This Week In E-Commerce - Off-Peak Seasons Transform Shopping Dynamics and Tax Compliance

Recent findings from a Vertex Commerce study reveal that off-peak seasons are becoming new periods of high activity for the e-commerce sector, with consumers beginning summer shopping as early as late winter. As these shopping trends evolve, primarily driven by economic concerns such as price hikes and product availability, the need for smart tax technology becomes imperative to cope with the complexities of product compliance. The shift from traditional shopping seasons to these newly identified peak periods, like summer and back-to-school, underscores the necessity for automated solutions to ensure seamless operations and accurate tax compliance across both in-store and online channels.

In other market news, Kohl's (NYSE:KSS) was a standout up 24% and ending the day at $16.17. Yesterday, Kohl's raised its earnings guidance for 2025 despite reporting a decrease in both net and comparable sales. Meanwhile, Verb Technology Company (NasdaqCM:VERB) lagged, down 25.1% to finish the session at $15.03.

Verb Technology's strategic expansion into telehealth and livestream shopping could drive substantial growth despite challenges. Discover more about Verb Technology's evolving investment landscape by clicking here.

Best E-Commerce Stocks

• Salesforce (NYSE:CRM) closed at $250.16 up 2.6%.
• Adobe (NasdaqGS:ADBE) closed at $356.35 up 0.4%. Adobe presented at the Gartner Digital Workplace Summit in Tokyo on Wednesday, with Akiko Yamamoto leading the presentation.
• Amazon.com (NasdaqGS:AMZN) finished trading at $229.12 up 0.2%. Two days ago, AWS expanded its collaboration with DoiT to enhance generative AI capabilities, boosting Amazon Bedrock and Q service usage significantly.

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• Unlock our comprehensive list of 272 E-Commerce Stocks like Ripley, GMO internet group and Delta Galil Industries by clicking here.
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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

Sources:

• Simply Wall St
• "Vertex Commerce Study: Off-Peak Shopping Trends Demand Smarter Tax Tech for Retailers" from Vertex Inc. on GlobeNewswire (published 26 August 2025)

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