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Rollins, Inc.NYSE:ROL Stock Report

Market Cap US$26.4b
Share Price
US$54.78
US$19.63
179.1% overvalued intrinsic discount
1Y-3.9%
7D-2.1%
Portfolio Value
View

Rollins, Inc.

NYSE:ROL Stock Report

Market Cap: US$26.4b

Rollins (ROL) Stock Overview

Through its subsidiaries, provides pest and wildlife control services and protection to residential and commercial customers in the United States and internationally. More details

ROL fundamental analysis
Snowflake Score
Valuation0/6
Future Growth2/6
Past Performance5/6
Financial Health3/6
Dividends3/6

Rewards

Risk Analysis

No risks detected for ROL from our risk checks.

ROL Community Fair Values

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Analyst Price Targets

Top Community Narratives

Rollins, Inc. Competitors

Price History & Performance

Summary of share price highs, lows and changes for Rollins
Historical stock prices
Current Share PriceUS$54.78
52 Week HighUS$66.14
52 Week LowUS$52.32
Beta0.84
1 Month Change1.58%
3 Month Change-13.02%
1 Year Change-3.86%
3 Year Change31.46%
5 Year Change47.18%
Change since IPO2,919.25%

Recent News & Updates

ROL 05-2026

Rollins is the dominant pure-play compounder in global pest control — a structurally necessary, recession-resistant service business that has grown revenue for 24 consecutive years and delivered ROIC of 23–31% for 12 consecutive years, without a single year of ROIC below 21% even through COVID-19. The investment thesis rests on three mutually reinforcing pillars: (1) a Wide Moat rooted in switching costs — commercial customers cannot switch providers without triggering compliance risk, and residential customers renew habitually at annual price increases of 3–4% above CPI without meaningful churn; (2) a proven M&A flywheel that converts a fragmented industry of 34,000+ U.S. operators into compounding route density and FCF, completing 30–45 bolt-on acquisitions annually at disciplined multiples with zero reported impairments; and (3) a capital-light business model with minimal reinvestment needs, generating FCF of $678M in FY2025 on $3.76B of revenue.

ROL: Active M&A Pipeline And Easing Weather Headwinds Will Support Upside

Rollins' analyst price target has nudged higher to $64.25 from $63.66 as analysts balance slightly revised growth, margin and P/E assumptions with a mix of recent target raises, cuts and rating changes across the Street. Analyst Commentary Recent research on Rollins reflects a mixed but engaged analyst community, with both upgrades and downgrades clustering around the latest quarterly results and refreshed earnings models.

Rollins: Despite Margin Declines, I Remain Confident In This Niche Market Leader

Apr 27

Recent updates

ROL 05-2026

Rollins is the dominant pure-play compounder in global pest control — a structurally necessary, recession-resistant service business that has grown revenue for 24 consecutive years and delivered ROIC of 23–31% for 12 consecutive years, without a single year of ROIC below 21% even through COVID-19. The investment thesis rests on three mutually reinforcing pillars: (1) a Wide Moat rooted in switching costs — commercial customers cannot switch providers without triggering compliance risk, and residential customers renew habitually at annual price increases of 3–4% above CPI without meaningful churn; (2) a proven M&A flywheel that converts a fragmented industry of 34,000+ U.S. operators into compounding route density and FCF, completing 30–45 bolt-on acquisitions annually at disciplined multiples with zero reported impairments; and (3) a capital-light business model with minimal reinvestment needs, generating FCF of $678M in FY2025 on $3.76B of revenue.

ROL: Active M&A Pipeline And Easing Weather Headwinds Will Support Upside

Rollins' analyst price target has nudged higher to $64.25 from $63.66 as analysts balance slightly revised growth, margin and P/E assumptions with a mix of recent target raises, cuts and rating changes across the Street. Analyst Commentary Recent research on Rollins reflects a mixed but engaged analyst community, with both upgrades and downgrades clustering around the latest quarterly results and refreshed earnings models.

Rollins: Despite Margin Declines, I Remain Confident In This Niche Market Leader

Apr 27

ROL: Mixed Weather And M&A Signals Will Test Premium P/E Expectations

Analyst price targets on Rollins have been nudged lower by a few dollars, reflecting recent target cuts from firms such as UBS, Morgan Stanley and others, as analysts balance expectations for stable revenue and earnings performance with softer quarterly trends and more neutral ratings. Analyst Commentary Recent research on Rollins has shifted toward a more balanced and, in some cases, cautious stance.

ROL: Weather Soft Patch And Active M&A Pipeline Will Support Upside

Analysts have nudged the fair value estimate for Rollins slightly higher to $63.66, reflecting modest tweaks to growth and margin assumptions, along with mixed but generally constructive shifts in recent price targets clustered around the mid to high $60s and $70 range. Analyst Commentary Recent Street research around Rollins points to a mix of optimism and caution, with adjustments to ratings and price targets clustering around the high $60s to $70 range.

ROL: Weather And Execution Risks Will Test Elevated P/E And M&A Ambitions

Analysts have modestly adjusted the Rollins price target to $67. This reflects updated views on revenue growth, profitability, and valuation after recent research that blends cautious reactions to softer organic growth with generally constructive long term expectations for the business services group.

ROL: Weather And Execution Shortfalls Will Pressure Elevated P/E Expectations

The updated analyst price target for Rollins edges down to about $50.00, reflecting slightly lower assumed revenue growth and profit margins, along with a modestly reduced future P/E. Analysts broadly maintain a constructive view on the sector and continue to reference long term growth in revenue, EPS and free cash flow.

ROL: Weather-Linked Soft Patch And M&A Pipeline Will Shape Measured Upside

The analyst price target for Rollins has been trimmed by $1.11 to reflect slightly lower fair value and growth inputs, with analysts citing softer than expected organic growth tied to poor weather and a mix of recent target cuts and one increase across the Street. Analyst Commentary Recent research on Rollins reflects a mixed but focused view on how short term weather impacts and execution feed into valuation and growth expectations.

ROL: Elevated P/E Expectations Will Face Pressure From Execution Risk

Analysts have nudged their price target on Rollins higher, citing slightly stronger assumptions for fair value to about $50.70 and small upward adjustments to revenue, profit margin, and future P/E expectations. Analyst Commentary Recent research has highlighted a mixed tone around Rollins, with some cautious voices balancing out the higher fair value assumptions and price targets.

ROL: Premium Multiple Will Be Tested By Execution Risk On Initiatives

Analysts have inched their price targets on Rollins higher, citing healthy Q3 revenue, EBITDA margin and EPS performance above expectations and the resilience of its essential pest control business model, as well as company specific growth initiatives. Together, these factors support a modest uplift in fair value to about $50.25 and a slightly higher forward P/E assumption of roughly 41.49x.

ROL: Essential Demand And Recent Execution Will Support Measured Upside Ahead

Analysts have nudged their price target for Rollins higher, lifting fair value from approximately $61.61 to $64.53 per share as they factor in modestly stronger revenue growth, slightly higher profit margins, and a resilient, non cyclical pest control business model supported by recent operational outperformance. Analyst Commentary Bullish analysts highlight that the latest upward revision in fair value is underpinned by stronger than expected Q3 execution, with revenue, EBITDA margin, and EPS all surpassing prior forecasts and reinforcing confidence in Rollins' ability to deliver above trend growth.

ROL: Rich Multiple Will Face Test As Growth Expectations Remain Elevated

Analysts have raised their fair value estimate for Rollins to $50.00 from $44.00, citing resilient, largely recurring pest control revenues, stronger margins, and a long runway for sustained growth that supports higher future valuation multiples. Analyst Commentary Recent Street research has reinforced the constructive long term outlook for Rollins, with major firms highlighting the durability of its recurring revenue base, consistent execution, and sizable opportunity to consolidate a fragmented, under penetrated pest control market.

ROL: Recurring Revenue Strength and Untapped Market Will Support Measured Upside Ahead

Analysts have raised their price target for Rollins by $2 to $64, citing the company's resilient business model, strong quarterly performance, and substantial long-term growth potential in the under-penetrated U.S. pest control market. Analyst Commentary Recent analyst updates on Rollins highlight both the strengths underpinning the company’s valuation and the factors warranting continued attention from investors.

ROL: Sector Resilience and Recurring Revenue Will Drive Steady Performance Moving Forward

Analysts have raised their price target for Rollins, increasing it from $60.42 to $61.61. They cite strong quarterly performance as well as the company's ongoing resilience and growth prospects in the pest control sector.

ROL: Recurring Contracts And Market Expansion Will Drive Predictable Returns Ahead

Analysts have increased their price target for Rollins by $0.75 to $60.42. They cite the company's resilient business model and continued outperformance in key financial metrics.

Saela Pest Control Acquisition And Investments Will Improve Efficiency

Analysts have raised their price target for Rollins to $59.67, citing the company's resilient recurring-revenue model, strong recent momentum, and sustained long-term growth prospects in an underpenetrated pest control market. Analyst Commentary Bullish analysts highlight Rollins’ strong business model, with 80% of revenues from recurring service contracts, providing high resilience and visibility.

Estimating The Intrinsic Value Of Rollins, Inc. (NYSE:ROL)

Jul 23
Estimating The Intrinsic Value Of Rollins, Inc. (NYSE:ROL)

Returns on Capital Paint A Bright Future For Rollins (NYSE:ROL)

Jul 08
Returns on Capital Paint A Bright Future For Rollins (NYSE:ROL)

We Think Rollins (NYSE:ROL) Can Manage Its Debt With Ease

Jun 22
We Think Rollins (NYSE:ROL) Can Manage Its Debt With Ease

Rollins: Solid Execution With Consistent Pricing Power

Apr 27

Rollins: Great Business With An Unreasonable Valuation

Apr 15

Rollins Is Still Trading For Almost 50 Times Earnings

Jan 10

Rollins Q3: Focus On Modernization

Oct 25

Rollins, Inc.: A High-Quality Business With An Overpriced Stock

Sep 16

Rollins: Solid Organic Growth Outlook

Aug 08

Rollins: Potential Capital Unlock With A Long-Term View

Jun 13

Rollins: The Price Has Gotten Ahead Of Itself

Mar 29

Shareholder Returns

ROLUS Commercial ServicesUS Market
7D-2.1%-0.3%0.9%
1Y-3.9%-13.3%28.2%

Return vs Industry: ROL exceeded the US Commercial Services industry which returned -13.3% over the past year.

Return vs Market: ROL underperformed the US Market which returned 27.8% over the past year.

Price Volatility

Is ROL's price volatile compared to industry and market?
ROL volatility
ROL Average Weekly Movement4.3%
Commercial Services Industry Average Movement7.6%
Market Average Movement7.1%
10% most volatile stocks in US Market16.2%
10% least volatile stocks in US Market3.2%

Stable Share Price: ROL has not had significant price volatility in the past 3 months compared to the US market.

Volatility Over Time: ROL's weekly volatility (4%) has been stable over the past year.

About the Company

FoundedEmployeesCEOWebsite
190121,946Jerry Gahlhoffwww.rollins.com

Rollins, Inc., through its subsidiaries, provides pest and wildlife control services and protection to residential and commercial customers in the United States and internationally. The company offers pest control services to residential properties protecting from common pests, including rodents, insects, and wildlife. It also provides workplace pest control solutions for customers across various end markets, such as healthcare, food service, and logistics.

Rollins, Inc. Fundamentals Summary

How do Rollins's earnings and revenue compare to its market cap?
ROL fundamental statistics
Market capUS$26.37b
Earnings (TTM)US$529.30m
Revenue (TTM)US$3.84b
49.8x
P/E Ratio
6.9x
P/S Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
ROL income statement (TTM)
RevenueUS$3.84b
Cost of RevenueUS$1.82b
Gross ProfitUS$2.02b
Other ExpensesUS$1.49b
EarningsUS$529.30m

Last Reported Earnings

Mar 31, 2026

Next Earnings Date

n/a

Earnings per share (EPS)1.10
Gross Margin52.60%
Net Profit Margin13.77%
Debt/Equity Ratio47.1%

How did ROL perform over the long term?

See historical performance and comparison

Dividends

1.3%
Current Dividend Yield
63%
Payout Ratio

Does ROL pay a reliable dividends?

See ROL dividend history and benchmarks
When do you need to buy ROL by to receive an upcoming dividend?
Rollins dividend dates
Ex Dividend DateMay 11 2026
Dividend Pay DateJun 10 2026
Days until Ex dividend6 days
Days until Dividend pay date36 days

Does ROL pay a reliable dividends?

See ROL dividend history and benchmarks

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/05/04 12:17
End of Day Share Price 2026/05/01 00:00
Earnings2026/03/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Rollins, Inc. is covered by 26 analysts. 16 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Manav PatnaikBarclays
Connor CernigliaBernstein
Seth WeberBNP Paribas