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Abercrombie & Fitch’s Valuation in Focus After Launching Athleticwear Collaboration With TJ Watt
Abercrombie & Fitch is making headlines this week after revealing a multi-season collaboration with NFL linebacker TJ Watt and his wife, Dani Watt, for its YPB activewear brand. This marks the company’s first foray into athletic partnerships and signals that Abercrombie is stepping up efforts to tap into performance-focused apparel. The collection, set to launch in three seasonal drops starting this fall, is being promoted as a strategic push to broaden the brand’s reach and appeal to...