. It serves clients directly, as well as through franchisee operations. The company was formerly known as Rollins Broadcasting, Inc and changed its name to Rollins, Inc. in 1965. Rollins, Inc. was founded in 1901 and is headquartered in Atlanta, Georgia.

Recent ROL News & Updates

Narrative Update May 21

ROL: Active Acquisition Program And Mixed Research Views Will Support Upside

Analysts have nudged their average price target on Rollins slightly lower, trimming fair value from about $64.25 to roughly $64.06 as they factor in mixed recent research that includes both price target raises and cuts alongside modest tweaks to margin and P/E assumptions. Analyst Commentary Recent research on Rollins reflects a mix of optimism and caution, with several firms adjusting price targets and one new initiation at a neutral rating.
Seeking Alpha May 07

Rollins: Demand Held Up, But Ebitda Impacted By Non-Structural Reasons

Summary Rollins remains a buy as growth momentum and demand resilience persist, despite a noisy Q1 2026 margin miss. Q1 2026 revenue grew ~10% y/y to $906.4M, with organic growth across all segments and a swift March rebound after weather disruptions. Adj. EBITDA margin fell 109 bps to 19.8%, but margin weakness is attributed to non-structural, transient cost factors likely to normalize. ROL is positioned to compound topline at ~10% and expand margins, supporting >30% upside if multiples revert to historical levels. Read the full article on Seeking Alpha

Recent updates

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