SEHK:8Telecom
How Investors Are Reacting To PCCW (SEHK:8) Expanding Its FWD Branding And Marketing Partnership
In December 2025, PCCW Interactive Media Holdings Limited, a subsidiary of PCCW, entered into a Branding and Marketing Arrangements Framework Agreement with FWD Life Insurance covering 1 January 2026 to 31 December 2028, under which PCCW Group (including the HKT Group) will provide branding, spokesperson and marketing services charged at market-referenced rates.
The agreement is grounded in arm’s length annual caps informed by historical IFRS-recognised service revenues of about US$6.60...